Remove Marketing Remove Retail Sales Remove Social Media
article thumbnail

How poor planning is costing retailers sales – and profits

Inside Retail

Significant market trends are impacting retail businesses today – the migration of consumers online, supply-chain challenges and the cost-of-living crisis to name just a few – but there is a more obvious reason many retailers are struggling. AI plays a critical role in the process.

Planning 147
article thumbnail

How Influencers Can Increase Your Retail Sales

Retail Bound

Influencer marketing is a form of marketing where businesses partner with social media influencers to promote their products or services. Retail-specific influencers play a significant role in promoting products and driving sales for brands at specific retailers.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How LSKD’S PR powerhouse Bree Masters balanced a retail career and Olympic dream

Inside Retail

Not only can Masters’ sprint, she can juggle – being the PR head of a global athleisure wear empire, training, and having a blossoming social media career with 300,000 followers. I transitioned to a retail sales role at Under Armour where my interest in marketing grew through interactions with the head office team during product talks.

Balance 130
article thumbnail

From China to India, how the world’s retail markets stack up: report

Inside Retail

In an era marked by economic flux and shifting consumer preferences, the global retail landscape stands at a pivotal juncture, ripe with both challenges and opportunities. China is the world’s largest retail market, accounting for almost 50 per cent of global retail transactions. China’s e-commerce market, worth $1.9

article thumbnail

Elevate your e-commerce game: Essential tips for thriving in 2024

Inside Retail

Australia, like many other regions, is witnessing a significant shift in consumer behaviour, with e-commerce playing an increasingly integral role in the retail landscape. According to recent statistics, online retail sales have experienced substantial growth, reaching a staggering $40.2 billion in 2022.

Tailored 246
article thumbnail

The new Tiktok challenge waging war on the major supermarkets’ pricing

Inside Retail

Independent Queensland grocer Skippys Fresh Frootz has garnered attention on social media for its videos highlighting its low prices at a time when Australia’s major supermarkets are facing scrutiny for their lack of transparency in their price-setting practices. Private-label brand sales account for 18.1

Strategy 263
article thumbnail

Localisation, livestreaming and logistics: How to tap into the Chinese market

Inside Retail

Before 2020, when travel was easy and diplomatic relations were cordial, I placed great emphasis on the need to build trusted relationships on the ground in China as the foundation of a successful market entry strategy. Accept that China is a very different market to the one you’re used to. Research the right market.

Marketing 130