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Retail Consultant | Published author | Visiting lecturer Hyper-local strategies have been increasingly applied by luxury brands to connect with specific communities through limited-time pop-up stores. Luxury brand strategies can be enhanced by incorporating several factors: 1. Ghalia BOUSTANI.
Fashion industry insiders are speculating about the future of Australian Fashion Week (AFW) following the news of IMG’s exit from the country’s premier fashion event. Since its debut in 1996, AFW has attempted to evolve alongside Australia’s dynamic fashion landscape.
Last year brought some challenges for the Australian fashion industry. High-profile brands like Dion Lee and Mosaic Brands closed their doors, and IMGs departure from Australian Fashion Week disrupted the sector. Fast fashions dominance and its impact Fast fashion has transformed retail dynamics.
Australian luxury fashion brand Leo Lin has been part of the fashion landscape for seven years, launching in 2017, but only since building its e-commerce store in 2021 has it really taken off. Now, his fashion brands operations are based in Sydney and its atelier is based in Dalian.
Rebounding from the lasting impacts of Covid, including reduced government subsidies and heightened operational costs, the brand is recalibrating its strategy. The companys relaunch strategy is a studied one. A crucial part of this strategy is G-Stars dual-pronged distribution model.
The plus-sized fashion retailer’s net income totalled $3.3 The post Strategy pays off: City Chic Collective boosts net income appeared first on Inside Retail Australia. City Chic Collective is hailing the success of its strategic plan for a turnaround in its trading performance, despite mixed results across different markets.
With a target of 5 billion in annual revenue, it raised handbag prices beyond 2000 and adopted a positioning that aimed to compete with the highest and most elite fashion houses. At first, this strategy appeared super promising. Burberry gained a lot of traction with high-net-worth, fashion-forward clientele.
Gabriella Pereira is the director of Beare Park and the recipient of the Australian Fashion Laureates Emerging Designer of the Year award this year. Meet Beare Park Beare Park is a luxury fashion label made, designed and owned in Australia. The business of Australian fashion IR : The pop-up in Potts Point; why now?
High-profile fashion collaborations are nothing new, but does making luxury accessible and marketing it to a younger audience come at a cost? The saying goes, “Any publicity is good publicity,” but more importantly what is the strategy driving such an investment? billion Bitmoji avatars globally.
Last month, the fashion retailer said it would wind down five of its brands to focus on its other five businesses as it struggles to remain afloat due to operational issues. The CEO also said the company will continue to focus on serving regional Australia, as part of its strategy.
Marie Driscoll, a chartered financial analyst and a professor at Parsons, The New School and the Fashion Institute of Technology, noted that Vera Bradley also had a growth strategy that overly relied on outlets and promotional pricing. Whether Vera Bradley can pull itself back to profit remains unclear.
Nagnata is a premium Australian fashion and lifestyle brand designed for modern movement, including pilates, yoga and dance and studio-to-street style. Laura May Gibbs: Nagnata was founded with the vision to contribute to a more sustainable business model within the fashion industry. How have you overcome these challenges?
Shein: Dominating the fast-fashion market Shein has become a major player in Australian fashion, particularly among younger consumers. billion in annual sales in Australia, Shein has carved out a niche in the fashion market by offering trendy styles at affordable prices. With an estimated$1.1
We recently spoke with CEO Craig King about his strategies for navigating economic challenges, the role of physical stores and tips for driving international growth in 2025. IR : It’s no secret that its been a tough year for retail, especially for those selling discretionary items like fashion.
The company said the launch marks a milestone for Aboriginal-owned fashion and a “major step forward for First Nations representation in mainstream retail” Fashion is more than just clothing its a platform for change, said Laura Thompson, Gunditjmara woman and CEO co-founder of Clothing The Gaps.
Under Wirth, Myer has hopefully redefined its strategy, streamlining operations for a balanced omnichannel approach,” Nick Gray, the founder of I Got You Consultancy, told Inside Retail. But it’s not all about size, Premier’s Apparel Brands’ omnichannel strategy and customer connection align with Myer’s approach to loyalty.
Vincom Retail is Vietnam’s biggest mall operator by dint of opening malls here, there and everywhere, but is this the right strategy? It is also talking up a good game about mall upgrades to take advantage of what it says are strong leasing conditions for food and beverage, fashion, and entertainment. What can Vincom do?
Pandora is on a quest to be the world’s most desirable jewellery brand, not just the largest, but what’s fashion got to do with it? And its newest collection, Essence, debuted at the sold-out closing night runway at Australian Fashion Week (AFW), alongside on-site activations including a personalisation station.
From a fashion perspective, the trends and customer styles here are vastly different from what I’m accustomed to in Europe. Localisation Localisation is a crucial strategy for Western brands aiming to succeed in diverse Asian markets. Our mission is to liberate fashion—to make it accessible to everyone,” Pokucinska said.
The Sussan Group, the retail collective behind women’s fashion brands Sportsgirl, Sussan and Suzanne Grae, is incorporating “responsible fibres” into its supply chain and investing in futuristic pilot projects, such as making a compostable T-shirt, as it looks to increase consumer awareness of its sustainability initiatives.
After failing to find a buyer, Dion Lee is set to leave the Australian fashion scene. Right designs, wrong strategy Since May 22, Dion Lee has made A$3.2 Rosanna Iacono, fashion industry expert and CEO of strategy consultancy The Growth Activists, said that without apparent potential, a transaction is unlikely.
For Gransbury, who has invented products in a MacGyver-like fashion for over 22 years, designing new products that are fit-for-purpose and exceed customer expectations. I don’t know what the solution is but from our point of view, I think we’ll have another look at our patent strategy moving forward, he concluded.
