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Focus Five: Lighting

Retail Works Inc

Lighting is THE most important design element in any retail environment. Walk around your store and audit all your lighting. Most stores should have three levels of artificial lighting: ambient (general lighting), accent (track lighting) and decorative (fun pendants, floor lamps, etc). If not, replace them.

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Space Illumination

Retail Works Inc

The correct lighting will create an atmosphere that reflects your brand, showcases your products, and appeals to your target market – all helping to increase sales. Here are the top five things to think about when illuminating your business: 1) Natural Light – get as much as possible into your space.

Space 52
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Five Sixth Sense Objects to Sell this Holiday Season

Retailing Insight

Guide your customers that are seeking predictive tool, Universal messages and interactions with all Spirit forms to these tools: Tarot & Oracle Decks – Divination decks remain a top selling item in retail, landing right behind crystals and jewelry. Quartz crystal balls change colors in the light as the seeker gazes into them.