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Asic orders Urban Rampage stores to end Centrepay credit arrangements

Inside Retail

Asic said the credit arrangements are not suitable for consumers in the target market as they are inconsistent with their financial situation, putting them at risk of financial hardship. Coral Coast targeted First Nations consumers who received Centrelink payments.

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Myer’s strategic moves suggest the future of retail is consolidation and loyalty

Inside Retail

However, Gray did counter his praise of Wirth with a caveat, suggesting that there’s still room for Myer to explore more in-store curation to deepen brand experience and connection with their target market. In his view, successful brands are those that answer the customer’s question, or in other words, meet the customer’s demand. “If

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How retail left the Baby Boomer generation and its “silver economy” on the table

Inside Retail

Kopanidis believes that brands have reduced this consumer group to a stereotype that does not want to engage in the lifestyles and hobbies that are so often attributed to Gen X, Millennial, Gen Z and now Gen Alpha.

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M-Cube launches M-Lab, its exclusive music catalogue to spearhead emotive retail experiences

Retail Focus

The catalogue is designed to align with the specific needs of each target market, with custom-made playlists that help establish a consistent and unique atmosphere, increasing customers’ emotional engagement and connection to the retail space. Its musical variety helps keep both customers and staff engaged.

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The Olympic opportunity: How brands can sustain their momentum beyond the Games

Inside Retail

During the Tokyo 2020 Olympics, which were delayed until 2021, more than 3 billion people tuned in globally, and digital engagement reached unprecedented levels. Emotional engagement The emotional rollercoaster of victories and defeats creates deep engagement with the event. This might be stating the obvious but it works.

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Social Media Tips For Startups

Retail Focus

billion users worldwide, which means it can be a fantastic platform for increasing brand awareness and engaging with your target market. You will want to use paid social media marketing services from an experienced agency for the best results. Social media has a staggering 4.8

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Elevate your e-commerce game: Essential tips for thriving in 2024

Inside Retail

This year, leveraging artificial intelligence (AI) for personalised recommendations, targeted marketing, and tailored shopping experiences is a game-changer. By delivering content and product suggestions that align with individual interests, businesses can significantly increase customer engagement and drive conversions.

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