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Coles taken to task over ‘discount’ promotions consumers don’t understand

Inside Retail

Coles has the most confusing promotional labels, consumer advocacy group Choice said as it calls for supermarkets to make their tags clear and easy to understand for shoppers. “The current promotion was for a discount that was applied about five years earlier,” the consumer advocacy group said.

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Grill’d CEO Simon Crowe on how drive-thru will inform its future growth

Inside Retail

He added that the brand will gain market and operational insights from the first drive-thru location, which will inform future growth plans. “We The false narrative around fast food and sport is that the players actually eat the product they’re promoting which is just not the case.

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How to build a bricks-and-mortar store that attracts and retains customers

Inside Retail

You can also use this area for sanitiser, welcome signage and information, and product displays. Even in a small store, use signage and information to help customers find and select products. Also consider: Equipping staff with mobile devices to quickly and easily look up product information and assist customers.

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UK consumers believe AI-powered pricing and promotions add the most value to their buying journeys, research by Intellias reveals

Retail Focus

Top 5 areas where AI delivers the most value to UK consumers:- 1 – Pricing and promotions – 28% 2 – Loyalty – real-time personalised rewards – 18% 3 – Product discovery when searching online – 17% – Product information (i.e.

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Influencer Overload? How to Navigate the World of Influencers in a £21 Billion Industry

Retail Focus

When Influencers Backfire: The Pitfalls of Inauthenticity With more and more influencers entering the market daily, a significant portion of content can feel repetitive, shallow, or overly promotional. Consumers should be wary of influencers who promote products in rapid succession, often with little relevance to their usual content.

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ACCC to live stream supermarkets enquiry

Inside Retail

In January, the inquiry was initiated in response to a directive from the Australian Government due to concerns about supermarket pricing practices, including the potential use of false or misleading “was/now” pricing and “special” promotions.

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Why people who are great at their job can fail when they get promoted

Inside Retail

So, when companies decide to promote someone to a managerial role, they must consider that person’s people skills just as much as their technical skills. It’s understandable that company leaders don’t want to lose their best employees and so they promote them to give them more money and prestige within the organisation.

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