Remove Planning Remove Social Media Remove Tailored
article thumbnail

The Labubu effect: How Pop Mart is leading the blind box economy

Inside Retail

This is the story of Pop Mart, the company behind the Labubu craze, and how a single social media post from a K-pop superstar catapulted the brand into the stratosphere of the blind box economy. The company now boasts more than 450 retail stores and achieved global sales of US$871 million last year.

Artistic 130
article thumbnail

Planning to sell online in the US? Here are some tactics to ensure success

Inside Retail

Don’t fall into the trap of assuming they think and act the same, so use a mixture of email, SMS, social media, and other channels to communicate with them.” Data is key to understanding customers and tailoring your cross-border offering to optimise customer satisfaction and optimise return costs, she explains.

Planning 290
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Deep dive: What social commerce looks like around the world

Inside Retail

Social commerce – shopping on social media platforms – is expected to reach US$1.2 McKinsey & Co stated in mid-2022 that social commerce comprised more than 13 per cent of China’s total e-commerce sales. All of which is to underscore that social commerce is big, and growing exponentially. trillion ($1.9

article thumbnail

Curating community: Retail’s answer to the loneliness crisis

Inside Retail

The Covid-19 epidemic brought to light flaws in our social media networks, therefore aggravating this problem. And social media, even if it provides some connectivity, can also sometimes make people feel disconnected. These days, people seek connection, values and identity in brands rather than merely in objects.

Curate 130
article thumbnail

Olive Young expands to the US as K-beauty’s global rise continues

Inside Retail

The company also plans to open its first physical store in the US, further enhancing its omnichannel strategy. Knowing the target audience allows brands to tailor messaging and product offerings, while community engagement through social media and influencers builds trust and loyalty.

Expansion 130
article thumbnail

Social Media Presence For Small Retailers – 7 Tips, Tricks & Best Practices

RetailMinded

You guessed it — a strong social media presence! So get ready to explore our incredible guide filled with tips and tricks tailor-made for your retail success. By mastering the art of social media, you’ll not only connect with potential customers but also see your business flourish. but don’t worry!

article thumbnail

Dusk CEO Vlad Yakubson on the retailer’s transformation into a lifestyle brand

Inside Retail

He emphasised the importance of providing value through bespoke customer experiences, tailored communications and exclusive discounts. Omnichannel marketing From a digital perspective, Dusk is investing in social media marketing and upgrading its online store.

Gifts 246