Inside Retail

NOVEMBER 18, 2024

It’s not easy to be a mid-market retailer in Australia right now. There is increased competition from e-commerce players, the local market and major international brands. Our numbers continue to get better and better when technically the market remains challenging. We’re a mid-market Aussie retailer.

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Inside Retail

NOVEMBER 26, 2024

Founded in 1874 by Scotsman Peter Bulman on the banks of Distillery Creek, the mill once commanded 80 per cent of the Australian blanket market and employed more than 300 people to card, spin, dye, weave and finish a wide range of woollen products. It still handles every aspect of the wool manufacturing and weaving process on-site.

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Inside Retail

NOVEMBER 28, 2024

While he acknowledged that Jaguar, like pretty much every other heritage car brand, is under pressure to redefine itself in order to compete effectively in the new EV context, he believes the pendulum has swung too far. The ability to reframe a brand’s perspective is the main reason why ‘intelligent naivety’ holds so much value for brands.

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Inside Retail

MARCH 3, 2025

In February, the business announced it had experienced 225 per cent year-on-year sales growth, primarily driven by its strategy in the US market. The US fashion market has a history of making or breaking Australian fashion labels and Leo Lins move into the US saw the brand double its revenue in just two years.

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Inside Retail

JANUARY 30, 2024

Since the advent of paid ads on social media, performance marketing has reigned supreme, offering brands direct access to consumers and the ability to convert sales. There has long been speculation around the law of diminishing returns in performance marketing and brands’ decreasing conversion rates are starting to suggest the same.

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Inside Retail

DECEMBER 15, 2024

This differs from other major fashion events where consumers are relegated to reading about key moments after the fact in glossy magazines, print newspapers and Instagram posts. Reaching customers PMFF is doubling down on its consumer focus at a time when other fashion weeks are still grappling with the question of who they are really for.

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Inside Retail

FEBRUARY 19, 2024

You don’t have to be a marketing expert to know that Taylor Swift is a bulletproof brand that consistently improves, regardless of the challenges she faces or the challenges she sets for herself. She can instruct marketers on leading by example and practicing what they advocate for.

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Inside Retail

OCTOBER 21, 2024

Its brands include Fiskars, Georg Jensen, Gerber, Iittala, Royal Copenhagen, Moomin by Arabia, Waterford and Wedgwood, among others. Nathalie Ahlström: For Fiskars Group, Australia is our fifth largest market, it’s big. Which brands get more marketing money? It’s not only marketing but everything.

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Inside Retail

NOVEMBER 12, 2024

Culture is every person in the business requiring a daily commitment to lean in and show up for ourselves and others; it’s to step outside our minds and see the bigger picture of the team. IR: What do you believe are the most important qualities someone in a leadership role can embody in today’s fast-paced and ever-evolving market?

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Inside Retail

JULY 15, 2021

But for businesses to cut through the noise of the extremely competitive world of email marketing, a strong collaboration between a company’s marketing and technology teams is needed, according to Iain Hunneybell, Yoox Net-a-Porter’s global head of information security. This is what you call convergence,” Akhavan said.

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Inside Retail

NOVEMBER 14, 2024

“There’s been a lot of curiosity from customers who are familiar with H&M in different markets and are eager to visit this innovative store,” she said. “We The company currently operates more than 250 stores across key markets such as South Korea, Japan, Singapore, Malaysia, Vietnam, and the Philippines.

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Inside Retail

AUGUST 29, 2024

Before joining the Go-To team, Faddy was the global marketing and sales director at The Beauty Chef, and before this, she worked at The Estée Lauder Companies. IR : What advice would you give to emerging marketing leaders who aspire to reach the CMO level in their careers?

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Inside Retail

OCTOBER 15, 2024

From a purely economic perspective, our findings reflect irrational decision making. They’re social animals with a tendency to look for hidden reasons behind other people’s behaviours. Others were offered more than the normal wage. But they explained the cheap price, so people didn’t search for other, dangerous explanations.

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Inside Retail

NOVEMBER 13, 2024

For those in the trade, we go to do business, assess collections from an industry perspective, meet with our colleagues,” she added. “We I think it helps [others] to see Ngali as a serious Australian First Nation fashion brand, the calibre of which saw us be able to present a solo runway in 2023.”

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Inside Retail

OCTOBER 13, 2022

It can be easy to compare ourselves with others seemingly ten steps ahead in business, or to make the mistake of believing success came quickly or easily. The invaluable insights gleaned from others in business, that when put in practice can help you upgrade your everyday habits and significantly impact you are worth their weight in gold.

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Inside Retail

JANUARY 21, 2025

However, just because a collaboration is unique, or even a little weird, depending on the consumers perspective, doesnt ensure that it will be popular or profitable. These are the ingredients that will cut through the noise, build loyalty, and truly resonate in an already overcrowded market. Why did these collaborations win?

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Inside Retail

FEBRUARY 19, 2025

billion to Nikes market value, which has been struggling as of late. This collaboration marks another bold move in the sportswear retailers journey to reclaim its cool kid status and stand out amongst other women-centric activewear producers, such as Lululemon and Alo. On February 18, the companys share price rose 6.2

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Inside Retail

DECEMBER 10, 2024

Flying Tiger Copenhagen’s official launch in Australia has provided local retailers with an opportunity to observe the brand’s unconventional marketing playbook up close. Flying Tiger Copenhagen typically spends very little of their budget on marketing, it’s a small amount, like 1 per cent, Bernardi told Inside Retail.

