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How LSKD leverages its community as a powerful marketing tool

Inside Retail

Whether through product gifting, exclusive experiences, or the chance to be featured across our platforms, we aim to make collaboration a rewarding experience. The post How LSKD leverages its community as a powerful marketing tool appeared first on Inside Retail Australia. This story is from our 2025 Australian Retail Outlook.

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Blackhawk Network shares 2025 gift card trends – and how retailers can benefit

Inside Retail

As Australia turns the corner into 2025, the gift card industry is undergoing a remarkable transformation, reshaping how Australians celebrate special moments and navigate their budgets. This growth reflects new consumer behaviours, with gift cards becoming an integral part of daily life for Australians. billion in 2028, up from $4.8

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Lvly’s Soniya Cooper on customer-conscious marketing, love and retail

Inside Retail

But in 2025, we want to celebrate the gestures big and small that symbolise everyday love”, said Soniya Cooper, head of marketing and partnerships, at Lvly, told Inside Retail. Inside Retail spoke with Cooper about the brands considerate customer-led marketing initiatives, consumer trends and stepping into bricks-and-mortar retail.

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Gift Flick redefines digital gifting

Inside Retail

However, when it comes to the art of gift-giving, retailers have been challenged to provide a meaningful and timely solution – especially for last-minute shoppers. This tactic brings genuine emotion to the gift exchange, even if the physical item or experience is not delivered on the exact day of the gifting occasion.

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Dusk CEO Vlad Yakubson on the retailer’s transformation into a lifestyle brand

Inside Retail

It’s not easy to be a mid-market retailer in Australia right now. There is increased competition from e-commerce players, the local market and major international brands. Dusk is overhauling its brand positioning to achieve its strategic goal of rejuvenating the brand and building on being a gifting destination.

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How the CEO of Fiskars Group keeps one of the world’s oldest companies relevant

Inside Retail

Nathalie Ahlström: For Fiskars Group, Australia is our fifth largest market, it’s big. When you look at other global companies, not many can say Australia is their fifth-largest market, so this is a unique place for us, and also I see a lot of future potential for Fiskars Group in the Australian market. Christmas is huge.

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Dusk’s sales increase in first 20 weeks

Inside Retail

“This forms part of our ongoing test and learn approach with the aim of growing our market share and brand awareness during the key gifting season.” ” The post Dusk’s sales increase in first 20 weeks appeared first on Inside Retail Australia.

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