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Why retailers must rethink their Meta and Google ad strategies in 2025

Inside Retail

Recalibrating social media Retailers might not be seeing a return on investment from Meta and Google because theyve let ads become their entire marketing strategy instead of what they should be an accelerator, according to co-founder of digital agency Ecom Nation Mal Chia.

Strategy 237
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Ksubi CEO Craig King talks store expansion and retail growth strategy

Inside Retail

Streetwear brand Ksubi is making a splash in the Australian retail market, with new stores in Sydney and Melbourne, and a high-profile creative director in Pip Edwards. This story first appeared in Inside Retail’s 2025 Australian Retail Outlook, powered by KPMG. Rarely do they tick both boxes.

Strategy 130
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Experts discuss Printemps’ chance of success in the US retail market

Inside Retail

Unlike its other locations, the Printemps New York store will not have shop-in-shops. Lendrum, the CEO of Printemps US, told Womens Wear Daily that the key factor expected to drive the retailers success in the US is Printempss experientially-driven strategy. Department stores havent had the best reputation the last few years.

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H&M East Asia boss Aneta Pokucinska on the company’s localised growth strategy

Inside Retail

The company currently operates more than 250 stores across key markets such as South Korea, Japan, Singapore, Malaysia, Vietnam, and the Philippines. International retailers like H&M are not just competing with local brands, but are also navigating complex cultural nuances and rapidly evolving consumer preferences.

Strategy 130
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MAPIC 2024: Highlights of the 2024 Edition

Retail Focus

The presence of major international players such as AEW, CBRE IM, Pradera, Klepierre, URW, Ingka Centres, Nhood, Altarea, Hammerson, IGD, Apsys, Mercialys, Sonae Sierra, and others highlighted the significance of the event. These sessions revealed an optimistic vision of the resilience of retail as an asset class.

Expansion 264
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Opinion: Why foresight is the future of marketing strategy

Inside Retail

The currents of change can feel swift and frightening as we stumble from the pandemic to changing ways of working and other global crises. By using future-focused insights, retailing marketers can evolve their strategies to stay abreast of change. A marketer’s crystal ball?

Strategy 245
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Recharge Your Digital Pricing Strategies with Data Science

Retail Focus

As other sectors, including travel and hospitality, experienced online commerce surges, the retail market shifted at a more leisurely pace. Unlike many other applications of machine learning and artificial intelligence (AI), price lifecycle science has been delivering proven ROI to retailers for some twenty years now.

Strategy 200