Inside Retail

FEBRUARY 3, 2025

some entered the Indonesian market in 2019, citing a gap in diverse retail product offerings. To enhance customer engagement, Oh!some some identified Malaysia as its next key market, driven by the countrys young consumer base and thriving retail environment. Retail chain Oh!some Southeast Asia expansion Beyond Indonesia, Oh!some

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Inside Retail

NOVEMBER 25, 2024

Temu: The fast-growing challenger A relative newcomer to the Australian market, Temu – whose parent is China’s PDD Holdings – has quickly attracted a large following. Shein: Dominating the fast-fashion market Shein has become a major player in Australian fashion, particularly among younger consumers. In the last year alone, 3.8

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Inside Retail

FEBRUARY 19, 2024

You don’t have to be a marketing expert to know that Taylor Swift is a bulletproof brand that consistently improves, regardless of the challenges she faces or the challenges she sets for herself. She can instruct marketers on leading by example and practicing what they advocate for.

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Marketing Engagement Strategy Social Media 290

Inside Retail

JANUARY 9, 2025

As China’s luxury market continues to evolve amidst economic shifts and changing consumer behaviours, understanding the complex dynamics of this vital sector has become increasingly crucial for global luxury brands. AI is being used to tailor recommendations, enhance exclusivity, and improve customer service.

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Inside Retail

NOVEMBER 27, 2024

“While Australians continue to face cost-of-living pressures, particularly in a high-interest rate environment, we’ve seen that they’re still willing to spend, particularly on others during key gifting moments like Black Friday,” James Holloman, David Jones’ chief marketing officer, told Inside Retail.

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Retail Focus

JANUARY 14, 2025

The catalogue is designed to align with the specific needs of each target market, with custom-made playlists that help establish a consistent and unique atmosphere, increasing customers’ emotional engagement and connection to the retail space. Its musical variety helps keep both customers and staff engaged.

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Inside Retail

NOVEMBER 28, 2023

Email marketing flows are crucial for crafting a seamless and personalised customer journey. With Klaviyo , an intelligent marketing automation platform, retailers can set up automated email flows triggered by specific customer actions, ensuring timely and relevant communication.

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Flow Marketing Social Media Promotion 287

Inside Retail

MARCH 20, 2025

In an industry where people are the backbone of success, effective HR strategies play a pivotal role in shaping workforce engagement, productivity, and long-term retention. IR: Employee engagement is critical in retail, where frontline teams interact directly with customers. PGR: HR strategies should adopt a multi-layered approach.

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Inside Retail

OCTOBER 30, 2024

This unexpected endorsement from such a high-profile celebrity propelled the Labubu character into the spotlight, capturing the attention of fans worldwide and dramatically boosting Pop Mart’s visibility in the collectibles market. Emerging markets Global expansion is now a major growth driver for the business.

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Inside Retail

DECEMBER 15, 2024

As the global leader in customer communications technology, Sinch has a privileged window into how businesses engage with customers. Marketing leaders at retailers and consumer brands will therefore have to pull every lever they have to make Christmas just as successful. How can you ensure your customers are listening?

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Inside Retail

MARCH 25, 2025

Ramadan continues to be a crucial shopping period across Southeast Asia, with evolving consumer behaviours and market dynamics shaping the retail landscape. Malaysia, a predominantly Muslim market, saw a 21 per cent growth in retail transactions last year, while Singapore posted a 7 per cent increase.

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Inside Retail

DECEMBER 17, 2024

Five years after launching into the market with its hero product, a true-blue fitted t-shirt, the brand now operates 9 brick-and-mortar stores, alongside thriving direct-to-consumer and wholesale operations. BY: We identified a gap in the market for high-quality, affordable basics that fit well and stand the test of time.

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Retail Focus

FEBRUARY 7, 2024

In 2024, the landscape of customer engagement tools plays a pivotal role in elevating marketing performance. These tools are indispensable for implementing marketing automation, delivering tailored communication, and making data-informed decisions to enhance your campaign’s return on investment (ROI).

