Dick’s Sporting Goods Knocks It Out of the Park with “House of Sport” Experiential Concept
VMS
JULY 27, 2021
J UST AS AMERICANS, bored and anxious during pandemic lockdown, collectively revisited their love affair with outdoor activities and sports, Dick’s Sporting Goods (Coraopolis, Pa.) introduced its new House of Sport concept, focused on multi-sport experiences, better shopper engagement and elevated customer service.
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