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Since entering the market, Parachute has raised over $47 million in venture capital. How Parachute popped off Like many other successful DTC brands in the market, the concept for Parachute came from a personal place of need and interest from the founder.
You don’t have to be a marketing expert to know that Taylor Swift is a bulletproof brand that consistently improves, regardless of the challenges she faces or the challenges she sets for herself. She can instruct marketers on leading by example and practicing what they advocate for.
Rollout of Naked Sundays products into 50 Urban Outfitters stores will increase the brand’s identity in the US market and make it more accessible to its target audience. Naked Sundays prides ourselves on being first to market and at the forefront of SPF innovation. million locally and US$11.52 billion worldwide.
Makeup artist turned brand founder Hilary Holmes is challenging traditional beauty marketing tactics that leverage and profit from consumer insecurity through her cosmetics company Holme Beauty. The post How Holme Beauty is disrupting traditional makeup marketing tactics appeared first on Inside Retail Australia.
Retailers have also been hit with rising input costs eroding margins, leaving many merchandise, marketing and commerce functions wondering how they are going to achieve more with less. The post Retention and loyalty – how to grow when the market is down appeared first on Inside Retail Australia.
Performance in Asia Pacific – where sales jumped 13 per cent – was fuelled by the 25 per cent sales growth of the Mainland China, Hong Kong and Macau businesses, more than offsetting softer performance in other Asian markets. Last month, the luxury group said it had scrapped the deal to sell a 47.5
The bad news was that company CFO Mat Friend admitted that Nike fell short of its plan, telling investors on its June 27 conference call: “We experienced meaningful shifts in consumer traffic in key markets – particularly in Greater China, where brick-and-mortar traffic declined as much as double-digits versus prior year.”
Differentiating The bricks-and-mortar beauty retail market in Australia is becoming crowded, with Wesfarmers’ new beauty offering Atomica joining Chemist Warehouse’s Ultra Beauty, homegrown cult-favourite Mecca and international import Sephora. That’s very unique in the beauty space, Laing said.
Beyond that, it speaks to the size of the market for add-on products and services, from specialised brushes and cleaning products for status water bottles to covers to protect fancy luggage from scuffs and scratches, The chic Béis Wash pop-up on Melrose Avenue in Los Angeles last month is a polished example of how this looks. Mitchell added.
Ralph Lauren has reported a lower growth rate for its fourth-quarter revenue, but an analyst said the brand is still doing well amid a wider slowdown in the luxury market. Neil Saunders, MD of GlobalData, said the moderate growth was in line with expectations given the general trend in the luxury market. “In Sales in Asia were up 1.1
Parade was founded by Columbia University dropout Cami Téllez in 2019, with a purpose to disrupt the market and champion inclusivity, body positivity and sustainable manufacturing. Businesses like Brava are championing change through inclusivity and representation for formerly marginalised individuals represented in the market.
Australian luxe-for-less beauty brand MCoBeauty launched into the US market this week and is now stocked in over 1,800 Kroger Co stores. Inside Retail: How did MCoBeauty approach entering into the US market? It is a tried-and-tested model for the brand; influencer marketing is a major element of the launch strategy.
Before joining the Go-To team, Faddy was the global marketing and sales director at The Beauty Chef, and before this, she worked at The Estée Lauder Companies. IR : What advice would you give to emerging marketing leaders who aspire to reach the CMO level in their careers?
But in a market where Mecca already sets the bar for in-store shopping experiences, is there room for another Australian-founded beauty retail empire? per cent of the Australian beauty and personal care market, meaning it is not currently reaching 87.5 per cent of the addressable market.
The FMCG subscription box market in Australia has shown strong growth over the past few years, driven by increasing consumer demand for convenience and personalisation, the continued rise of e-commerce, and sustainable practices. Other methods include traditional home letterbox drops and pop-up kiosks in shopping centres.
But in 2025, we want to celebrate the gestures big and small that symbolise everyday love”, said Soniya Cooper, head of marketing and partnerships, at Lvly, told Inside Retail. Inside Retail spoke with Cooper about the brands considerate customer-led marketing initiatives, consumer trends and stepping into bricks-and-mortar retail.
Golden Goose aims to gain more market share in Australia by establishing a strong retail presence and building lasting community connections through new retail experiences. Inside Retail spoke with Mauro Maggioni, Golden Gooses Apac CEO, about how the business plans to grow its market share in the global US$39.91
some entered the Indonesian market in 2019, citing a gap in diverse retail product offerings. some identified Malaysia as its next key market, driven by the countrys young consumer base and thriving retail environment. For these reasons, we decided to use these two cities as pilot locations for the Malaysian market, the person said.
Besides KFC and Pizza Hut, Yum China also operates other brands including Little Sheep, Taco Bell and Lavazza. Our innovative measures from menu evolution to the introduction of breakthrough business models like KCoffee Cafes and Pizza Hut Wow have expanded our addressable market and increased our market share, Wat said.
Other assets include Drummond’s interests in 17 company-owned stores and its 66 per cent shareholding in wholesale golf company Golf Works. The advisory firm is reportedly targeting three sets of buyers – private equity, other sports and leisure retailers, and golf fanatics. The company is planning to increase earnings to $12.6
Others are more novel, such as experiential retailing, retail greening, and collaborative marketing. In addition to fixed lighting, consider portable table and floor lamps, and using fairy or café lights in window displays and other areas of the store. What will most appeal to the market you are pursuing?
million texts and emails to customers who either had not consented or had withdrawn their consent to receive marketing from January to May last year, according to the Australian Communications and Media Authority (ACMA). The company sent more than 5.9 It also sent over 4.3
While the luxury and discount markets are relatively unaffected by the cost-of-living crisis, Mortimer noted that the middle-market is really exposed. I tend to look at what’s happening with Mosaic Brands and several other sort of mid-tier, mid-fashion retailers that are really struggling in the marketplace, he said.
