Inside Retail

OCTOBER 20, 2024

Make sure your promotions are tailored to this mindset – think irresistible deals, smart bundling, and targeted upsells. Are your campaigns tailored to tap into regional preferences and trends? Focus on the hottest categories: Food spending is set to lead the way, with Australians expected to spend $28 billion (up 4.2

Tailored 130

Tailored Shopping Strategy Promotion 130

Retail Focus

FEBRUARY 6, 2025

When retailers meet these demands, they reap the rewards of loyalty, word-of-mouth promotion, and repeat purchases. Consolidating loyalty data also grants a deeper insight into customer behaviour, enabling targeted promotions and tailored product suggestions.

Promotion 147

Promotion Harmony Customer Engagement Tailored 147

Inside Retail

FEBRUARY 27, 2025

Fourty-two per cent of Millennials and 38 per cent of Gen Z are excited by AI-driven shopping experiences that tailor recommendations and messaging to their preferences. AI-powered personalisation is a key growth opportunity Personalisation is no longer a nice to have. Gen Z and Millennials (46 per cent) are highly driven by customer reviews.

Consumer 130

Consumer Engagement Shopping Promotion 130

Retail Focus

DECEMBER 12, 2024

With 50 acres of parks, the project aspires to build a community around four commitments: achieving zero carbon emissions, ensuring excellent connectivity, promoting sports and recreation, and creating a place where everyone can thrive. By 2029, the project is expected to deliver 3,400 homes.

Expansion 264

Expansion Retail Space Space Marketing 264

Inside Retail

MARCH 20, 2025

Diversity, equity and inclusion (DEI) strategy: Our commitment to DEI has led to the development of targeted strategies that promote a diverse workforce. First, its important to segment workforce needs by understanding the distinct requirements of frontline employees and corporate teams and tailoring initiatives accordingly.

Engagement 130

Engagement Strategy Tailored Balance 130

Inside Retail

OCTOBER 30, 2024

This isn’t just a form of brand promotion but a powerful way to attract fan engagement through individuality and storytelling,” she added. TAT expects the Labubu’s inspired travel packages to attract 20,000 passengers and the promotional videos to generate a reach of at least 500 million.

Artistic 130

Artistic Social Media Tailored Engagement 130

Inside Retail

MARCH 10, 2025

Despite its rapid expansion, GMG remains focused on a localised approach, tailoring its retail strategies to consumer behaviours in Malaysia, Singapore and Indonesia. This holistic approach sets us apart from competitors concentrating solely on sports retail, establishing us as a leader in promoting overall wellness, Baker said.

Retail Marketing 130

Retail Marketing Marketing Planning Expansion 130

Inside Retail

OCTOBER 27, 2024

Tailor your data strategy for each sale event Click Frenzy (11–15 November) Click Frenzy draws in shoppers looking for everything from tech deals to travel discounts. Retailers can use data insights from past events to decide which products to promote and how to personalise customer interactions.

Engagement 130

Engagement Strategy Customer Engagement Promotion 130

Retail Focus

APRIL 2, 2025

Product photography has become essential in helping retail brands promote their items to prospective buyers, with images acting as a crucial reference point of comparison. E-commerce Has Raised Consumer Expectations The surge in e-commerce in recent years has profoundly altered how consumers discover , shortlist and buy products.

Social Media 162

Social Media Location Display Promotion 162

Inside Retail

MARCH 25, 2025

Sales tend to surge in the final two weeks of Ramadan, and understanding these peak periods allows brands to optimise promotions and inventory management accordingly, he said. This year, Ramadan began on February 28 and ends on March 30. With consistent trends in recent years, brands can expect similar consumer behaviours in 2025.

Shopping 130

Shopping Pattern Consumer Engagement 130

Inside Retail

SEPTEMBER 3, 2024

Personalised recommendations: You can tailor marketing and product suggestions based on purchase history and browsing behaviour. Targeted advertising: You can use data to target promotions effectively, enhancing campaign ROI. There are nuances with every brand and business that you need to think about and consider.

Tailored 245

Tailored Shopping Layout Promotion 245

All Work

AUGUST 7, 2023

By providing options and flexibility in the office plan, organizations can create an environment that both welcomes and supports all individuals within, ultimately promoting their well-being, productivity, and overall job satisfaction. Workplace design plays a crucial role in promoting a positive and inclusive work environment.

