Inside Retail

APRIL 26, 2021

million merchants using Shopify can tap into the purchasing power of over 450 million Pinterest users by building thoughtful, targeted marketing campaigns.”. “Expanding the Pinterest channel globally will mean that the more than 1.7 The post Shopify brings social commerce to Pinterest Australia appeared first on Inside Retail.

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Inside Retail

JUNE 10, 2024

The Canadian yoga wear maker, which relies largely on targeted marketing, reported a 45 per cent growth in China, its second-largest globally, in the first quarter, countering a slackening demand in the United States where sales grow just 2 per cent.

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Inside Retail

JUNE 29, 2023

The interim stop orders were revoked on late Thursday afternoon, following the insurers providing Asic with revised target market determinations (TMDs) that addressed Asic’s concerns,” a spokesperson told Inside Retail.

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Inside Retail

NOVEMBER 4, 2024

However, Gray did counter his praise of Wirth with a caveat, suggesting that there’s still room for Myer to explore more in-store curation to deepen brand experience and connection with their target market. In his view, successful brands are those that answer the customer’s question, or in other words, meet the customer’s demand. “If

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Inside Retail

DECEMBER 4, 2024

It comes down to the target market’s impression – is presence on a channel worth enough to degrade your brand premium? “I “But this presence comes at the expense of brand premium – the brand codes are lost. The product feels generic, the store feels discount, and the whole presence is very underwhelming. “It

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Social Media Fashion Strategy Target Market 277

Retail Focus

OCTOBER 9, 2023

billion users worldwide, which means it can be a fantastic platform for increasing brand awareness and engaging with your target market. You will want to use paid social media marketing services from an experienced agency for the best results. Social media has a staggering 4.8

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Inside Retail

JUNE 16, 2024

Delivering progress for every generation Whether your target market falls neatly into one generation, or your product offering spans them all, you have a great opportunity to tailor your delivery experience to meet the needs of each group.

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Inside Retail

NOVEMBER 13, 2022

Entering new markets is an excellent way for an app to gain visibility and increase its user base. This part of the guide offers the three major steps to launching an app in a new target market: translation, localisation and internationalisation. . Effective for reaching target markets.

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Retail Focus

NOVEMBER 21, 2024

Brands that embrace these regulations and position themselves as reliable and responsible gain a competitive edge in the market. Targeted Marketing and Brand Loyalty Programs Personalised marketing campaigns and loyalty programs are becoming increasingly important for vape juice brands.

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Inside Retail

OCTOBER 9, 2024

million followers on TikTok since launching in 2020 and is poised to surpass nine figures in annual revenue this year, thanks to its steadfast target market of tweens and teens. Social frenzy Bubble has amassed over 2.7 By stocking Bubble locally, Priceline will be hoping to drive younger shoppers into its stores.

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Inside Retail

FEBRUARY 20, 2024

This year, leveraging artificial intelligence (AI) for personalised recommendations, targeted marketing, and tailored shopping experiences is a game-changer. Implement AI-powered personalisation Personalisation is no longer a luxury but a necessity in the e-commerce landscape.

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Inside Retail

JANUARY 18, 2024

The other one is individualism, especially with social media and our exposure to relentless trends – global trends, micro-trends – and relentless targeted marketing from brands. I see our customers shopping with us as a way to express their uniqueness and experiment with their own sense of style beyond the influence of social media.

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Inside Retail

MARCH 4, 2024

Baby Boomers should be the prime target market for brands, yet many ignore the great potential of this consumer with only 5 per cent of advertising expenditure in Australia spent on this demographic,” said Kopanidis.

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Inside Retail

JULY 6, 2023

Woolworths, arguably Australia’s biggest retailer, has also stepped up its involvement in the pet industry with the launch of its own pet insurance – although, this offer has been paused due to “deficiencies in the target market determinations (TMD) for the products” by Asic.

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Beauty and Health Fashion Target Market Marketing 246

Inside Retail

SEPTEMBER 15, 2021

A surprising number of brands fall short when it comes to considering the customer experience their target market enjoys from them. These sorts of positive efforts are noticed and will quickly be shared and celebrated by people with and without disabilities. How inclusive is your customer experience?

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Inside Retail

SEPTEMBER 3, 2023

The plan from the beginning was to make something that would synergise with the Aje Collective’s other businesses, and which complemented the health-focused lifestyle Norris saw in Aje’s target market. Next, however, is its own bricks-and-mortar expansion.

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Planning Beauty and Health Target Market Location 246

Inside Retail

DECEMBER 18, 2024

Additionally, we are investing in targeted marketing campaigns, partnerships with international influencers, and social media outreach to enhance engagement with overseas audiences, he added. Exclusive offerings, such as limited-edition items, cultural collaborations, and VIP services, are highlighted to attract global customers.

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Inside Retail

MARCH 27, 2023

Marketing: AI can also help provide insights into the ideal target market for a product. Australian fashion retailer Cue is also leveraging AI-based personalisation to offer virtual styling services.

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Fashion Marketing Target Market Tailored 246

Inside Retail

FEBRUARY 29, 2024

The commission believes the consumers in the brand’s target markets are low-income recipients of Centrelink benefits and do not have access to other forms of credit. The stores are operated by Coral Coast Distributors (CCD).

