Inside Retail

JANUARY 16, 2025

Mandeep Chopra: Collaborations have been a successful strategy for brands to expand their reach and connect with audiences they may not typically engage. There are also numerous other collaborations with international, regional, and local brands. IR: Can you share your perspective on what makes a collaboration truly successful?

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Inside Retail

AUGUST 7, 2024

From the consumer’s perspective, it simplifies the shopping experience from search through to purchase in one virtual destination. The merger of CashRewards and Little Birdie will provide customers with a “holistic shopping journey being a really indispensable tool for them to engage with,” Walsh said. Little Birdie went the other way.

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Perspective Shopping Engagement Space 289

Inside Retail

SEPTEMBER 4, 2022

Stocard became part of the Klarna shopping ecosystem last year, which will eventually see the service positioned in tandem with other initiatives for participating retailers and consumers, from opportunities to partner with Klarna’s affiliates programme to checking your CO 2 emissions.

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Engagement Customer Retention Perspective Tailored 147

Retail Focus

FEBRUARY 7, 2024

In 2024, the landscape of customer engagement tools plays a pivotal role in elevating marketing performance. When selecting the most suitable tool for your needs, it’s crucial to consider key factors: Cost efficiency: Ensure that the tool is cost-effective for effectively reaching and engaging your target audience.

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Customer Engagement Engagement Marketing Flow 130

Inside Retail

FEBRUARY 19, 2024

Rather than investing in and delivering on their brand promise, they focus on other, often supplementary, marketing strategies such as launching engaging campaigns, brands may believe they can substitute competence with warmth. Swift’s brand promise has always centred on quality products.

Marketing 290

Marketing Engagement Strategy Social Media 290

Inside Retail

OCTOBER 13, 2024

Chengdu, on the other hand, was selected as the location for our first China flagship in lieu of the city’s growing influence in local fashion, design and culture. Are there other key cities or regions you’re targeting? IR: Following these three flagship stores, what are your plans for further expansion?

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Inside Retail

JANUARY 15, 2025

We feel like there’s a big opportunity there from a technology perspective, to do [personalisation] in a quicker and faster way with lower marginal costs. So, how does Adobe deliver contextually relevant, tailored experiences to every customer, across every channel in a connected manner?

Perspective 130

Perspective Tailored Consumer Engagement 130

Inside Retail

APRIL 10, 2022

Overnight we all of a sudden had a first-class site, as opposed to what we had before, and that affected our business dramatically, because when other retailers were battening down the hatches we were ready to go.”. “It was an immediate success for us, because the experience became so much cleaner for the customer,” said Clarke.

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Perspective Shopping Engagement Other 246

Inside Retail

MARCH 15, 2025

Unlike other brands founded by a heavily public persona, such as Shay Mitchell with her luggage company Bis, McGrath, as Driscoll pointed out, is a noticeably private person. In my opinion, the brand hasn’t done enough to remain relevant from a marketing and hero product perspective.

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Inside Retail

DECEMBER 16, 2024

With that, we will continue to see some key trends play out in the beauty space in 2025, including: Category-agnostic lifestyle brands Weve already been seeing indications of blurring of the categories in and outside of traditional beauty, with brands taking inspiration from food, beverage, pet and other categories.

Food & Beverages 130

Food & Beverages Consumer Space Marketing 130

Inside Retail

MARCH 12, 2025

Other categories, like beauty, had started to become an extension of our identities or something proudly displayed in our medicine cabinets, but the period care category was still lacking. What truly sets Viv apart is its female-founded perspective in an industry dominated by male-led brands.

Beauty and Health 130

Beauty and Health Consumer Social Media Line 130

Inside Retail

AUGUST 3, 2021

Whether they’re in lockdown or not, they still want to engage and interact with us, so things like ship-from-store are essential.”. From a business perspective, it’s a huge financial gain, because they’re making their inventory work more effectively,” Nesci added. That’s one of the biggest benefits of running dark stores.

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Light Flow Perspective Engagement 246

Inside Retail

MAY 8, 2023

Most executives I spoke to have engaged in some level of cost cutting. The new face of DEI Diversity, equity and inclusion (DEI) seemed to be one area where the Congress saw some major upside, from both marketing and labour perspectives. From a labour perspective, I was introduced to the concept of open hiring.

