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Dick’s Sporting Goods Knocks It Out of the Park with “House of Sport” Experiential Concept

VMS

J UST AS AMERICANS, bored and anxious during pandemic lockdown, collectively revisited their love affair with outdoor activities and sports, Dick’s Sporting Goods (Coraopolis, Pa.) introduced its new House of Sport concept, focused on multi-sport experiences, better shopper engagement and elevated customer service.

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Why Wilson is bringing its A-game to physical retail in the US market

Inside Retail

Wilson Sporting Goods Co recently unveiled its first retail store in California, located within the well-known Third Street Promenade shopping district in Santa Monica. The 4,500 square foot space is the company’s first bricks-and-mortar location on the West Coast.

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Wilson Sporting Goods Opens New York City Flagship

VMS

Wilson Sporting Goods (Chicago) is continuing its expansion into physical retail with the opening of its first flagship store, a 6400-square-foot space located in New York City’s SoHo district. The atrium also features a graffiti mural by NYC artist Greg Lamarche that pays homage to the store’s location.

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Wilson Opens First Store

VMS

Wilson Sporting Goods Co. Located at 932 N. Rush Street, the interior is set at 2247 square feet and offers a range of apparel and sports goods. With a “leather-inspired … signature scent,” the space showcases historical sports relics and also has a feature allowing customers to alter the store’s music playlist.

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How US$4bn activewear brand Vuori builds community through bricks-and-mortar

Inside Retail

Last week, the brand opened a 4500-square-foot space in the Flatiron District of New York City, its third store in the metropolis and 69th bricks-and-mortar location to date. What is fundamental is that every location must authentically embody the Vuori way of life.

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Wilson Sporting Goods Turns First Physical Stores into Ultimate Urban Playgrounds

VMS

The sporting goods retailer has existed for elite athletes as a wholesale brand for more than 100 years, being the “official ball of everything” from tennis to golf. For aspiring sportspeople, Wilson products existed on a par with everything else in department stores and retailers like Dick’s Sporting Goods.

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How To Choose The Best Location For Your Business

RetailMinded

Choosing the right location for your company is essential since it will have a direct impact on your business success. The right location will boost your visibility, improve accessibility, and connect you with your target audience. If your business is very far from your target audience, they may not want to visit your space.