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Sick of hearing about AI? The key is understanding how to make it work for you

Inside Retail

Retailers are integrating AI with bricks-and-mortar shops and online platforms to give the shopping experience a remarkable transformation, enhancing both customer satisfaction and operational efficiency. Personalised recommendations: You can tailor marketing and product suggestions based on purchase history and browsing behaviour.

Tailored 245
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The Importance of Word of Mouth in Retail Marketing

Creative Displays Now

Referral marketing is among the most effective types of amplified WOM marketing that sparks conversations about your brand online and in person. Advantages of Word of Mouth in Retail Marketing WOM marketing has numerous benefits for businesses, reflected in improved bottom lines and brand image.

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How an eCommerce SEO Agency Can Boost Your Retail Company’s Customer Retention

Retail Focus

In today’s competitive online retail market, customer retention is just as important as customer acquisition. By optimizing your website to meet the needs of your customers and search engines, an eCommerce SEO agency can help you boost customer retention and grow your retail business.

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What Can Casinos Learn From the Retail World on Customer Retention

Retail Focus

The retail world and gambling space have two things in common—both have a high market value and a broad customer base. So, we’ll flip the coin this time and talk about how casinos can better retain their customers by borrowing strategies from the retail world.

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Revealed: How retailers can satisfy consumers facing cost-of-living challenges

Inside Retail

Last year, retailers were forced to focus on finding ways to mitigate the impact of the cost-of-living crisis on shoppers. Choco Up commissioned this report because we believe it is paramount that leaders of e-commerce businesses who are seeking sustained success understand the diverse shopper personas in today’s retail market.”

Consumer 130
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Why luxury Aussie retailers are missing a major consumer segment

Inside Retail

Cutting through According to Annabel Pittendrigh, a client executive at Bastion Insights, many Australian retailers have missed the mark when it comes to customising and tailoring their marketing and communication efforts to resonate with these diasporic communities.

Consumer 263
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Welcome to the new customer experience

Inside Retail

Consumers now expect retailers to engage them whenever and wherever they want, with a shopping experience tailored to their individual needs. To do so, marketers are leveraging more data, technologies, and channels to create this type of relevant and customised customer journey. Driving real-time omnichannel engagement.