Inside Retail

JANUARY 30, 2023

The Australian Competition and Consumer Commission (ACCC) is cracking down on misleading testimonials and endorsements by social media influencers. It will include a review of social media platforms including Instagram, TikTok, Snapchat, YouTube and Facebook, as well as live streaming service, Twitch.

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Inside Retail

FEBRUARY 7, 2022

Social media darling no more. On Instagram, which is the brand’s main social platform and was immensely instrumental to its initial success, Glossier’s account has been losing followers constantly since the ‘Outta The Gloss’ debacle in July of 2020. As a result, Glossier’s brand value has taken quite the hit.

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Inside Retail

JUNE 28, 2021

Bar tracking down where your customers go for coffee and trying to eavesdrop (which we generally don’t recommend), a good way to research your market is by doing some social listening. Social listening is also a highly effective way to gather feedback on your performance. Where to find the juicy goss. What are customers raving about?

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Inside Retail

MARCH 22, 2023

It also informs in-store buying, as the company has observed customers will research products online before purchasing them in a store. The post Why General Pants is looking to stores, social media to grow in 2023 appeared first on Inside Retail. Download here.

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Inside Retail

NOVEMBER 22, 2021

According to Lush, this new ‘Anti-Social’ policy will take affect across all 48 of its regions, and relates to the social platforms’ unwillingness to deal with the detrimental impact social media has on people. There is now overwhelming evidence we are being put at risk when using social media,” Constantine said.

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Inside Retail

MAY 29, 2024

The information gained through faux sites and other forms of identity phishing could be used for ‘brushing’. Social media has presented an easy way for scammers to reach consumers, by promoting fake websites and e-commerce businesses next to legitimate ones to create a false sense of consumer trust. Who’s footing the bill?

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Inside Retail

JULY 11, 2021

We have GPs, social media influencers, social media comment sections, and journalists giving contradictory information. When a crisis hits, it pays to have a single, leading voice that can take control and is 100 per cent informed on the issue. Communication must be clear, straightforward, and to the point.

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Inside Retail

JANUARY 24, 2022

May his soul Rest In Peace,” said a statement on Mugler’s official social media accounts. . It is with deep sadness and emotion that we were informed of Manfred Thierry Mugler’s death – an exceptional creative genius who will leave his mark on French fashion and beauty,” L’Oreal Groupe said on social media. “On

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Inside Retail

APRIL 7, 2024

The site will remain live after the closure, offering access to information on blanket care and repair ideas and instructions, and a directory to recycle blankets. Seljak’s blankets will be available for purchase until stocks last, with sale announcements made via its social media account and mailing list.

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Inside Retail

JUNE 27, 2022

Now Choice has lodged a complaint with the Office of the Australian Information Commissioner (OAIC) describing the technology’s use as unwarranted. It also saw US software developer Clearview AI, which collects images from social media websites to build profiles of individuals, destroy data and stop the practice in Australia.

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Inside Retail

JUNE 20, 2024

We release daily reels on social media to educate and inform. How has each experience informed the other? TC: I have been lucky to work in both jewellery and media throughout my career. We are a social media-based business – so these skills are crucial. Social media is a free marketing tool.

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Inside Retail

JUNE 14, 2021

The video, which was released on its social media channels, explains chemicals in simple terms and reminds consumers that chemicals are essential components of all matter. By educating consumers in an accessible way, via social media, Deciem wants to help consumers make considered purchases. Considered purchases.

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Inside Retail

OCTOBER 5, 2021

The future of customer service channels: Social media as a customer service channel will surpass email and voice. Retailers are currently applying AI largely for information and service guidance, but there’s a greater opportunity for further contribution.

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Inside Retail

MAY 31, 2023

You can also use this area for sanitiser, welcome signage and information, and product displays. Even in a small store, use signage and information to help customers find and select products. Also consider: Equipping staff with mobile devices to quickly and easily look up product information and assist customers.

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Retail Focus

JULY 5, 2022

You can also contact people in your network who can provide you with wise counsel and well-informed perspectives. Nowadays, using social media and websites is a critical aspect of both businesses, big or small. Also, you have to fill your social media pages with meaningful content about designs. . Conclusion .

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Inside Retail

JUNE 22, 2021

Facebook is set to be a “new Westfield” according to its local retail lead, with a number of changes to the way businesses can reach customers pushing the social media closer to an online shopping centre than ever before. Customers will soon be able to use a visual search function to find similar products.

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Retail Focus

JUNE 16, 2023

Moreover, brands could encourage customers and visitors to actively participate and share their experiences through social media. Interactive digital displays, touchscreen interfaces, or QR codes can also offer additional information or exclusive content. It has designed popup stores with Instagram-worthy moments in mind.

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Retail Times

DECEMBER 13, 2024

As the year draws to a close its time to look back at the beauty trends that defined the year and dominated social media, inspired countless routines and turned lots of heads across the world. Retail Times - Retail Times | Retail News | Free Retail News

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Inside Retail

DECEMBER 3, 2023

The dominant platforms on which these generations spend their time are visual social media sites. For Generation Alpha, their ideal platforms are social, the content visual and the format is story based. As the next wave of young e-shoppers, they will be hyper-informed and constantly connected.