Tailored 90

Tailored Space Promotion Harmony 90

Inside Retail

SEPTEMBER 9, 2021

Using loyalty rewards to promote health outcomes. Merging above-the-line and below-the-line promotions. Currently there is a big divide between “above-the-line” and “below-the-line” promotional spend in pharmacy. These offer an immediate opportunity to save money and simplify their current approach to promotions.

Promotion 239

Promotion Line Advertising Management 239

Inside Retail

DECEMBER 12, 2024

Its a time of heightened consumer spending, aggressive promotions, and operational intensity. Was it a specific promotion, product, or referral? Armed with this knowledge, you can tailor marketing and retention strategies to the unique needs of each segment, ensuring communications feel relevant and personalised.

Strategy 241

Strategy Customer Retention Customer Engagement Tailored 241

Inside Retail

MARCH 24, 2025

Retailers who understand the specific needs of each generation can tailor their marketing, product offerings and pricing strategies to match those preferences. For example, baby boomers may have more disposable income, while millennials continue to drive e-commerce growth, Starr told Inside Retail.

Consumer 130

Consumer Target Market Shopping Pattern 130

Inside Retail

AUGUST 14, 2024

TikTok’s tool kit TikTok provides a whole new set of tools for retail brands and content creators to leverage: Shop ads allow sellers to promote their TikTok Shops, converting app users to customers seamlessly. Shop Tab is an online marketplace where customers can quickly search for products and compare promotions to find the best deal.

Shopping 263

Shopping Promotion Marketing Form 263

Compliantia

JULY 4, 2023

In fact, for brick and mortar retailers, promotions generally account for anywhere from 10% to 45% of total revenue. Understanding how to manage seasonal sales and promotions is key to running a successful store. This job of managing promotions becomes more complex when you start adding multiple locations into the mix.

Promotion 98

Promotion Location Management Customer Engagement 98

Inside Retail

JULY 27, 2023

Personalisation was initially lost in the mass market and the anonymity of online shopping, but retailers are using customer data to create highly personalised shopping experiences, from recommendations to tailored promotions. It then suggests outfits and clothing pieces tailored to each individual’s taste.

Shopping 243

Shopping Tailored Customer Engagement Engagement 243

Inside Retail

NOVEMBER 14, 2022

Having embraced digital shopping channels during the pandemic, Australian consumers have become well used to the personalisation and tailored content offered online. Retailers need to reflect the tailored and personalised experience of online, but in-store.”.

Engagement 289

Engagement Customer Engagement Strategy Promotion 289

Retail Focus

DECEMBER 6, 2024

Email campaigns can provide detailed information, customer reviews, and exclusive promotions to help them make a decision. Customers want content that feels relevant and tailored to their individual preferences. Examples of Integration: Use email to promote in-store events or sales and send reminders via SMS.

Marketing 130

Marketing Social Media Engagement Customer Retention 130

Inside Retail

NOVEMBER 12, 2024

In times of supply disruption, AI can adjust pricing and promotions based on product availability and demand trends. By analysing purchase and return data, retailers can identify items frequently targeted by fraudsters, allowing for more careful screening and tailored return policies to deter fraud.

Other 130

Other Flow Pattern Customer Engagement 130

Inside Retail

SEPTEMBER 30, 2024

This is often driven by customers being wary of promotional ‘traps’, where the full price kicks in after an initial promotional period, leading to higher-than-expected expenses if they forget to cancel or pause their subscription.​ These subscriptions often include curated selections of products tailored to individual skincare needs.

Marketing 246

Marketing Beauty and Health Promotion Customer Retention 246

Inside Retail

FEBRUARY 10, 2025

However, Yum Chinas emphasis on value-driven promotions and digital integration has enabled it to capture demand even as discretionary spending tightens. With tailored store models, we are expanding through both company-owned stores and franchise stores and are on track to achieve our goal of 20,000 stores by 2026, Wat said.

Marketing 130

Marketing Strategy Tailored Location 130

Inside Retail

SEPTEMBER 24, 2024

IR: How does Mattel plan to tailor its retail strategy to the diverse markets within Asia Pacific? We look at each market, tailoring our brands across different touchpoints and reframing opportunities. PF: At Mattel, we have a deep-rooted legacy in Asia Pacific, and we view our consumers as dedicated fans.