It’s not easy to be a mid-market retailer in Australia right now. There is increased competition from e-commerce players, the local market and major international brands. Our numbers continue to get better and better when technically the market remains challenging. We’re a mid-market Aussie retailer.
The program, starting with the Bed Bath & Beyond brand, includes product licensing agreements with other retailers – such as mass market, off-price, and online marketplaces – and licensing agreements for stores in Mexico. Negotiations are also in progress for store openings in other key markets.
Inside Retail spoke to industry experts Brian Walker, founder and executive chair of Retail Doctor Group, Mal Chia, managing director and co-founder of Ecom Nation, and Dr Jessica Pallant, marketing lecturer at RMIT University, for their take on the situation. Catch started by offering once-a-day deals in limited quantities.
China – the world’s fastest-growing coffee market – has experienced a downturn with significant players like Luckin Coffee and Starbucks reporting a decrease in sales in the first quarter of the year. Cotti Coffee’s latest marketing move to offer all beverages for RMB9.9 We have also iterated on store formats.
If you don’t have your narrative set, someone else will tell your story, said Katie Welch, the chief marketing officer of Rare Beauty. Im 52, but thinking back to when I was younger I could probably count on one hand the number of women out in the world, other than my mother [singer Diana Ross] who wore their natural hair texture.
The global B2B e-commerce market was valued at US$7.4 The business is focused on growing globally by investing in its current international B2B markets before seeking new ones. We’re certainly very focused on the opportunity and will continue to grow our presence in that market,” he added.
The SCCA believes such a requirement goes beyond the original intent to target market concentration and will unnecessarily capture othermarkets. Our industry is not opposed to sensible change, but the unnecessary regulatory burden and market uncertainty could be quite harmful,” added Mellowes.
Following her debut at Miami Swim Week this year, McDonald is primed to drive her mission of providing stylish swimwear with full coverage to the mass market. Ashya McDonald: It was an amazing experience getting to meet so many other designers, media people and connections in Miami. IR : Sustainability is crucial in today’s market.
The recent spate of sustainable and slow brands leaving the market raises questions about retailers’ ability to survive if they have built ethical consumption and production into their business models. While consumer spending is often financially motivated, there is also room for it to be environmentally considerate.
The Sydney store will be moved to Westfield’s new development on Market Street, joining a lineup of other luxury brands. Luxury fashion retailer Harrolds is planning to relocate its stores in Sydney and Melbourne as part of the company’s ongoing transformation.
Elle Roseby has stepped down as MD of Country Road and Trenery to pursue other opportunities. “After six years with Country Road Group, Elle Roseby has resigned to explore other opportunities,” a Country Road Group spokesperson told Inside Retail.
Pip Edwards – the other co-founder – will continue managing the business alongside the other board members. ” “Pip and the company are in complete support of Claire’s transition to pursue other creative endeavours and wish her the absolute best in her next chapter.”
The new retailer will market itself as “Your walk-in jewellery box” and open a store at Sunshine Plaza, among other planned locations. Former Lovisa CEO Shane Fallscheer is launching his jewellery business, Harli + Harpa, which plans to roll out several stores by Christmas.
And some seven years on, much to the dismay of retailers, it is now starting to shake the tree and become a real force in the market , as Australian shoppers increasingly turn to alternatives to manage the cost-of-living crisis. Amazon, the $2 trillion gorilla, arrived on our shores officially in December 2017, just in time for Christmas.
A prospective backdoor listing and a marriage of convenience have enlivened end of financial year stock market prognostications. Assurances on the wholesale operations and support for other chains such as Sigma’s Amcal and community pharmacies will also be crucial elements of a Chemist Warehouse response to ACCC concerns.
Whether marketers are subconsciously ageist or they’ve gotten distracted riding the Millennial branding and Gen Z social media wave all the way to the bank is still up for debate. Marketing efforts and budgets are mostly directed towards younger consumers despite their lack of loyalty and shrinking disposable income. “If
The presence of major international players such as AEW, CBRE IM, Pradera, Klepierre, URW, Ingka Centres, Nhood, Altarea, Hammerson, IGD, Apsys, Mercialys, Sonae Sierra, and others highlighted the significance of the event. In this economic environment, inflation is no longer the primary concern, allowing for reinvention.
“What we will likely see in the next few years is a rationalisation of the number of brands in the market, with a few key factors driving this,” Iacono projected. And matching with the right financial backers, who bring specialised and global sectoral expertise, is also critical for designer brands at the higher end of the market.”
An extensive portfolio of classic and popular fashion brands will enter the Australian retail sector for the first time as Brand Machine Group (BMG), a global leader in branded fashion manufacture and licensing, launches into the local market in 2024. There are other assets, probably a year away after that around home.
Samsung, Xiaomi and other smartphone companies colluded with Amazon and Walmart’s Flipkart to exclusively launch products on the e-commerce firms’ Indian websites in breach of antitrust laws, according to regulatory reports seen by Reuters.
The Australian online furniture retailer is proof that you need to spend money to make money, and its investments in artificial intelligence (AI) development and new marketing channels are primed to keep the business on track. That will only be done when we feel confident there is no risk to our home market. “We’ve
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