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Other Perspective Marketing Shopping 130

Inside Retail

APRIL 5, 2024

I love seeing the customer be creative with how they wear our pieces, either layering them with our other jewels or those from other jewellery brands,” said Blakeney. We find that there is quite a lot of consistency in the jewellry industry from an engagement perspective,” said Cullen.

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Inside Retail

OCTOBER 10, 2022

Balmain’s chief marketing officer Txampi Diz said, “The Balmain Thread builds upon this house’s distinctive strategy of continually exploring pathways that might strengthen our ties with the incredibly engaged, diverse and global Balmain Army.”. Branded worlds. The spaces we inhabit go beyond the physical environment.

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Fashion Engagement Reimagine Perspective 278

Inside Retail

SEPTEMBER 21, 2023

And, while businesses have thrown their full support behind such social causes in the past, such as with Australia’s marriage equality vote and the Black Lives Matter movement, on the Voice it seems that fewer retailers are weighing in, and engaging. It’s not a last minute thing.”

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Perspective Engagement Fashion Other 264

Inside Retail

JULY 14, 2021

I asked them how many loyalty programs (local cafe excluded) they have any engagement with. We need to strike a balance between understanding we lack perspective on how our company’s customers behave while still accepting we are a customer of many other companies. In both cases, the answer was zero. The collective answer?

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Balance Perspective Engagement Marketing 246

Inside Retail

JUNE 30, 2021

Keeping your team focused and engaged isn’t always easy. When you communicate your vision clearly and passionately you inspire, engage and motivate people to act with energy and purpose, bringing them together to work towards common goals not just for today and tomorrow, but for the long-term future of the organisation and its people.

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Management Engagement Perspective Other 245

Inside Retail

JULY 4, 2024

One of the big ones being that we run quite lean from a stock perspective,” Stallworthy said. Stallworthy credits this to a well-executed prelaunch campaign that built an engaged database ready to buy or rent. “We For this reason, community engagement is paramount to build on brand trust and equity,” Stallworthy said.

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Expansion Engagement Planning Marketing 268

Inside Retail

OCTOBER 24, 2022

Godfreys has reviewed its entire product range – investing in hard-floor cleaning products and robot vacuums – and is expanding its marketing and promotional strategy, engaging with influencers to reach a younger demographic. We’re aware of the fact that brands bring in other brands, and [that] brings in customers.”.

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Perspective Social Media Promotion Engagement 246

Inside Retail

OCTOBER 1, 2023

Artificial Intelligence (AI) has evolved from just a concept to many into a tangible, essential tool for businesses to improve engagement and optimise efficiency. I think some are a little bit scared, looking to see what other markets are doing.” But not all Australian retailers have embraced this technology, she says. “I

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Advertising Social Media Perspective Marketing 290

Inside Retail

APRIL 29, 2021

After the success of this campaign, the two companies will continue to work on new methods of collecting consumer data and improving customer engagement using zero-party data. Consumers were asked to choose their favourite long sleeve polo colours and vote against other colours. Campaign objectives.

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Strategy Hobbies Color Customer Engagement 230

Inside Retail

JULY 15, 2021

According to an eMarketer study, effective enewsletters can generate a return on investment of 122 per cent, four times higher than any other digital marketing channel – as long as they land in recipients’ inboxes and are compelling enough to be read by consumers. Is it an engagement message? It all starts with awareness.”.

Marketing 246

Marketing Line Perspective Engagement 246

Inside Retail

MAY 23, 2024

Mystery shopping and observational research: Using mystery shoppers or conducting observational studies provides invaluable firsthand perspectives on the customer experience, revealing hidden challenges or excellence areas not evident through other means.

Social Media 273

Social Media Strategy Engagement Marketing 273

Retail Focus

JUNE 16, 2023

On the other hand, it helps in gaining a deep understanding of the brand’s target audience’s needs, desires, and aspirations. Crafting brand narratives through popup stores can be an effective strategy to engage customers, create buzz, and build a unique brand experience.

