Inside Retail

SEPTEMBER 26, 2022

Focusing on the physical and mental benefits of being outdoors, while changing up the brand messaging to be more fun and lighthearted, has made the business more approachable to its target market: the millennial outdoor enthusiast.

Outdoor 245

Outdoor Advertising Social Media Expansion 245

Inside Retail

APRIL 25, 2021

However, A&F’s recent financial figures and strategy actually show a brand that is firmly in recovery mode, with a focus on more on-point marketing messaging and fewer stores, as sales are shifted to its digital channels. . International expansion driven through flagships.

Expansion 223

Expansion Fashion Marketing Target Market 223

Inside Retail

SEPTEMBER 3, 2023

The plan from the beginning was to make something that would synergise with the Aje Collective’s other businesses, and which complemented the health-focused lifestyle Norris saw in Aje’s target market. Next, however, is its own bricks-and-mortar expansion.

Planning 246

Planning Beauty and Health Target Market Location 246

Inside Retail

MAY 16, 2022

The new concept will extend the brand’s expansion opportunities beyond strip and shopping centre locations. The target market is likely to be aligned to the Ferguson Plarre Bakehouse brand. The busy site, a corner position on a road with three inbound and outbound lanes, will boost the brand’s visibility.

Target Market 130

Target Market Concept Location Expansion 130

Inside Retail

AUGUST 14, 2024

In an ambitious move that signals its intent to capture a share of the burgeoning luxury market in India, London-based fashion label Raishma has recently expanded its operations into the country through strategic partnerships with leading e-commerce platforms such as Nykaa Fashion, Myntra, Ajio, and Tata Cliq Luxury.

Expansion 130

Expansion Fashion Strategy Marketing 130

Inside Retail

MAY 9, 2024

Growing global The Sydney flagship is just the beginning of the designer label’s domestic expansion. Catering to both hemispheres Nurturing its relationship with wholesalers will be key as the brand continues to drive global expansion.

Expansion 147

Expansion Target Market Fashion Boutique 147

Inside Retail

APRIL 8, 2024

For the past 15 years, the brand has operated with a significant presence in Hong Kong, and Angus plans “to further develop international markets as well as to consolidate domestically”. International expansion The business has a plan to expand its international footprint by continuing its commitment to producing quality products that last.

Target Market 130

Target Market Expansion Location Strategy 130

Inside Retail

OCTOBER 24, 2023

One significant milestone was the expansion of our distribution network, establishing partnerships with influential retailers and e-commerce platforms. The brand also invested in targeted marketing campaigns, leveraging social media and celebrity endorsements to engage with a younger demographic. “My

Target Market 130

Target Market Social Media Fashion Tailored 130

Inside Retail

NOVEMBER 8, 2023

Following in the tradition of Japanese retailers like Loft, Daiso and Muji that bring chic to everyday items and are consummate visual merchandisers, Thailand’s Moshi Moshi has gone into full expansion mode with a concept that uses the same template.

Merchandising 130

Merchandising Home Furnishings Target Market Concept 130

Inside Retail

OCTOBER 18, 2023

How M&S has evolved While the latest store opening signals confidence in the region’s growth opportunities, M&S has had a somewhat shaky track record when it comes to international expansion in the Asia-Pacific market. In a market as vast and competitive as China, it is vital for brands to make a genuine connection.

Expansion 130

Expansion Target Market Marketing Interior 130

Inside Retail

JUNE 27, 2022

L Catterton’s strategic partnership with LVMH will also supercharge Sugar’s expansion in the near future. India’s beauty and personal care market is projected to reach US$21 billion in 2025, and the rising adoption of online shopping and greater product penetration in secondary cities are also contributing to the market’s enlargement.

Consumer 130

Consumer Target Market Expansion Curate 130

Inside Retail

FEBRUARY 25, 2024

Dr Vranjes Firenze’s launch in the Australian market last December through a partnership with David Jones could be a sign of further global expansion to come, following L’Occitane Group’s recent acquisition of the luxury Italian home fragrance brand. Italy, the Middle East and Japan are currently the three main markets for the brand.

Department Stores 130

Department Stores Boutique Expansion Strategy 130

Inside Retail

OCTOBER 1, 2024

“This has then acted as a springboard for more expensive physical expansion.” For example, Australian fashion darling Dion Lee was once killing it in the American market, with several bricks-and-mortar stores and a high-profile endorsement by none other than Taylor Swift, who wore the brand at the Super Bowl earlier this year.

