article thumbnail

How China’s micro-drama boom is rewriting the rules of retail marketing

Inside Retail

According to a report by iResearch, the market size of micro-dramas in China last year reached US$6.85 The offbeat premise was a viral hit and a rare example of the F&B and home renovation sectors taking a narrative-forward marketing approach. In China alone, these ultra-short episodic series have become a cultural juggernaut.

article thumbnail

How GMG plans to win Southeast Asia’s sports retail market

Inside Retail

Dubai-based retailer and brand distributor GMG is ramping up its expansion in Southeast Asia and Hong Kong as demand for sports and lifestyle products soars. Meanwhile, Hong Kong remains a strategic retail hub with a high-spending customer base and access to premium retail spaces.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Experts discuss Printemps’ chance of success in the US retail market

Inside Retail

In a press release, Jean-Marc Bellaiche, Printemps Groupes chief executive officer, stated, “We think we can bring something unique, both to its engaged local consumer base and the strong tourist flows the city welcomes We plan to pioneer a new format of experiential retail in this fast-changing and demanding market.”

article thumbnail

‘Not just another beauty store’: Adore Beauty CEO on entering a crowded market

Inside Retail

Differentiating The bricks-and-mortar beauty retail market in Australia is becoming crowded, with Wesfarmers’ new beauty offering Atomica joining Chemist Warehouse’s Ultra Beauty, homegrown cult-favourite Mecca and international import Sephora.

Marketing 250
article thumbnail

How three Aussie retailers with a US presence are navigating the market now

Inside Retail

While there is no one-size-fits-all solution to the tariff problem, and the situation remains fluid, several Australian retailers told Inside Retail they are recalibrating their strategies and looking to streamline their operations rather than retreat from the lucrative US market.

Marketing 165
article thumbnail

Why India is on track to become the world’s fastest-growing e-commerce market

Inside Retail

According to Bain & Companys How India Shops Online 2025 report, Indias e-retail market is on track to more than double from $60 billion in 2023 to $160 billion by 2028, making it the fastest-growing major e-commerce market in the world. Further reading: Why Indian tourists are set to transform global travel retail.

Marketing 130
article thumbnail

How Golden Goose is growing its Apac market share

Inside Retail

Golden Goose aims to gain more market share in Australia by establishing a strong retail presence and building lasting community connections through new retail experiences. Inside Retail spoke with Mauro Maggioni, Golden Gooses Apac CEO, about how the business plans to grow its market share in the global US$39.91

Marketing 130