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How G-Star is recalibrating its local strategy for a post-Covid retail landscape

Inside Retail

After a four-year hiatus, G-Star Raw is poised to re-establish its presence in Australia and New Zealand, emerging from a turbulent chapter in the market. The Australian arm of the Dutch-founded denim giant, established in 1989, collapsed into voluntary administration in early 2020 as the advent of covid engulfed the market.

Strategy 264
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Luxury brand pop-up store hyperlocal retail strategies

Retail Focus

Retail Consultant | Published author | Visiting lecturer Hyper-local strategies have been increasingly applied by luxury brands to connect with specific communities through limited-time pop-up stores. Luxury brand strategies can be enhanced by incorporating several factors: 1. Ghalia BOUSTANI.

Strategy 246
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Can smarter warehousing boost Australia’s fashion industry?

Inside Retail

Last year brought some challenges for the Australian fashion industry. High-profile brands like Dion Lee and Mosaic Brands closed their doors, and IMGs departure from Australian Fashion Week disrupted the sector. Fast fashions dominance and its impact Fast fashion has transformed retail dynamics.

Fashion 237
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Fashion insiders weigh in on the uncertain future of Australian Fashion Week

Inside Retail

Fashion industry insiders are speculating about the future of Australian Fashion Week (AFW) following the news of IMG’s exit from the country’s premier fashion event. Since its debut in 1996, AFW has attempted to evolve alongside Australia’s dynamic fashion landscape.

Fashion 246
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Why luxury brand Leo Lin is positioned to be Australia’s next big fashion export

Inside Retail

Australian luxury fashion brand Leo Lin has been part of the fashion landscape for seven years, launching in 2017, but only since building its e-commerce store in 2021 has it really taken off. Now, his fashion brands operations are based in Sydney and its atelier is based in Dalian.

Fashion 208
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‘Not just another beauty store’: Adore Beauty CEO on entering a crowded market

Inside Retail

Differentiating The bricks-and-mortar beauty retail market in Australia is becoming crowded, with Wesfarmers’ new beauty offering Atomica joining Chemist Warehouse’s Ultra Beauty, homegrown cult-favourite Mecca and international import Sephora. .”

Marketing 250
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How Prada and Miu Miu are tapping into a younger crowd through Snapchat Bitmoji

Inside Retail

High-profile fashion collaborations are nothing new, but does making luxury accessible and marketing it to a younger audience come at a cost? The saying goes, “Any publicity is good publicity,” but more importantly what is the strategy driving such an investment? billion Bitmoji avatars globally. I think not.”