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Fishwife’s Becca Millstein talks brand journey, social media and subscriptions

Inside Retail

Much of our growth is attributed to the incredible media attention weve received as well as our very supportive and vocal customer base with whom we maintain a close relationship on social media and email/SMS. More than a third of customers find out about Fishwife through social media, and we want to continue feeding that fire.

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After the Christmas high comes the returns, here’s how to break the cycle

Inside Retail

The high volumes of unwanted gifts and remorseful sale purchases have implications beyond the bottom line the environmental impact of emissions, repackaging and damaged goods is becoming excessive. After Christmas, the dynamic changes completely.

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Blackhawk Network shares 2025 gift card trends – and how retailers can benefit

Inside Retail

As Australia turns the corner into 2025, the gift card industry is undergoing a remarkable transformation, reshaping how Australians celebrate special moments and navigate their budgets. This growth reflects new consumer behaviours, with gift cards becoming an integral part of daily life for Australians. billion in 2028, up from $4.8

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Dusk CEO Vlad Yakubson on the retailer’s transformation into a lifestyle brand

Inside Retail

Dusk is overhauling its brand positioning to achieve its strategic goal of rejuvenating the brand and building on being a gifting destination. Our success over the last six months has been about getting the customer something new and exciting, either for themselves or as a gift, on a monthly basis,” Yakubson said.

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Boots unleash their magic of beauty festive campaign

Retail Focus

Claus the fame she deserves as Adjoa shows off a ‘werkshop’ unlike anything you’ve seen before, with an epic outfit change and a swipe of No7 lipstick, she captivates viewers as the driving force behind festive gifting preparations. Sol de Janerio, and Laneige. Sol de Janerio, and Laneige.

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Shevoke founder shares how Kendall and Kylie Jenner sold out her sunglasses

Inside Retail

Hyde’s approach to timeless and quality design is compounded by her strategic influencer gifting and partnerships – resulting in a lucrative business model. Good design is influential In what might be a surprising revelation given its heavy social media presence, Shevoke doesn’t pay for influencers to wear its eyewear.

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Five retail leaders discuss how to deliver value in a spending slump

Inside Retail

Is social media the answer? Last years Australian Retail Outlook1 recorded a huge increase in the proportion of retailers who said TikTok was their most effective social media channel the figure rose to 40 per cent, up from 14 per cent in 2023.