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How Officeworks uses customer insights to drive strategy

Inside Retail

In todays competitive retail landscape, customer insights play a crucial role in shaping business strategies and enhancing the overall shopping experience. IR : How do you plan to improve your understanding of the customer in 2025? But what are the most effective ways to capture these insights and communicate them to the head office?

Strategy 130
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How GMG plans to win Southeast Asia’s sports retail market

Inside Retail

The country has a well-established retail ecosystem with high-traffic shopping malls, premium retail spaces and a digitally engaged consumer base. “This store offers exclusive digital and online-to-offline (O2O) services, setting a new benchmark for customer engagement,” Baker said.

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Myer’s strategic moves suggest the future of retail is consolidation and loyalty

Inside Retail

Myer’s acquisition of Premier Investments’ Apparel Brands appears to be the next step in Olivia Wirth’s plan for the department store’s loyalty program, Myer One. But it’s not all about size, Premier’s Apparel Brands’ omnichannel strategy and customer connection align with Myer’s approach to loyalty.

Apparel 252
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Beare Park founder Gabriella Pereira reveals her pop-up strategy 

Inside Retail

Up until now, our [direct-to-consumer] DTC [offering] has been exclusively digital, so it felt like the right moment to meet customers in person and engage with them directly. Pop-ups also create buzz and a sense of urgency, which can be powerful for consumer engagement. IR : How do you plan to approach overseas expansion?

Strategy 130
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Behind Vera Bradley’s brand turnaround strategy to reach Gen Z

Inside Retail

Marie Driscoll, a chartered financial analyst and a professor at Parsons, The New School and the Fashion Institute of Technology, noted that Vera Bradley also had a growth strategy that overly relied on outlets and promotional pricing. However, Minkow noted that nostalgia alone won’t help the brand make a proper comeback.

Strategy 130
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Chick-fil-A’s head of Asia Pacific Hugh Park on the brand’s Asian expansion plan

Inside Retail

This expansion marks the beginning of a significant 10-year investment plan, with the US fast-food chain committing US$75 million to the venture. Our local owner-operators are entrepreneurs who work in their restaurants side by side with their team members each day, engaging and connecting with Guests to ensure a positive experience.

Expansion 130
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Future-proof your retail strategy for the holiday season and beyond

Inside Retail

With sales expected to skyrocket, it’s crucial for businesses to start planning early to maximise this lucrative period. Let’s dive into the shifts expected to alter shopping for this year’s holiday season and explore additional winning strategies for retailers.

Strategy 278