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Inside Retail

APRIL 19, 2023

Meanwhile, Tops, a vast supermarket chain operated by Central Retail, lured shoppers with its own batch of promotions under the marketing moniker ‘Tropical Summer Campaign’. International arrivals boost Songkran spending Thai nationals are not the only target market for retailers during Songkran.

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Inside Retail

JULY 20, 2023

This understanding is key to developing growth strategies to resonate with target markets, as different customer cohorts each have their own distinct relationships with brands – variously prioritising factors such as price, quality, and a shared sense of purpose.

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Consumer Strategy Target Market Shopping 246

Inside Retail

SEPTEMBER 1, 2021

Further store openings will be available as franchises and the goal over the next 12 months is to open another six new quick service restaurant locations across Sydney with suburbs such as Epping, Chatswood and Strathfield target markets. The ideal restaurant size is 100-130sqm with a focus on high delivery/takeaway opportunities.

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Inside Retail

OCTOBER 24, 2023

The brand also invested in targeted marketing campaigns, leveraging social media and celebrity endorsements to engage with a younger demographic. “My By analysing market research, consumer surveys, and sales data, they can identify patterns, preferences, and emerging trends.

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Target Market Social Media Fashion Tailored 130

Inside Retail

MAY 28, 2022

The target market for these products will be found within the product’s Target Market Determination at www.commbank.com.au/tmd. Subject to network coverage and compatible areas. Please visit www.commbank.com.au/bta bta for more information on Same Day Settlement. 4 Eligibility, fees, terms and conditions apply.

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Inside Retail

MAY 16, 2022

The target market is likely to be aligned to the Ferguson Plarre Bakehouse brand. The busy site, a corner position on a road with three inbound and outbound lanes, will boost the brand’s visibility. A new retail precinct will be built at the location with family-oriented services such as childcare and medical centres.

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Inside Retail

JULY 29, 2021

AuMake will also trial the use of its social e-commerce platform in Australia next year, and is seeking to grow its portfolio of New Zealand-made products to sell on to its Chinese target market. The post AuMake ends FY21 down $7.8m, hopeful for new year appeared first on Inside Retail.

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Target Market Marketing 130

Inside Retail

JANUARY 29, 2023

Customers have the jitters According to Pallant, JB Hi-Fi effectively utilised targeted marketing over Black Friday and Boxing Day, which helped to educate and guide customers who were looking to make the most of these deals.

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Inside Retail

APRIL 25, 2021

It has fallen onto Horowitz to reposition the A&F brand and target a slightly older target market of 21- to 24-year olds, leaving sister brand Hollister – which actually accounts for 60 per cent of the group’s sales – to focus on the teen market.

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Expansion Fashion Marketing Target Market 223

Inside Retail

NOVEMBER 17, 2024

As a company we understand target markets and how to reach them and we have operational capabilities to make that happen,” Lee said. The footprint is a lot smaller and as a lifestyle brand we need to be where the target market congregates.” That’s why we’re comfortable with bringing on Acai Brothers. “As

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Inside Retail

MAY 18, 2022

Here are three tips to help you bridge the gap between your culture and the culture of your target market. Business owners often don’t appreciate just how different the culture of a new market is until they get started. Recognise that each market will require a different approach. This is normal.

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Management Target Market Engagement Pattern 130

Retail Bound

NOVEMBER 3, 2022

From researching your target market to having a clear vision for your product, making sure you have a solid team in place, and being prepared to sell, here are 10 tips to make your product startup more attractive to venture capitalists. Research your target market. Have a marketing strategy. Know your numbers.

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Inside Retail

JUNE 21, 2022

Bailey explained that apart from sustainability and ethical business practices, brands which put an emphasis on diversity, equity and inclusion (DEI) will also score higher among the Gen Z target market. The harder thing for brands these days is to have meaningful interactions with their target markets in an authentic manner.

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Target Market Social Media Consumer Marketing 130

Inside Retail

APRIL 8, 2024

Expanding a fine jewellery brand into new markets involves a strategic, multifaceted approach that carefully considers the unique characteristics and needs of each target market,” Angus said. It fosters a sense of community and strengthens the brand presence in targeted markets”.

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Inside Retail

NOVEMBER 28, 2024

How to attract Indian spenders Destinations wanting to attract Indian leisure travellers should consider targeted marketing, a wider selection of affordable options, and culturally relevant products. They are price-conscious and prefer bargains, deals or tax savings in duty-free zones.

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Inside Retail

JULY 20, 2022

An overlooked market? . Dr Louise Grimmer, a senior lecturer in marketing at the University of Tasmania, says it makes sense that retailers are starting to view healthcare workers as a target market. The post Can ‘smart’ Blundstone boots help ease healthcare workers’ pain? appeared first on Inside Retail.

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RetailMinded

NOVEMBER 4, 2020

Misunderstanding The Target Market. Target market research is mandatory and it needs to be the very first thing that you do, usually before you launch a product. . A very common online marketing mistakes is launching a campaign that targets the wrong group of people.

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Inside Retail

JULY 21, 2021

Don’t try to appeal to everyone — know who your target market is, and speak directly to them about the things that you know they’re interested in or curious about. “I think what makes an interesting podcast is having a niche to focus on and a unique perspective or take on that niche,” Lee said.

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