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White paper: Re-Telling Retail

Retail Focus

In this report in partnership with Retail Focus, James Breaks, Associate Director of Design at rpa: group , takes a close look into the past, present and future of our relationship with brands, and how we engage with them.

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White paper: Joy of Shopping

Retail Focus

– Whatever the store size, it’s an opportunity to celebrate moments of engagement. THE MEDIUM IS THE MESSAGE – Aside from levels of human service, how can physical spaces continue to engage? The post White paper: Joy of Shopping appeared first on Retail Focus - Retail Design. DOES SIZE MATTER?

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5 Ways to Create Engaging Booth Graphics 

Trade Show Booth Companies - Trade Group

FREE WHITE PAPER Download our white paper "Demystifying Trade Show ROI" 5 Ways to create engaging booth graphics Investing in booth graphics can seem like another cost a business has to eat. Here are the best engaging booth graphics we’ve seen from walking countless exhibit halls.

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Five Strategies for engaging Gen Z through experiential marketing 

Trade Show Booth Companies - Trade Group

To distinguish your product from competitors, embracing experiential marketing is an excellent approach to actively engage, captivate, and cultivate Gen Z into enthusiastic advocates for your brand. Here are some strategies to effectively engage Gen Z consumers. FREE WHITE PAPER Download our white paper "Demystifying Trade Show ROI" 3.

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Cloud e-commerce offers a more agile future

Inside Retail

To understand the true challenges and value of cloud e-commerce, we surveyed 50 global companies for the white paper “ Steering Through E-commerce Disruption with Cloud ”. New e-commerce engagement models can be difficult to integrate. Agility to integrate new-age engagement models at scale.

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Influencer Marketing: How to Collaborate with Influencers 

Trade Show Booth Companies - Trade Group

They also engage with their audience through different mediums such as blogs, videos, and podcasts. FREE WHITE PAPER Download our white paper "Demystifying Trade Show ROI" What is influencer marketing? Influencers live on a variety of social media platforms, such as Twitter, Facebook, Instagram, and TikTok.

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10 Reasons Why Attendees Walk Past Your Booth 

Trade Show Booth Companies - Trade Group

FREE WHITE PAPER Download our white paper "Demystifying Trade Show ROI" 4. Lack of staff engagement A disinterested or unapproachable team can deter visitors. Lack of staff engagement A disinterested or unapproachable team can deter visitors. Encourage them to smile, make eye contact, and be approachable.