Remove Planning Remove Strategy Remove Target Market
article thumbnail

Inside Ikkari’s first physical store – and its plans for more

Inside Retail

The plan from the beginning was to make something that would synergise with the Aje Collective’s other businesses, and which complemented the health-focused lifestyle Norris saw in Aje’s target market. New opportunities While Ikkari is still young, it already has big plans. Innovation is a big part of our range. “Our

Planning 246
article thumbnail

Myer’s strategic moves suggest the future of retail is consolidation and loyalty

Inside Retail

Myer’s acquisition of Premier Investments’ Apparel Brands appears to be the next step in Olivia Wirth’s plan for the department store’s loyalty program, Myer One. Wirth’s leadership has focused on in-store enhancements, customer loyalty, and curated brand partnerships, helping Myer adapt to and anticipate market shifts,” she added.

Apparel 252
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Elevate your e-commerce game: Essential tips for thriving in 2024

Inside Retail

In this article, we will delve into the top five e-commerce tips that should be at the forefront of your strategy, with a keen focus on driving growth not only within the digital realm but across your entire business. Implement AI-powered personalisation Personalisation is no longer a luxury but a necessity in the e-commerce landscape.

Tailored 246
article thumbnail

How to Plan a Successful Product Launch at Trade Shows

Trade Show Booth Companies - Trade Group

Other benefits of launching new products at trade shows include: Attracting new and current customers at the same time A set deadline that helps motivate work on the project to reach completion Raising awareness of company and industry news Creating excitement among the target market Generating leads and building relationships.

article thumbnail

Fine jewellery in your 50s: Meet the matriarch proving age is just a number

Inside Retail

For the past 15 years, the brand has operated with a significant presence in Hong Kong, and Angus plans “to further develop international markets as well as to consolidate domestically”. It fosters a sense of community and strengthens the brand presence in targeted markets”.

article thumbnail

Here’s how to unlock the power of in-store retail media

Inside Retail

per cent, so we see some fantastic results when we use the assets and target and align them to our broader above-the-line marketing campaigns,” said Berends. Having these options available is highly valuable for targeting shoppers with the most relevant brand messages to trigger those unplanned purchases.”

Promotion 130
article thumbnail

10 workplace culture secrets revealed

Inside Retail

Understand what impacts your business and plan tactics This can be external factors such as technology or employee expectations, as well as internal influencers. In strategic planning, create an action plan based on your triggers for recruitment. Leaders then create action plans to bring this to life.

Gifts 130