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They use their knowledge of the space and customers’ shopping patterns to design a layout that boosts sales. They target potential customers during the pivotal moments before they make a purchase. TargetMarket. Creating a hook to lure in your targetmarket will give your products the best chance of being noticed.
A brand that resonates with your targetmarket With products being so easy to commoditize these days, the best way to stay competitive is to build a unique brand that resonates with your target customers. Merchandising teams should certainly use AI to analyze data, optimize layouts, or streamline planogram creation.
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