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How accessories brand Hello Updo is challenging traditional beauty standards

Inside Retail

After a particularly hot day in the Dominican Republic, Hurtado experienced the lightbulb moment to launch her brand Hello Updo, a hair accessories brand specialising in products designed for voluminous hair with varied curl patterns. I questioned why there weren’t hair ties for textured, fuller hair.

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Choosing the Best Materials for Visual Merchandising Concepts in Luxury Retail Stores

Retail Focus

Fabric textures can influence the perception of colors, so creative visual merchandising concepts select and combine different fabrics with building a story for retailers. Inviting textural materials, including leather, paper, velvet, and microfiber, helps engage affluent shoppers and show the artisan value of the luxury brand. .

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Can Gen Z intimates brand Parade maintain its cult status post-acquisition?

Inside Retail

Over the last four years, the brand has built a strong direct-to-consumer and retail presence and loyal consumer base, thanks to its variety of brightly colored and boldly patterned intimates and other apparel, and a marketing strategy centred on micro-influencers and user-generated content.

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Why Custom Embroidery Is Becoming a Staple for High-End Retail Widening Brand Appeal

Retail Focus

For instance, in the latest YouGov poll on popular fashion and clothing brands, the top 2 spots are occupied by Clarks and Dr. Martens – a pair of long-standing footwear purveyors that put quality at the top of the agenda, and also promote personalisation as part and parcel of their brand identities.

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How to Use Custom Packaging as a Marketing Tool

CRP

As competition grew, brands used design elements—like colors, textures, and logos—to attract attention on store shelves. Leverage Data Analytics Start by analyzing customer data, such as purchase history, demographics, and behavioral patterns. Feature Limited-Time Offers Print special promotions directly on your packaging.

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Just scratching the surface

Retail Focus

“A bespoke floor was designed using a combination of custom cut Knight Tile planks in a random pattern of wood and stone designs to complement the bright modern feel of the store and the innovative quality of its products,” Carson said. Make an impact.

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Forbo’s Modul’up range distills Edinburgh Gin brand identity

Retail Focus

Using a colourful, textured look to elevate the customer experience and entice shoppers into the store, Exhibeo VM specified Forbo Flooring Systems’ adhesive-free Modul’up range in the Coral Terrazzo colourway, to bring the vision to life.

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