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Sick of hearing about AI? The key is understanding how to make it work for you

Inside Retail

The multifaceted benefits of AI in retail So you probably get that AI in retail primarily uses machine learning and predictive analytics to process vast amounts of data, identifying patterns and providing valuable insights. Targeted advertising: You can use data to target promotions effectively, enhancing campaign ROI.

Tailored 245
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How Data Analytics Is Revolutionising Retail Design in 2024

Retail Focus

Advanced tools analyze historical data to spot patterns, ensuring you stay ahead of the curve. You analyze foot traffic patterns to determine which areas get the most attention and adjust displays accordingly. Data also reveals peak shopping times so you can optimize staffing and promotions.

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Why Understanding Modern Banking Products Adds Value to High-End Retail Strategies

Retail Focus

It’s not really like you’re only into selling luxury items; you have high-value offerings about tailored experiences that can speak volumes to financially savvy elite customers. It will also allow you to offer tailored incentives or rewards to customers who are CMA account holders.

Strategy 147
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The rise and rise of subscription boxes shows the market is ripe for growth

Inside Retail

This is often driven by customers being wary of promotional ‘traps’, where the full price kicks in after an initial promotional period, leading to higher-than-expected expenses if they forget to cancel or pause their subscription.​ These subscriptions often include curated selections of products tailored to individual skincare needs.

Marketing 246
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E-commerce sales fall as cost-of-living pressures hit consumers

Inside Retail

According to new figures from global e-commerce and marketplace accelerator Pattern , online retail sales in July across Australia declined by 34 per cent compared to the same period last year. About the author: Merline McGregor is GM at Pattern Australia. For more information, visit: [link] or email au@pattern.com.

Consumer 246
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Are you data ready for Christmas? Here are four key points to keep in mind

Inside Retail

To maximise its potential, retailers should tailor their marketing tactics for a personalised client experience. For instance, if a customer named John frequently shops for loud print shirts at your store, it’s a strategic move to inform him about the new range of shirts with holiday patterns as Christmas approaches.

Tailored 130
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How an eCommerce SEO Agency Can Boost Your Retail Company’s Customer Retention

Retail Focus

Targeting the Right Audience with Tailored Content Content plays a huge role in customer retention. An eCommerce SEO agency helps you create tailored content that speaks directly to the needs and preferences of your target audience. One of these strategies is SEO-driven loyalty programs.