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Customer Engagement Engagement Marketing Flow 130

Inside Retail

FEBRUARY 27, 2025

For Boomers, shopping remains more deliberate (only 28 per cent shop this frequently), meaning trust, reliability, and perceived value are key drivers for engagement with this demographic. Content is a major driver of repeat engagement Consumers arent just engaging with brands when theyre ready to buy.

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Consumer Engagement Shopping Promotion 130

Inside Retail

FEBRUARY 17, 2025

South Koreas largest multi-brand beauty retailer, Olive Young, is setting its sights on the US market with the establishment of a local subsidiary in Los Angeles. Since opening its first store in South Korea in 1999, Olive Young has expanded to more than 1350 stores across its home market. per cent of its traffic coming directly.

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Inside Retail

OCTOBER 13, 2021

“Right now, we’re seeing a once-in-a-generation shift that is opening the doors to a major new advertising opportunity for retailers and brands,” explains Troy Townsend, co-founder and chief innovation officer at The Pistol , a leader in marketing technologies and services. Traditional mass-media campaigns simply cannot compete with that.

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Inside Retail

NOVEMBER 11, 2024

We are transforming our brand experience to deepen our engagement with kids and kidults in Asia,” Leo Tsoi, CEO at Toys ‘R’ Us Asia, told Inside Retail. Customers appreciate the interactive and engaging environments, enjoying hands-on experiences that go beyond traditional retail. billion by 2032, growing at a CAGR of 10.1

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Inside Retail

OCTOBER 27, 2024

“As Singapore is a strategic gateway to the Southeast Asian market, it was imperative that we launched stores here,” Washing Zhong, country manager at Descente Singapore, told Inside Retail. According to Fortune Business Insights, the global apparel market size was valued at US$8.7 billion last year and is projected to grow from $9.07

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Inside Retail

JULY 23, 2024

Panellists discussed digital innovations ranging from leveraging new technologies and tailoring digital marketing solutions to optimising supply chains. Second, social media has now evolved into social commerce, with upwards of 80 per cent of social media users engaging in shopping-related activities.

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Social Media Tailored Engagement Consumer 288

Inside Retail

JANUARY 22, 2025

If youre searching for the perfect outfit for a specific event, AI can be deployed to accommodate a wider range of needs and preferences, providing tailored suggestions that match your style, fit, and occasion. This mission-driven approach reduces friction, allows for better product discovery, and ultimately improves customer satisfaction.

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Flow Tailored Shopping Engagement 130

Inside Retail

FEBRUARY 2, 2025

Leveraging insights into their lifestyle, aspirations, and consumption patterns, retailers can position themselves for success in this evolving market. Stores that combine e-commerce efficiency with physical engagement such as AR-assisted shopping or experiential pop-ups will thrive.

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Social Media Beauty and Health Pattern Engagement 130

Inside Retail

OCTOBER 22, 2024

DP: North America is a key market that we are committed to prioritising further. We will explore innovative ways to engage and connect, ensuring that Sir Paul’s values shine through in every communication. Additionally, we’ll focus on strengthening the regional organisation to capitalise on the opportunities we see in the market.

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Retail Focus

NOVEMBER 21, 2024

For vape juice brands, staying competitive in the retail market requires a deep understanding of the latest trends influencing sales. From classic tobacco to exotic fruit blends and dessert-inspired options, variety keeps customers engaged and curious.

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Target Market Customer Engagement Consumer Marketing 130

Inside Retail

NOVEMBER 28, 2024

India is on track to become an important worldwide source market for leisure travel, owing to its expanding economic prosperity and rapid growth. The world’s new critical market segment For many reasons, Indian travellers are playing an increasingly important role in the travel retail business. billion people, surpassing China’s.

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Inside Retail

OCTOBER 20, 2024

Are you ready to capitalise on the sales surge and capture your share of this growing market? Make sure your promotions are tailored to this mindset – think irresistible deals, smart bundling, and targeted upsells. Are your campaigns tailored to tap into regional preferences and trends? per cent from last year.

