Inside Retail

APRIL 28, 2021

The use of videos as part of a retail marketing strategy is a tried and tested method to catch consumers’ attention and drive sales. The Chinese retail market is leading in the livestreaming trend. Beyond higher attendance rates, the brand is also seeing benefits from a time, resource and cost perspective.

Shopping 204

Shopping Engagement Strategy Outdoor 204

Retail Focus

APRIL 20, 2023

By incorporating customer expectations and demands for vendor selection, Ventana Research generates a complete report, helping organisations evaluate the efficiency and effectiveness of Product Information Management (PIM) tools in delivering engaging digital experiences through PXM best practices.

Management 130

Management Perspective Strategy Marketing 130

Creative Displays Now

MARCH 18, 2024

Word-of-mouth marketing is increasingly powerful because potential consumers tend to believe their friends’ and family’s perspectives on specific products and brands. Negative client remarks can also deter people from engaging with your business. Promptly respond to positive and negative customer feedback.

Retail Marketing 52

Retail Marketing Marketing Social Media Display 52

Inside Retail

AUGUST 14, 2023

From an end user perspective, it promises to accelerate the efficiency of the John Lewis partnership’s employees, allowing them to offer a more enriched customer-centric approach and wield data-driven insights for product and service refinement. This should have limited effect on the recovery,” he explained.

Perspective 130

Perspective Balance Marketing Tailored 130

Retailing Insight

MARCH 24, 2021

The importance of togetherness, community and engagement has, perhaps, never been stronger. Retailers and indeed, many other brands, understand the quintessential need for unique consumer experiences which foster a human bond. Pop-ups started based on this need – think Farmer’s Markets – but they’ve quickly evolved. The Concept.

Social Media 98

Social Media Concept Engagement Merchandising 98

Inside Retail

MARCH 12, 2025

What truly sets Viv apart is its female-founded perspective in an industry dominated by male-led brands. IR : In today’s retail market, there are varying definitions of what constitutes a “clean” and “eco-friendly” product.

Beauty and Health 130

Beauty and Health Consumer Line Social Media 130

Retail Bound

SEPTEMBER 10, 2024

Retailer Feedback In addition to customer feedback, it’s also important to gather feedback from retailers. Ask for their perspectives on sales performance, customer reactions, and any other relevant information that can help you evaluate the success of your product launch.

Social Media 52

Social Media Perspective Other Form 52

Inside Retail

MARCH 9, 2025

The retail marketing landscape is more dynamic than ever, so understanding which trends are worth pursuing both from the consumers and the businesss perspective and which ones are just noise, will be critical to achieving growth in the year ahead.

Marketing 130

Marketing Strategy Advertising Social Media 130