Marketing Promotion White paper 
Inside Retail
MARCH 19, 2023
It’s now mission-critical for enterprises to fortify their market position and secure their staying power by future-proofing their core retail systems. Composable commerce lets businesses quickly adjust to new market trends and changing customer demands without having to completely overhaul their existing systems.
Inside Retail
AUGUST 9, 2021
“However, our retail, e-commerce and product teams increasingly wanted to look at an alternative view of sales based on when the sales demand occurred for purposes of measuring performance by day, the effectiveness of marketing activities and the influence of special promotions and events.”. Main image credit: @SmitBruins via Twenty20.
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Trade Show Booth Companies - Trade Group
AUGUST 1, 2023
Influencer marketing has become a potent strategy for businesses wanting to connect with their customers. For example, Nike’s marketing strategy is based on almost entirely influencer marketing, beginning with its partnership with Michael Jordan and continuing with new rising athletes. Are they trustworthy?
Inside Retail
JULY 27, 2021
Data science is very powerful – but capturing real value from that capability is challenging, particularly if you’re not the biggest retailer in your market sector. Scalene also helps retailers adopt a more sophisticated approach in pricing and promotions, right through to an even more sophisticated deployment of capital. “It
Trade Show Booth Companies - Trade Group
MAY 2, 2023
The Trade Group exhibited at the show and was privileged to speak with many event professionals, taking note of a few of the marketing trends they want to see more of in their company’s booths. Here’s a brief recap from EXHIBITOR LIVE 2023 and the marketing trends attendees want to see. He also holds a B.A. He also holds a B.A.
Trade Show Booth Companies - Trade Group
NOVEMBER 2, 2022
A product launch is a marketing event that precedes the release of a new product. It’s an opportunity to introduce the new product to potential customers and promote it to industry influencers and consumers. You can launch an old product to a new audience or different market segment. FREE WHITE PAPER.
Trade Show Booth Companies - Trade Group
OCTOBER 25, 2022
FREE WHITE PAPER. Download our white paper "Demystifying Trade Show ROI". But trade shows are marketing as well as selling environments. Experiential marketing is especially popular with millennials and younger generations. The rise of experiential marketing coincides with the rise of social media.
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