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Tailored Shopping Strategy Promotion 130

Inside Retail

JULY 23, 2024

Panellists discussed digital innovations ranging from leveraging new technologies and tailoring digital marketing solutions to optimising supply chains. Second, social media has now evolved into social commerce, with upwards of 80 per cent of social media users engaging in shopping-related activities.

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Social Media Tailored Engagement Consumer 246

Inside Retail

SEPTEMBER 4, 2022

Retailers have clocked a seismic shift in customers being more open and willing to share their data to enjoy a tailored, holistic and rewarding shopping experience. We can run multiple creative solutions for brands and retailers to engage with the user base.”. The app has 5 million users in Australia.

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Engagement Customer Retention Perspective Tailored 147

Inside Retail

SEPTEMBER 3, 2024

It’s anticipated that the global AI retail market will soar past A$36 billion by 2028 and exceed A$70 billion by 2032, highlighting its growing importance and undeniable impact. Personalised recommendations: You can tailor marketing and product suggestions based on purchase history and browsing behaviour.

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Inside Retail

DECEMBER 12, 2024

Sales figures, customer interactions, and marketing performance all offer valuable insights. Armed with this knowledge, you can tailor marketing and retention strategies to the unique needs of each segment, ensuring communications feel relevant and personalised. Evaluating the effectiveness of these efforts is crucial.

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Inside Retail

FEBRUARY 15, 2024

As Chinese consumer spending on personal luxury goods continues to surge, luxury brands are turning to cultural events like Lunar New Year to enhance their appeal and captivate a growing market. According to the latest toys and games data from Euromonitor, China is the fifth biggest global market for Pokémon Go.

Engagement 130

Engagement Social Media Apparel Fashion 130

Inside Retail

AUGUST 14, 2024

Despite launching in select markets less than a year ago, in September 2023, TikTok Shop aims to grow its US e-commerce sales to US$17.5 Social commerce vs e-commerce The shareable short-form content app has taken e-commerce to new heights and accelerated what marketing experts refer to as social commerce.

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Inside Retail

JULY 27, 2023

Personalisation was initially lost in the mass market and the anonymity of online shopping, but retailers are using customer data to create highly personalised shopping experiences, from recommendations to tailored promotions. It then suggests outfits and clothing pieces tailored to each individual’s taste.

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Shopping Tailored Customer Engagement Engagement 243

Inside Retail

SEPTEMBER 24, 2024

Capitalising on this momentum and the resurgence of nostalgic trends, Mattel is now setting its sights on more ambitious goals for the Asia Pacific market. Paul Faulkner, senior VP and MD at Mattel Asia Pacific, spoke with Inside Retail about the company’s vision to conquer the burgeoning market.

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Consumer Strategy Tailored Planning 277

Inside Retail

JULY 29, 2021

Australian mattress retailer Koala has selected South Korea as its second international market, launching into the region this week. Koala’s global insights in all three of its markets has found consumers are facing similar challenges all around the world when it comes to looking for products. The all new Koala’.

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Tailored Marketing Consumer Engagement 246

Inside Retail

JUNE 23, 2024

Type Bea is another new high-performing haircare brand that entered the market this year and is similarly focused on facilitating hair growth and optimum hair health – with an emphasis on inclusion and design for all hair types. Co-founded by Anna Lahey, the founder of ingestible beauty brand Vida Glow and Rita Ora.

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Beauty and Health Pattern Tailored Consumer 278

CRP

NOVEMBER 25, 2024

CLICK HERE TO GET STARTED How to Use Custom Packaging as a Marketing Tool Initially, packaging served a practical purpose, allowing companies to protect their products from damage. Today, custom packaging is a vital marketing tool used to convey brand values, build loyalty, and influence buying decisions.

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Marketing Color Tailored Texture 52

Inside Retail

APRIL 29, 2024

Dubai-based retailer and distributor GMG and US-based apparel and footwear company VF Corporation recently announced a significant expansion of their long-standing partnership to solidify their presence in the growing markets of Southeast Asia (SEA) and the Middle East and North Africa (MENA).

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