Social Media 264

Social Media Artistic Fashion Display 264

Inside Retail

JULY 11, 2023

The research, which offers first-person perspectives from mystery shoppers as direct feedback to the brands involved, is designed to provide retailers with an internal lens for measuring their omnichannel success at the brand level and making any necessary improvements.

Consumer 227

Consumer Perspective Location Marketing 227

Inside Retail

APRIL 25, 2021

It’s important to have your security systems functioning, both from a liability perspective so the centre can cover itself, but also from a security perspective, so the security team can manage the centre,” said H3C Plus Security director Nicholas Churchill. It needs upkeep – otherwise you’ll be replacing it quickly.”.

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Line Perspective Merchandising Engagement 214

Inside Retail

MAY 27, 2021

Many retailers have been forced to find new ways to engage their customers, sustain their businesses and find new opportunities for growth leading to an accelerated shift from physical retail to e-commerce. E-commerce has seen exponential growth over the past year as the world went into pandemic-fuelled lockdowns, travel bans, and closures.

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Tailored Engagement Perspective Customer Engagement 246

Retail Focus

FEBRUARY 6, 2023

The exhibitors in the Retail Technology dimension help to shape perspectives and future fields of retail through the driving force of intelligent technology. Innovation is a crucial aspect, as the stand should demonstrate creative and original ideas that differentiate it from others. 1966-1972 EuroShop held every two years.

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Visual Merchandising Light Merchandising Concept 303

Inside Retail

JULY 24, 2024

If you’ve seen an episode of Friends , Seinfeld or How I Met Your Mother , you’ll notice most scenes occur in a space other than the main characters’ homes or workplaces. They should offer room for true randomness – spontaneous interactions, and interesting conversations with people who have different perspectives and ideas.

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Social Media Space Concept Perspective 264

Inside Retail

JULY 21, 2021

They’re the true human part of Mecca and set us apart from other global retailers.”. At the peak of the pandemic in March last year, luxury brand Bottega Veneta launched Bottega Residency, an online platform featuring a series of interviews with writers, designers and other creatives, such as the brand’s creative director, Daniel Lee.

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Social Media Light Target Market Marketing 246

Inside Retail

MAY 4, 2021

Brands on offer include iconic fashion labels Karen Walker and Kate Sylvester, skincare brand Antipodes and up-and-coming accessories brand Yu Mei, among others. Many designers would not have been able to take part in international trade shows and further engage with emerging new markets.

Fashion 260

Fashion Perspective Accessories Accessories 260

Inside Retail

MAY 9, 2021

We were able to engage our store teams to assist with online fulfilment. Over this period, we have focussed our efforts on how we as a business can support and engage First Nation’s peoples, employees, customers and suppliers. IR: What are your plans for Witchery going into the next financial year?

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Planning Perspective Fashion Engagement 246

Inside Retail

SEPTEMBER 21, 2023

Other materials used across the brand’s line include 95 per cent recycled cotton for hoodies and t-shirts, 100 per cent recycled polyester for canvas totes, and so on. We’ve been pressure testing and co-creating with them at every step and not only getting their feedback and perspectives but also using Coachtopia as a platform for change.

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Design Fashion Apparel Consumer 264

Inside Retail

JANUARY 30, 2024

Is it really one or the other? Performance marketing is great at driving short-term revenue and is good from a cash flow perspective. Legacy brands have long invested in brand marketing to create awareness, engagement and loyalty with consumers. Retail brands need a new marketing playbook for 2024 and beyond.

Marketing 246

Marketing Social Media Strategy Advertising 246

Inside Retail

APRIL 21, 2022

They leave other people unaware of the problems and challenges that are theirs to solve and make progress with. Avoid triggering a fight-flight-freeze response: Just as your brain will be trying to keep you safe, so too will the other person’s. How do you keep them engaged in a discussion that might be quite uncomfortable?

Perspective 130

Perspective Engagement Other 130

Inside Retail

OCTOBER 5, 2023

On top of being more cost-conscious, lab-grown diamonds are appealing from a humanitarian perspective, too. per cent of diamond engagement rings sold in the US in February were set with lab-grown diamonds. Data from Tenoris, an analytics company supplying retail and consumer trend data, confirmed that 17.3

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Jewelry Consumer Marketing Engagement 246