Inside Retail

NOVEMBER 17, 2024

Retailers will need to adapt by promoting products that resonate with consumers seeking value. Events like Black Friday have already pulled forward holiday spending, leading to a longer, more consistent sales period, including the Halloween shopping event, which now exceeds more than $450 million in sales in Australia.

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Inside Retail

MAY 31, 2023

Using a differentiation strategy allows retailers to create a unique in-store shopping experience – that can’t be replicated online, and will set you apart from the competition. Implementing a differentiation strategy requires a variety of tactics. Even if you have a very small area, use it to provide shopping baskets.

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Inside Retail

AUGUST 14, 2024

Combining the influence of viral content with the ease of online shopping, the triumphant success of TikTok Shop is no secret. Despite launching in select markets less than a year ago, in September 2023, TikTok Shop aims to grow its US e-commerce sales to US$17.5 But this is yet to be confirmed by TikTok.

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Retail Focus

JULY 9, 2024

In this blog post, we are going to cover the concept of cross-promotions between retail brands and casinos. In a nutshell, this means at least a couple of companies will partner so as to promote each other’s products or services to their respective audiences. Another example has to do with corporate social responsibility events.

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Inside Retail

APRIL 10, 2024

Essentials have also been the priority for 74 per cent of American consumers in the last three months, with 31 per cent of Americans reducing non-essential purchases as their number on savings strategy, according to a survey conducted by NIQ.

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Retail Focus

JULY 17, 2024

While discount codes top UK consumers preferred promotions, offers that are personalised and tailored to a specific product a consumer has viewed are almost twice as likely to prompt a sale compared to general ‘range-wide’ discounts, according to the latest data from Wunderkind , based on a survey of over 1,500 shoppers.

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Inside Retail

DECEMBER 4, 2024

The saying goes, “Any publicity is good publicity,” but more importantly what is the strategy driving such an investment? In translating its latest collection into Bitmoji avatars, Valentino promotes individual expression and fosters an ever more global community through the brand’s most iconic motifs.”

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Inside Retail

OCTOBER 13, 2022

The channel’s reach and popularity have extended to all corners of the world, including in Australia, where more brands and consumers are going mobile to not only communicate but shop. SMS has enabled us to quickly communicate new product launches, promotions, and any exciting events to our customers. JSHealth Vitamins. Bangn Body.

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Retail Focus

MAY 14, 2024

So, take your ease and keep these insights as your handy guide to understanding how modern bank products can level up the value of your high-end retail strategies. These banks, in turn, will encourage their existing CMA holders to shop with you so they can enjoy more perks and exclusive benefits.

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Inside Retail

NOVEMBER 14, 2022

Having embraced digital shopping channels during the pandemic, Australian consumers have become well used to the personalisation and tailored content offered online. Research by Google, published in the company’s Spring/Summer Shopping Behaviours 2021 study, found 50 per cent of consumers say they now shop both in-store and online.

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Inside Retail

SEPTEMBER 20, 2024

And how’s that going to convert that 65 per cent of in-store only customers to shop online? Our [e-commerce] strategy is live and has been improving for some time. million active members [who have shopped in the past 12 months] which is up 4.8 IR : Myer has come away from heavily relying on discounting strategies.

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Inside Retail

DECEMBER 12, 2024

Its a time of heightened consumer spending, aggressive promotions, and operational intensity. But once the dust settles, the real work begins: analysing the data generated during this period to inform strategies that can drive growth for the year ahead. Was it a specific promotion, product, or referral?

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Inside Retail

JUNE 18, 2024

A recent Shopify report found that 92 per cent of consumers have bought from different brands than they normally do over the past year – primarily driven by cost – with 57 per cent of customers now often switching brands for a better price, discount or promotion. So, your channel strategy as a brand is critical at the moment.”

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Retail Focus

OCTOBER 15, 2024

Seasonal shopping events such as Black Friday, Cyber Monday, and the back-to-school season have a significant impact on retail stock prices. As retailers roll out promotions and discounts to attract customers, their performance during these high-stakes times can lead to fluctuations in stock valuations.

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Retail Focus

MAY 24, 2022

Their entire outlook will become less stagnated and more iterative, vital for a volatile climate in which unpredictable online shopping habits will continue to reign supreme. . The post Reality bites: how composable architecture is a make-or-break strategy for retailers looking to thrive appeared first on Retail Focus - Retail Design.

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Inside Retail

FEBRUARY 1, 2024

It has launched its Chinese New Year promotion and a “10-billion-yuan Discount’ day, that runs until the 17th of February. JD.com’s mega offline shopping destinations, Jd Mall and JD E-Space, are also set to revolutionise the shopping experience for consumers in eleven cities across China during the festive season.

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Inside Retail

NOVEMBER 27, 2024

The Black Friday Cyber Monday sales period has expanded to become ‘Black November’ this year, with many retailers and brands starting their promotions earlier than ever. In 2021, the business went live with its promotions on November 18, in 2022 on November 15 and last year on November 9. This presents a predicament for retailers.

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Retail Focus

JANUARY 12, 2024

Businesses recognize this, as perhaps more importantly, they have understood the psychology behind the promotional offers they can make and the impact they can have on the consumer. The iGaming industry is one of those that has seen operators use bonuses and promotional offers as a means of trying to achieve a greater competitive advantage.

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Inside Retail

JUNE 4, 2024

These Club Card discounts save me roughly £4-8 per shop. Because of this amazing loyalty pricing strategy, I’m very much devoted to the supermarket chain. With such compelling loyalty offers and such a large store footprint, shoppers have the confidence to know they will always save with Tesco regardless of when they shop.