Social Media 130

Social Media Apparel Fashion Consumer 130

Inside Retail

APRIL 7, 2022

We believe that is the dominant target market,” Wendy Rattray, Sheetly’s founder and CEO, told Inside Retail. Expansion to Melbourne is coming soon, and new colourways are in the works. Out of over 30 ideas, they thought Sheetly had the most potential. And while it’s still early days, Rattray has big plans for the brand.

Target Market 130

Target Market Pattern Consumer Expansion 130

Retail Bound

MARCH 25, 2025

Ideally, they should be located close to your target markets to reduce shipping times and costs. Your logistics partner should be able to scale their services in line with your business expansion. Consider a 3PL with multiple warehouses strategically positioned to serve your customer base efficiently.

Management 52

Management Location Harmony Engagement 52

Inside Retail

MARCH 26, 2024

It’s no secret that many companies rely heavily on consumer-generated data to inform many activities, from product development and strategic planning to targeted marketing campaigns. Marketers everywhere are talking about it.

Tailored 130

Tailored Engagement Reimagine Department Stores 130

Inside Retail

OCTOBER 5, 2022

The brand has several exciting projects in the works, including the launch of its latest “Tea Tree” range for acne and blemish-prone skin, the development of a mobile-friendly app and a possible expansion into the Middle East and select Western markets. Ramping up sales. Looking to expand.

Beauty and Health 130

Beauty and Health Social Media Consumer Marketing 130

Retailing Insight

JANUARY 22, 2024

I f you’re planning to expand your business into new markets or launch new products, you need to find your target markets to maximize your success. A target market is a group of people, also known as end users, that are identified to be your product or services best potential customers. Who Is Your Customer?

Marketing 52

Marketing Target Market Gifts Social Media 52

RetailMinded

MAY 8, 2024

Research Demographics and Market Demand Understanding your target market thoroughly is essential. Being near your target population guarantees steady foot traffic for retail enterprises. Consider Future Growth and Expansion Lastly, think long-term.

Location 52

Location Expansion Sporting Goods Space 52

Retail Bound

JUNE 27, 2023

Retail can transform a brand from low profitability and a local following to a rocket ship of growth with national expansion. Step 2: Marketing Strategy The second crucial element you will want to present involves your current marketing strategy and how you have currently obtained sales or plan to.

Target Market 52

Target Market Strategy Promotion Expansion 52

Scrube

FEBRUARY 9, 2021

Owning and operating a liquor store could bring you a steady income and open the door for expansion in time, but only if you go about it the right way. Perform Market Research. As you know, your target market consists of anyone of legal drinking age (e.g.,

Planning 52

Planning Target Market Marketing Retail Chains 52

Greater Group

JULY 27, 2023

Relate these common words to the company branding and the needs of the target market. In selecting materials and finishes for the fitout, for instance, the fitout provider will consider not just colour and other aesthetics but branding and the target market as well as budget, sustainability and function.

Strategy 52

Strategy Design Layout Target Market 52

Creative Displays Now

NOVEMBER 8, 2021

Although there’s no right or wrong retail store design, the layout that a retail store follows should be focused on its target market, optimizing its space and showcasing its products. Why Does the Layout of a Store Affect Product Sales?

Layout 98

Layout Flow Display Merchandising 98

Design Middleeast

FEBRUARY 26, 2024

Marketing and visibility Challenge: Effectively marketing the restaurant and maintaining a strong online and offline presence. Approach: Leveraging social media, targeted marketing campaigns, and collaborations to enhance brand visibility and attract a diverse audience.

Social Media 52

Social Media Beauty and Health Engagement Marketing 52

Greater Group

JUNE 9, 2023

Spring collection), or by target market (e.g. Considerations when designing for future expansion or changes include possible upgrades for digital displays and other in-store tech, and how easy it would be to disassemble, store and repurpose fixtures. A retail store layout design may group products visually (e.g. for children).

Layout 52

Layout Design Display Visual Merchandising 52

Retail Bound

MARCH 18, 2025

Market analysis is one of them. Understanding your target market and the competitive landscape can help you identify opportunities and potential challenges in the physical retail space. Caspers expansion into physical retail helped them build brand trust and attract new customers.

Location 52

Location Shopping Planning Engagement 52