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Inside Retail

MAY 16, 2024

It takes more than selling out your products, going viral on social media, or landing a famous ambassador to create true brand fans. It went viral on social media, with customers applauding the brand’s proactive approach to addressing consumer concerns and showcasing its commitment to customer satisfaction.

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Inside Retail

OCTOBER 4, 2022

Rickard added that the sweep is part of the organisation’s core focus on actively monitoring “greenwashing” and helping inform businesses what steps they can take to improve the integrity of their claims. Influencers in the spotlight.

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Inside Retail

JUNE 8, 2021

Well-loved on social media for her no-nonsense approach to the beauty industry and her extensive experience as a qualified cosmetic doctor, Dr Naomi’s products are currently available on her site and at the clinic. You’re quite vocal on social media when it comes to calling out beauty myths.

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Inside Retail

JULY 7, 2021

This distrust, combined with the digitised ability for consumers to create their own content on YouTube, social media, blogs, and most recently, platforms such as TikTok, has fundamentally changed how consumers are influenced on their path to purchase. The new consumer path to purchase.

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Inside Retail

NOVEMBER 5, 2023

In-depth consumer research informed the rebrand. Today the 32 year-old cake chain launches an advertising campaign across digital, social media, cinema and TV. “Our brief was ‘don’t make it uber premium, play to the history of the brand’. Now a new tagline, Happiness Baked Daily, reiterates that point, as does the store layout.

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Inside Retail

FEBRUARY 8, 2024

Over the past few years, there has been a dramatic increase in live streamers and individuals alike recording or broadcasting the unboxing experience of online purchases and sharing the excitement of their purchase on social media. “It If you infuse that kraft look into the design, people associate your brand with sustainability.”

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Inside Retail

APRIL 3, 2022

In the age of social media, it can feel like a marketer’s job is never done. For example, if there is demand for your ‘fake’ idea, perhaps that can be used as market research that informs a new brand concept, product or service. Make it shareable, and consider if you can leverage it into a longer-term campaign.

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Inside Retail

SEPTEMBER 19, 2021

It puts the best features from social media into one app, creating an online, shoppable destination for beauty fans, without the flashy filter effects. Supergreat also enables Ulta Beauty to take viewers on virtual in-store visits to inform shoppers about the latest products. The Supergreat app launched in 2018.

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Inside Retail

DECEMBER 21, 2021

Social-media scams and hacks are increasing. A “payment specialist” with Facebook called only “Linda” said the social-media company was “currently investigating this issue further” and would update Sophie “as soon as we have more information”. “Considering how big their company is, I’m just a small fry.”.

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Inside Retail

MAY 3, 2021

Online and in-person selling quickly became complementary strategies and soon that model gave way to omnichannel retailing – delivering a seamless customer experience across all platforms including physical space, e-commerce, mobile applications, and social media.

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Inside Retail

AUGUST 10, 2023

With over 460 million people using social media platform Pinterest each month, there are countless opportunities for savvy retailers to capitalise on this engagement, and convert traffic into sales. They are coming because it’s away from the toxicity of other social media platforms,” she said.

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Inside Retail

JUNE 29, 2021

However, when logging on to both websites prior to publication, both were slow to display information, which could signal difficulties dealing with increased web traffic. Bowden describes it as “a primed fear response to uncertainty” and believes social media also has a role to play. This communication has a calming effect.

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Inside Retail

JULY 1, 2021

Unified Commerce is making sure product information, images, pricing, inventory, customer service and returns is consistent across the retailer’s physical store, website, marketplaces, social media or wherever the product is viewed.”. Retailers need real-time information right now. The challenge is, how do you do that?”.

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Inside Retail

MAY 28, 2024

Consumers research online before purchasing in-store, so in addition to training our in-store team, we have focused on enhancing our product detail pages to provide the customer with as much information about the product as possible. IR : How does Kate Spade New York leverage social media and digital marketing to connect with its audience?

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Inside Retail

MARCH 6, 2023

The app has seen a ten-fold increase in daily usage since the Festival of Her launched, and Her Black Book’s social media notices have reached 880,000 people without direct marketing spend, Stevanja told SmartCompany. Their experiences have informed the shape of Festival of Her, Stevanja said. “We

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Inside Retail

OCTOBER 28, 2021

The name change comes as the world’s largest social media company battles criticisms from lawmakers and regulators over its market power, algorithmic decisions and the policing of abuses on its services. The division will now be called Reality Labs, its head Andrew “Boz” Bosworth said on Thursday.

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Inside Retail

FEBRUARY 18, 2024

During my first year out of school, I discovered the world of social media and how we could reach an audience beyond our tiny shopfront, from that point onward I was hooked. No one will spoon-feed you the information or skills you need so it’s up to you to seek out information and give things a go.

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Inside Retail

FEBRUARY 26, 2024

David Boyer, VP, head of ANZ at Auctane, underscored the transformative potential of this finding: “Today’s informed consumer seamlessly navigates physical touchpoints like brick-and-mortar stores, social media discovery channels, and even embraces innovative solutions like AI-powered assistants.

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