Mecca’s chief of new concepts Maria Tsaousis spoke to Inside Retail about what the business looks for during the recruitment process and what it means for Mecca’s retail strategy. IR : How long has this store been in the works and how does it fit into Mecca’s retail strategy?
Sydney-based fashion brand One Mile was founded by Sammy Robinson in 2020 after a collaboration with another brand sparked the desire to have her own label. One Mile made its runway debut at Afterpay Australian Fashion Week 2022 with its Resort ’23 collections. Things happen so quickly, that’s the exciting thrill of it.
The recent opening of Lululemon’s new flagship at Emporium Melbourne marked a key milestone for the brand and its robust growth strategy in the region. Inside Retail spoke with Paul Tinkler, vice president of Lululemon ANZ, about the significance of this opening and how it fits into the activewear brand’s broader business strategy.
Two dedicated sessions delved into analyses from international investors, highlighting their views and strategies in an evolving environment. Investors are returning to the market with growing volumes, particularly in Southeast Europe and the UK, adopting an opportunistic strategy centred around winning concepts.
In a discussion with Sheena Butler-Young, senior correspondent for Business of Fashion , Ross recalled the origin story of her brand and how it stemmed from a personal need of hers. I thought that catering to people who were interested in music and fashion would be my strength, Hilfiger mused.
While many speculate about the reasons that established designers are partnering with the ultra-fast fashion company, it is apparent that Shein is using the program to separate itself from accusations that it trades in dupes and copycats. Shein’s investment in Shein X could serve to bolster its lead in the women’s clothing category.
Spanish retailer Mango is honing in on adaptable clothing to help customers adjust to wild swings in temperature as climate change makes fashion less seasonal, Chief Executive Toni Ruiz told Reuters. AI is “a great wingman in our strategy to understand what’s happening in the world,” Ruiz said.
Australian fashion brands are gaining momentum in the UK and Europe, reflecting the growing diversity and dynamism of the global fashion industry. The post Smart logistics are enabling Australian fashion labels to thrive abroad appeared first on Inside Retail Australia.
Despite the economic downturn, the centre’s success is rooted in its ‘carefully curated’ leasing strategy. By introducing first-to-market brands like On and Ganni, alongside globally recognised flagships like Lululemon and Uniqlo, we ensure that our retail mix resonates with Melbourne’s diverse, fashion-savvy audience.”
Collaboration has long been at the heart of the fashion industry – with creative forces frequently teaming up to design something new and generate further brand heat. Collaborations allow fashion brands to offer a limited-edition and exclusive product offering to their dedicated consumers – with the opportunity to attract some new ones. “It
The post Luxury label Portia & Scarlett sold to American fashion company appeared first on Inside Retail Australia. The label is present in 47 countries including Australia, the US and the UK, with a network of nearly 1000 stockists.
The brand has aptly named its environmental, social and governance (ESG) strategy in accordance: We are citizens. Recently the brand announced as part of its ESG strategy and its broader preferred fibre program that it would be expanding its use of recycled polyester and nylon by integrating them into its active essential range.
However, after several years of diminishing sales in an increasingly competitive fast-fashion market, rumors have been spreading about Forever 21 declaring Chapter 11 bankruptcy for the second time. Basically, the competitive bar is now set a lot higher in fast fashion, and Forever 21 has had trouble getting over it.
The once jet-setting duo spoke to Inside Retail about how different starting a successful retail business was in comparison to launching careers in fashion after experiencing almost instantaneous success with their platform ‘How to Live’, that amassed over 100,000 followers online and the brand they built with that.
What’s the retail strategy in Australia? We have a very clear channel strategy by brand. And when we bought Georg Jensen, we were attracted to it because it just amplifies our own strategy. It’s luxury, and it also has huge potential in our strategic core markets, the US and China, so it was spot on the strategy.
The Australian fashion label delivers a unique in-store retail experience. The fashion connection Bartel said that she and her sister had always wanted to start a brand but had no idea how to go about it. If the Apple store was a womenswear boutique, it would be Henne.
Inside Retail spoke to Charles & Keith’s co-founder and COO Keith Wong to learn further details on the company’s retail concept and global expansion strategy. Chengdu, on the other hand, was selected as the location for our first China flagship in lieu of the city’s growing influence in local fashion, design and culture.
Denim and preppiness with a professional edge are ruling the fashion world, especially for millennials, who were then in their junior high, high school, college, and first-job years. Over the last year to seven years, however, these brands have launched impressive comeback strategies, bringing them back onto consumers radars.
The four entrances – East Gates, High Street, Church Gate and Bond Street – will be reconfigured to improve customer accessibility and wayfinding, whilst the contemporary designs celebrate the city’s vibrant fashion and textiles legacy. This strategy includes enhancing the public realm, access and wayfinding.
Indian retail conglomerate Reliance Retail has introduced an app in India to sell Sheins fashion products through a licensing agreement, marking the Chinese brand’s return after a five-year ban due to diplomatic tensions. This stand-alone app will be expected to compete with other fashion retailers like Walmart-owned Myntra.
Eyewear retailer 1001 Optometry is refurbishing 25 to 30 stores located in shopping centres, implementing the brand’s “Details are Beautiful” strategy.
The unique set of Salomon partner trail events is an expansion of its global strategy. Whilst I cannot provide specific detail into the strategy drivers, we have a very clear focus of what it will require to achieve this over the next three to five years,” Moore said. “I I see the opportunity for growth in several key categories.”
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