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How G-Star is recalibrating its local strategy for a post-Covid retail landscape

Inside Retail

Rebounding from the lasting impacts of Covid, including reduced government subsidies and heightened operational costs, the brand is recalibrating its strategy. The companys relaunch strategy is a studied one. A crucial part of this strategy is G-Stars dual-pronged distribution model.

Strategy 264
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Luxury brand pop-up store hyperlocal retail strategies

Retail Focus

Retail Consultant | Published author | Visiting lecturer Hyper-local strategies have been increasingly applied by luxury brands to connect with specific communities through limited-time pop-up stores. Luxury brand strategies can be enhanced by incorporating several factors: 1. Ghalia BOUSTANI.

Strategy 246
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Burberry’s turnaround strategy reveals the power of emotional connection

Inside Retail

With a target of 5 billion in annual revenue, it raised handbag prices beyond 2000 and adopted a positioning that aimed to compete with the highest and most elite fashion houses. At first, this strategy appeared super promising. Burberry gained a lot of traction with high-net-worth, fashion-forward clientele.

Strategy 147
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Beare Park founder Gabriella Pereira reveals her pop-up strategy 

Inside Retail

Gabriella Pereira is the director of Beare Park and the recipient of the Australian Fashion Laureates Emerging Designer of the Year award this year. Meet Beare Park Beare Park is a luxury fashion label made, designed and owned in Australia. The business of Australian fashion IR : The pop-up in Potts Point; why now?

Strategy 130
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How Amazon, Temu, and Shein are reshaping Australia’s retail landscape

Inside Retail

Shein: Dominating the fast-fashion market Shein has become a major player in Australian fashion, particularly among younger consumers. billion in annual sales in Australia, Shein has carved out a niche in the fashion market by offering trendy styles at affordable prices. With an estimated$1.1

Fashion 246
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Myer’s strategic moves suggest the future of retail is consolidation and loyalty

Inside Retail

Under Wirth, Myer has hopefully redefined its strategy, streamlining operations for a balanced omnichannel approach,” Nick Gray, the founder of I Got You Consultancy, told Inside Retail. But it’s not all about size, Premier’s Apparel Brands’ omnichannel strategy and customer connection align with Myer’s approach to loyalty.

Apparel 252
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Behind Vera Bradley’s brand turnaround strategy to reach Gen Z

Inside Retail

Marie Driscoll, a chartered financial analyst and a professor at Parsons, The New School and the Fashion Institute of Technology, noted that Vera Bradley also had a growth strategy that overly relied on outlets and promotional pricing. However, Minkow noted that nostalgia alone won’t help the brand make a proper comeback.

Strategy 130