Consumer 277

Consumer Strategy Tailored Planning 277

Inside Retail

FEBRUARY 16, 2025

Delightful online store journey, not a coincidence It was no coincidence that shoppers could find the right items quickly, thanks to intuitive navigation, tailored experiences, and seamless checkout processes that put customer satisfaction front and centre, said Osthus.

Advertising 130

Advertising Shopping Fashion Tailored 130

Inside Retail

FEBRUARY 4, 2025

Given the significant variation in consumer preferences across different channels, adopting a tailored approach is indispensable for success.” For clothing and beauty, traditional e-commerce platforms (Tmall, JD.com) lead due to convenience, competitive pricing, and extensive product variety.

Consumer 130

Consumer Beauty and Health Consumer Electronics Strategy 130

Inside Retail

FEBRUARY 20, 2025

The sectors brands and companies are beginning to develop strategies and initiatives tailored to the one-person economy. The opportunity is in being in tune with how people will live they do and will live differently, so we should plan for the reality that singles will buy differently.

Consumer 130

Consumer Marketing Strategy Tailored 130

Promotion Tech

APRIL 16, 2025

Or a car dealership where inventory is updated in real-time, with offers tailored to specific demographics. Imagine a retail store where digital displays adjust based on time of day or foot traffic patterns.

Display 97

Display Flow Pattern Tailored 97

Inside Retail

DECEMBER 3, 2024

If your brand promotes confidence and empowerment, every customer touchpoint has to reinforce those emotions. Key takeaway: While perception is subjective, tailoring your approach to the emotional needs of your target audience ensures your brand consistently delivers what your customers value most.

Tailored 130

Tailored Balance Design Promotion 130

Inside Retail

FEBRUARY 16, 2025

Delightful online store journey, not a coincidence It was no coincidence that shoppers could find the right items quickly, thanks to intuitive navigation, tailored experiences, and seamless checkout processes that put customer satisfaction front and centre, said Osthus.

Advertising 130

Advertising Shopping Fashion Tailored 130

Inside Retail

NOVEMBER 5, 2024

Creating opportunities for human connection and creativity With automation at its best, human employees – rather than stocking shelves or scanning inventory – can engage in valuable conversations with shoppers, provide tailored recommendations, solve unique problems and validate the emotional needs of each individual.

Balance 130

Balance Engagement Visual Merchandising Contrast 130

Inside Retail

FEBRUARY 2, 2025

Retailers will need to use AI and data analytics to tailor recommendations, promotions, and even product designs to individual preferences. Hyper-personalisation will be a baseline expectation As 62 per cent of Gen Z prioritise standing out (the Love Song survey again), personalisation will become essential.

Social Media 130

Social Media Beauty and Health Pattern Engagement 130

Retail Focus

FEBRUARY 24, 2025

AI-powered image recognition enables FMCG companies to create targeted promotions, dynamic pricing, and personalized product recommendations based on real-time data. By leveraging image recognition for FMCG, businesses can deliver tailored experiences that resonate with their customers.

Management 130

Management Consumer Layout Brand Implementation 130

Retail Focus

JUNE 21, 2023

As a result, retailers can tailor offers to individuals to build brand loyalty through discounts on their birthdays or when they’re in the store. For example, if the weather is hot, the displays can promote beach wear and ice cream, and if it’s snowing the screens can promote warming drinks and winter clothing.

Tailored 173

Tailored Promotion Display Layout 173

Inside Retail

JULY 27, 2021

By developing decisions based on sound, sustainable analytics-based information, multinational retail consultancy Scalene Group is positively impacting product ranging, category space allocation, store network development and even promotional pricing for retailers spanning three continents.

Management 234

Management Tailored Space Location 234

Inside Retail

JANUARY 14, 2025

More recently, the company has been focusing on a retail concept known as First 50, a pilot program of 50 smaller, strategically placed retail locations with carefully tailored product curation. The initiative has shown success so far, with 3.4

Planning 130

Planning Department Stores Strategy Art 130

Inside Retail

NOVEMBER 28, 2023

Similarly, a birthday or anniversary flow can be set up – with or without a price drop promotion – targeting gift-givers or customers who want to treat themselves on their special day. Thank you messages can be tailored to new shoppers or returning customers. The promotion boosted Arizona’s off-season revenue by 201 per cent. “In

Flow 287

Flow Marketing Social Media Promotion 287