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Inside Retail

NOVEMBER 25, 2024

They were visible in malls, high streets, shopping centres, or online marketplaces. million Australians now shopping on the platform every month. billion, Temu’s growth has been meteoric, largely fuelled by its competitive pricing and frequent promotional events. Once, we knew our competitors. In the last year alone, 3.8

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Inside Retail

SEPTEMBER 30, 2024

Benefits and challenges of the subscription model Time savings: From delivery rather than in-person shopping trips, particularly for essential and frequently used items such as household goods and personal care products. can help with discovery by including promotional inserts with deliveries.

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Inside Retail

JANUARY 2, 2024

Throughout every year, a multitude of major and minor calendar events offer great opportunities to engage with customers at a time when they are open to shopping for friends, families or themselves. Consider ‘launching’ a new collaboration or product colourway that no one would be expecting.

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Inside Retail

DECEMBER 3, 2024

This month, Salomon opened its first direct-to-consumer store in Australia at Melbourne’s Chadstone Shopping Centre – a milestone in the brand’s journey of accelerating its growth in the ANZ region. The unique set of Salomon partner trail events is an expansion of its global strategy.

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Inside Retail

NOVEMBER 16, 2023

As the annual Black Friday Cyber Monday (BFCM) shopping season nears, it’s not too late to review strategies to optimise sales during this key annual retail festival. To help retailers plan for the shopping festival, Klaviyo has created a helpful guide in the form of a BFCM content calendar.

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Inside Retail

DECEMBER 17, 2023

Such economic strain is leading to behavioural changes in the way consumers are shopping and planning their festive budgets. The last quarter of the year typically sees retailers jump behind any promotional event as a way to entice consumers over competition. But this shouldn’t just be a retail race to the bottom.

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Inside Retail

AUGUST 10, 2022

With marketplaces serving as “digital malls”, shopping inspiration coming from social media content and curated experiences in high demand, brands are trying to succeed on several fronts at once. . Building a winning strategy through product catalogue selection, pricing, inventory management and great customer service.

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Retail Focus

AUGUST 10, 2022

Of course, changing consumer habits have, and will continue to have, the biggest effect on retail with the internet taking business away from many city-centre shops. Shopping parks with oceans of car parking spaces and large retail units are not a new concept, but they continue to attract a lot of consumers. Out-of-Town Retail.

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Inside Retail

JULY 6, 2021

Shopping at the edge” will expand. Digital, mobile, chatbots, social, curb-side — shopping now happens anywhere and anytime. At Salesforce, we call this phenomenon “shopping at the edge”. To build the physical-digital bridge, store strategy must be divided into two lanes: efficiency and experiential.

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Retail Focus

DECEMBER 3, 2024

The approach of offering fewer products while increasing promotional impact reflects how a retailer like Currys is refining its strategy to balance consumer preferences with enticing deals to consumers. The average price of a wearable this year came in at £287.80, down by 8.55% compared to 2023’s average of £313.83.

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Retail Focus

AUGUST 3, 2021

To keep pace with the challenging retail environment and shoppers’ ever-changing behaviours, retailers are turning to science-driven and AI pricing and promotional strategies to not only help them navigate these rough, unpredictable waters, but to thrive. Inflationary pressures mean more frequent price-changes.

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Inside Retail

NOVEMBER 18, 2024

For Jim Ritchie, founder and strategy partner at branding agency US+US, the price drop class action and ACCC legal action against the Australian supermarket points to something much larger. “As Coles and Woolworths intend to defend themselves against the accusations of misleading promotions and illusory sales.

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Inside Retail

DECEMBER 5, 2023

A 2023 BFCM Aftermath Report by Klaviyo – an intelligent marketing automation platform – found that 25 per cent of all consumers and 32 per cent of Gen Z consumers are still holiday shopping post-BFCM. This week the company shares four strategies that retailers can leverage to capitalise on post-BFCM momentum and retain new customers.

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Inside Retail

APRIL 26, 2024

With this momentum continuing into this year, it’s the perfect time for retailers to reexamine their strategies and restructure with growth and scale in mind. By streamlining the shopping experience and keeping transactions on-platform, online retailers can cut down the steps required for conversion. With over 4.95

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Inside Retail

OCTOBER 13, 2024

A stagnant industry There has been significant innovation in the food and grocery retail supply chain yet it has rarely been deployed to revolutionise how everyday consumers shop. In the average month, you might shop at a half dozen different places for groceries and everyday essentials, like personal and household goods,” shared Hoggett.

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Inside Retail

JUNE 1, 2023

Retailers faced with rising delivery costs driven by shippers can implement several strategies to mitigate the problem, said Pope. link] “One is a multi-carrier strategy. Another strategy, she says, is to automate fulfilment. This is especially true with women’s apparel, for example. “We’ve

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Inside Retail

MARCH 3, 2024

Any loyalty strategy should consider different drivers of value across customer segments and the delivery of an overarching CX designed to eliminate points of friction and promote ease of shopping. To give you a glimpse of what you can expect from this year’s report, we are sharing selected articles over the coming weeks.

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Inside Retail

APRIL 25, 2021

And due to slower demand, presumably as Australians got back in the swing of shopping with their feet, Kogan’s stored inventory levels spiked causing high storage expenses and a one-off $3.9 We have maintained a strategy throughout the pandemic to be there for our customers during a period they need us most,” Kogan said. “We

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