Greater Group

JULY 27, 2023

Relate these common words to the company branding and the needs of the target market. In selecting materials and finishes for the fitout, for instance, the fitout provider will consider not just colour and other aesthetics but branding and the target market as well as budget, sustainability and function.

Strategy 52

Strategy Design Layout Target Market 52

Creative Displays Now

NOVEMBER 8, 2021

The two most important components of retail store layouts used to convert browsers to buyers are: Store design: The store design encompasses the intentional use of space management and floor plans, including displays, furniture, fixtures, signage and lighting. Why Does the Layout of a Store Affect Product Sales?

Layout 98

Layout Flow Display Merchandising 98

Greater Group

JUNE 18, 2023

Implementing sustainable office interior design not only addresses these demands of a business’ target market but also the needs of its employees. Most offices have their lights on for at least 10 hours daily, increasing the savings potential of natural light.

Interior Design 52

Interior Design Interior Design Light 52

Inside Retail

JANUARY 8, 2024

From Shein to Chanel, Skims to Supreme, more and more retailers seem to be investing in temporary brick-and-mortar locations, more commonly known as pop-up shops. The use of temporary retail spaces is certainly not a new concept, it has been around for centuries. The brand can also gain experience with retail operations.

Engagement 130

Engagement Shopping Artistic Marketing 130