Inside Retail

AUGUST 22, 2024

Marketing and branding opportunities Brands that leverage the Olympics and create targeted marketing campaigns, sponsorships, advertisements, and promotions tied to the Games enhance brand visibility and engagement. This led to a 12 per cent increase in sales and a 25 per cent rise in social media engagement.

Unity 260

Unity Engagement Social Media Apparel 260

Inside Retail

OCTOBER 24, 2023

The brand also invested in targeted marketing campaigns, leveraging social media and celebrity endorsements to engage with a younger demographic. “My The team also leverages data and analytics to gain valuable insights into consumer behaviour and trends in the APAC market.

Target Market 130

Target Market Social Media Fashion Tailored 130

Inside Retail

MARCH 12, 2024

The designs are brought to life by what Gale describes as her “secret advantage”, the Italian pattern-maker she works with and the time she invests in the design process to achieve classic shapes and silhouettes that are fitted, flattering and streamlined. Our pattern-maker is absolutely incredible.

Social Media 130

Social Media Tailored Pattern Fashion 130

Inside Retail

MAY 1, 2023

Doing this involves crunching a huge amount of data to enable highly targeted marketing campaigns and personalised product recommendations. Younger consumers in particular, who will eventually become the majority market as they mature and grow in earning capacity, require a particularly individualised “white glove” service.

Tailored 130

Tailored Social Media Target Market Marketing 130

RetailMinded

JULY 17, 2022

This will help companies create targeted marketing campaigns that are more likely to result in conversions. One of the most important aspects of marketing is customer segmentation — dividing customers into groups based on shared characteristics. AI can also help to remove bias from marketing decisions.

Marketing 94

Marketing Customer Engagement Engagement Strategy 94

RetailMinded

OCTOBER 1, 2023

From harnessing the power of social media influencers to crafting intricate omnichannel campaigns , independent retailers must cross over the complexities of modern marketing tactics. Understanding Your Audience Any effective marketing strategy is based on a profound understanding of the target market.

Strategy 52

Strategy Social Media Display Engagement 52

Retail Bound

OCTOBER 5, 2023

E-commerce & social media sales are extremely saturated at the moment, therefore we’re going to dig deeper into three reasons why investing in a strong brand from the start is crucial. This logo variation is generally used in social media, apps, on promotional items, and other places where there are size constraints.

Social Media 40

Social Media Color Pattern Target Market 40