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How US$4bn activewear brand Vuori builds community through bricks-and-mortar

Inside Retail

While e-commerce retail boomed during the early stages of the pandemic, as customers transitioned back to the office and into the real world, they became more interested in an omnichannel shopping experience.

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Building a ‘Bridge’ Between Brands and Retailers [Case Study]

Rose

Of course, there is one other essential player in this equation — the people who make the retail displays that invite shoppers to engage with the sunglasses, see how they look in the mirror and then pop them into the shopping cart. Director Club. Our new displays give a fresh curb appeal to our merchandising strategy.

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Cross-Merchandising Ideas for Retailers

Jahabow

Cross-merchandising is a powerful strategy that has proven highly effective for retailers; this technique involves placing related products together to encourage additional purchases and create a more engaging shopping experience. Engagement Rings and Wedding Bands : Display these items together to simplify the shopping process for couples.

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Benefits of Glass Display Cases

Jahabow

The right lighting and layout mean you items practically sell itself without added signage or props that will distract a shopper from the real beauty of what you’re displaying. Think about online shipping: Keeping the shopping process hassle-free means you have a better chance of converting lookers into buyers.

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Analysis: Why rethinking demographics leads to better segmentation

Inside Retail

The answer could have been straight out of a VB ad from the ’70s; this gift card consisted of retailers focused on cars, fishing, and sporting goods. As a parent of young kids, a massage sounds great right now, as does shopping for new non-spewed-on clothes. Only the latter even remotely resembled any of my interests.

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