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Inside Retail

MARCH 15, 2025

Unlike other brands founded by a heavily public persona, such as Shay Mitchell with her luggage company Bis, McGrath, as Driscoll pointed out, is a noticeably private person. In my opinion, the brand hasn’t done enough to remain relevant from a marketing and hero product perspective. Can Pat McGrath Labs make a comeback?

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Inside Retail

JUNE 20, 2024

Her unique perspective will be instrumental in amplifying Puma’s “Rewrite the Classics” program highlighting franchises like Palermo, Speedcat, amongst others.” In April, Puma stated that it would open the Puma Studio in Hollywood, Los Angeles, in early 2025 to boost its business in the US.

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Inside Retail

OCTOBER 13, 2024

Chengdu, on the other hand, was selected as the location for our first China flagship in lieu of the city’s growing influence in local fashion, design and culture. It offers the perfect setting for our largest global store, allowing us to showcase the full breadth of our collections to a unique, trendsetting market.

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Inside Retail

OCTOBER 25, 2023

“Hoka is positioned for its next phase of growth with a portfolio of new store openings marking an important strategic next step both from a sales and brand marketing perspective,” said Hamish Allison, Accent Group’s GM of performance division.

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Inside Retail

NOVEMBER 17, 2024

Environmental As a national business operating over 450 stores and a strong online offering, Sussan Group needed a sustainability framework that was easily understandable both from the perspective of the internal team and the customer. “I’ve

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Inside Retail

AUGUST 7, 2024

From the consumer’s perspective, it simplifies the shopping experience from search through to purchase in one virtual destination. We don’t have all of those answers just yet, but we do know that the combination of those features is going to be really valuable in the hands of consumers, from a shopping journey perspective.”

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Inside Retail

MARCH 12, 2025

The menstrual care market has long been dominated by major global manufacturers. Other categories, like beauty, had started to become an extension of our identities or something proudly displayed in our medicine cabinets, but the period care category was still lacking. Inside Retail : How did the concept for the brand come about?

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Inside Retail

DECEMBER 17, 2024

Research from E-marketer shows that global marketplaces accounted for 62 per cent of online retail sales last year up four points from 2022. In a warning to Australian retail brands, he sees the market share of marketplaces growing even further. And make no mistake, TikTok Shop is now coming to this market.

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Inside Retail

JANUARY 12, 2025

Often, these approaches are actually about force low-level tactics aimed at imposing power over others; however, true power is different. It influences positively, operating from a broader, more compassionate perspective. Force, in this case, exploits the other sides lack of options, creating resentment rather than trust.

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Inside Retail

DECEMBER 18, 2024

According to analysis firm Grand View Research , the North American prebiotic and probiotic soda market generated US$191.7 The market is expected to grow at a compound annual growth rate of 8.1 One brand standing out in this growing market is Olipop. million of revenue in 2023. per cent from 2024 to 2030.

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Inside Retail

MAY 16, 2024

If not entirely mainstream today, period underwear and other leakproof apparel are certainly more common than they were 10 years ago, so it’s not surprising that brands are starting to rethink how they advertise these products, too. Thankfully, times have changed.

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Inside Retail

APRIL 23, 2024

We’ve seen this become a big part of our core business, due to a need but it’s now becoming a strong marketing play in campaigns to drive business.” So we naturally have to balance that heritage with youth, because that is ultimately what’s driving the growth in Asia markets,” he added.

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Inside Retail

DECEMBER 16, 2024

The beauty industry is arguably one of the most difficult, yet lucrative, sectors in the broader retail industry, thanks to the constantly influx of newer brands onto the market and shifting consumer concerns. According to the analysis firm Grand View Research , the US beauty and personal care products market is estimated to be worth US$102.7

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Inside Retail

NOVEMBER 24, 2024

Scents were at the top of my mind because for four years, every morning, I used to get up very early to go to the flower market. From the designers’ perspective, it’s like collecting and documenting a story,” Zhaoran said. “We The founder is also open to Asian markets, including Japan, Korea and Thailand. We are designers.

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Retail Focus

SEPTEMBER 3, 2021

Covent Garden has unveiled its latest art commission by British artist Chila Burman who has taken over the historic Market Building with an immersive large scale light installation. Inspired by Chila’s family history, Indian culture and feminist perspective, the installation will be in situ until October.

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Inside Retail

JANUARY 15, 2025

We feel like there’s a big opportunity there from a technology perspective, to do [personalisation] in a quicker and faster way with lower marginal costs. So, how does Adobe deliver contextually relevant, tailored experiences to every customer, across every channel in a connected manner?

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Inside Retail

MAY 8, 2023

Dr Ira Kalish, chief global economist at Deloitte, thinks a recession is likely for fragmented markets like Europe, but that markets like the US and China are likely to escape a recession based on low unemployment, high household savings and continued growth in spending. NYU Professor of Marketing Scott Galloway (l) 4.

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Inside Retail

APRIL 10, 2022

Overnight we all of a sudden had a first-class site, as opposed to what we had before, and that affected our business dramatically, because when other retailers were battening down the hatches we were ready to go.”. “It was an immediate success for us, because the experience became so much cleaner for the customer,” said Clarke.

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Inside Retail

OCTOBER 1, 2023

Amie Larter of Inside Retail talked with Karlie Taylor, marketing manager at unified commerce platform Shopline, for this month’s Retail Untangled podcast series. In a nutshell, it’s about personalisation, which is what marketing and advertising has always been about. Again, it comes down to data,” says Taylor. “I

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