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Within the space, an interior designer specialising in travel retail design will design layouts, map customer touchpoints, assess finishes and always create focalpoints to make sure each duty free store has unique features. The duty-free in Dubai airport is famous for it’s scale, it is incredibly vast.
Organized layouts: Visual merchandising organizes products logically, making it easier for customers to find what they need in different store layouts. Here are the best practices for three key design elements: Visual hierarchy: Create a clear focalpoint in your display that draws the eye.
The accent lights are used to draw attraction to a focalpoint which can be used to show off artwork or any featured element. For artwork and painting, neutral palettes work well to make these pieces become a focalpoint in creating your brand and story. The layout of the space can be influenced by the brand.
The result is a maximalist set of spaces which Rockwell says “celebrates the spirit of carefree sophistication” Several site-specific installations have been designed as feature points. These include Bar Moxy, the focalpoint of the ground floor lobby.
Adding elements that flow together and complement each other throughout the space can help make it feel more coordinated and adds a natural look and feel to the interior design. A bar and grill can bring a rustic appeal into the bar area by adding reclaimed barn wood as a backsplash focalpoint.
These considerations must all be addressed in every aspect of a commercial restaurant interior design, from the concept and branding, to layout and operations, all the way up to the entire customer experience. Put another way , a restaurant needs to look, feel and even sound just as good as how the food it serves tastes and smells.
Where the transaction was once the sole focalpoint of retail design, modern shopfitters and designers take the entire shopping experience into consideration: Someone glimpses a shop window and enters the shop, then browses and samples or tries on the merchandise, eventually making it to the counter and walking out with a purchase.
Ensuring that your booth layout allows for efficient traffic flow and accommodates different types of social engagements, from product demonstrations to private meetings, is imperative. It can highlight specific areas, create a focalpoint that you want prospective clients to look at, or even set a mood that resonates with your brand.
Designs for an organisation that values transparency and free-flowing communication, for instance, might have less walls between departments and more open spaces. A storage area for frequently used supplies or the office of the manager who needs to approve everything, for instance, should be easily accessible in the office layout.
Starting with the entrance and the decompression zone, the goal of the store layout design must be to encourage visitors to explore the product offerings and ultimately walk out after making a purchase. This can be done by strategically placing shelves and displays as well as using directional signs to guide traffic flow.
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