Inside Retail

OCTOBER 24, 2023

In a move set to revolutionise the streetwear landscape of Kuala Lumpur, New Era recently unveiled its first flagship store at The Starhill, an iconic mall, infusing the Malaysian capital with a fresh dose of fashion innovation. Now, the brand is extending its global reach by investing in Malaysia, a burgeoning hub for contemporary fashion.

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Inside Retail

MARCH 27, 2024

Bringing its fashion lens to the Cancer Council’s research, The Iconic aims to motivate consumers to make more informed and healthier styling choices. Inside Retail spoke to The Iconic’s chief marketing officer , Joanna Robinson, to unpack the strategy that propelled this successful campaign. “As million followers.

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Inside Retail

OCTOBER 1, 2024

Melissa Minkow, a director of the retail strategy at CI&T, noted that shoppers have become much more familiar with overseas brands due to the nature of social media and content consumption today. Minkow stated that Australian brands can authentically capture these consumers in a way that many US brands struggle to do.

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Inside Retail

MARCH 12, 2024

Internationally, US global fashion powerhouse Kate Spade New York paid homage to the humble suit in its latest Spring 2024 global campaign, while soft suiting in neutral tones was in the spotlight at Kmart Australia’s Family Runway as part of last week’s PayPal Melbourne Fashion Festival.

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Inside Retail

AUGUST 31, 2023

One of just 16 standalone Supreme stores in the world – six of which are in Japan – the opening in Seoul earlier this month attracted a throng of eager customers who queued outside in anticipation of acquiring the brand’s exclusive streetwear tailored for the South Korean market. billion in 2020.

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Inside Retail

NOVEMBER 14, 2022

“It’s still a young market, compared to other hubs like Hong Kong, Singapore, Bangkok and Tokyo, which have been around for longer, there is still a long way to go for Macau. So we work a lot on social media, making sure we have Instagram-able moments and so on. So there is a lot of potential for the future,” he stated.

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Inside Retail

AUGUST 12, 2021

This week, online marketplace The Iconic became the first major ANZ retailer to launch a tailored shopping destination for people with disability, marking a major step forward for inclusivity in fashion. Six months ago, adaptive fashion label Christina Stephens called on major retailers, including The Iconic, to embrace this segment.

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Inside Retail

AUGUST 6, 2024

By understanding these underlying motivations, brands can craft more targeted marketing campaigns, offer relevant products, and create meaningful customer experiences. Accumulating resources often equated to higher social status and greater influence within a community. It motivates curiosity and exploration.

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Inside Retail

JULY 24, 2023

The limited-edition collection includes many of the brand’s best-selling products, from scarves to shopping bags to ready-to-wear fashion. Unlike normal fashion brands, Duck has to be extra thoughtful when designing because our star products are scarves that are worn on the head.

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RetailMinded

OCTOBER 10, 2024

Influencer marketing is one of the most effective strategies in the retail business since it can create high sales and publicity among specific niche audiences. The right partner should appeal to the target market, reflect your brand’s ethos, and be believable in the eyes of their audience.

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RetailMinded

SEPTEMBER 12, 2023

Winning the International Market for Your Small E-Commerce Business Know Your Audience Before you can start selling to people from different countries, it’s crucial to understand who they are and what they like. Are they into fashion, tech gadgets, or handmade crafts? Research their interests, culture, and shopping habits.

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Rose

MARCH 24, 2020

The growing complexity of the retail environment includes challenges posed by digital commerce, non-stop social media commentary, globalization of retail markets and shoppers empowered with hand-held supercomputers called smartphones. Your inner artist might enjoy working with different materials to fashion a unique display.

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Greater Group

JUNE 9, 2023

Social shoppers tend to take their time in the store and move around at a more leisurely pace with the object of exploring and taking photos for social media. Using unexpected materials or props in a display such as whole or partial vehicles in a store selling food or fashion easily attracts attention. for children).

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Greater Group

JUNE 9, 2023

Retail design concepts that are well-executed not only brings a brand’s message across to its target market, but reinforces that message to spur that audience into action, i.e. making a purchase and/or encouraging brand advocacy. This layout positions products in a uniform pattern to make it easier for customers to find what they need.

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Inside Retail

NOVEMBER 6, 2024

While we are just at the beginning of our journey as a brand, we have achieved impressive turnover and success through our social media operations and trunk shows. We are focused on identifying like-minded online and offline vendors in our target markets: Mainland China, Southeast Asia, Australia and the US.

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