Remove Engagement Remove Expansion Remove Social Media
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Fishwife’s Becca Millstein talks brand journey, social media and subscriptions

Inside Retail

Inside Retail connected with Millstein to discuss the brands plans to tap into channel expansion and merchandising opportunities and how the founder plans to turn Fishwife into a household name. Weve focused hugely on social media, on both our content and our regular engagement with a community of food enthusiasts and influencers.

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Petal & Pup marketing lead talks US expansion and social media tactics

Inside Retail

Here, Chantal Brayley, global marketing manager at Petal & Pup, discusses the addition of the wedding category, the expansion into the US and how the business has switched up its marketing tactics to connect with consumers. I think that’s how it feels non-intrusive and more engaging. IR: What about social media?

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ACCC probes consumer concerns, competition in the social-media market

Inside Retail

Australian businesses and consumers are encouraged to share their views on social media services as the Australian Competition and Consumer Commission (ACCC) prepares the sixth interim report in its Digital Platform Services Inquiry. Interested stakeholders are advised to submit their views to the commission by September 9.

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How GYG, Pappa Flock are shaping the future of fast-casual dining in Australia

Inside Retail

One of the key drivers in Papa Flocks expansion is community engagement. Community engagement is at the heart of Papa Flocks growth strategy. Our expansion in NSW reflects the love our customers have for our handcrafted menu made with high-quality locally sourced ingredients.

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Behind Desigual’s repositioning and its Asia Pacific expansion

Inside Retail

Inside Retail spoke to Balázs Krizsanyik, GM of Desigual Asia Pacific, and Tim O’Rourke, national sales and managing director at O’Rourke Showroom, to learn more about the brand’s local strategy for the Australian market and its expansion strategy globally. IR: Could you elaborate more on the expansion strategies in this market?

Expansion 262
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Olive Young expands to the US as K-beauty’s global rise continues

Inside Retail

This expansion aligns with the broader trend of Korean beauty brands gaining traction in international markets, particularly in the US, where consumers are increasingly drawn to innovative Korean skincare and cosmetic products. The company also plans to open its first physical store in the US, further enhancing its omnichannel strategy.

Expansion 130
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Australia’s social commerce market tipped to top $2.67 billion this year

Inside Retail

Australia’s social commerce industry is expected to register a 12.2 Social commerce is defined as the use of social media and digital networks to facilitate transactions between customers and businesses. The post Australia’s social commerce market tipped to top $2.67 billion by 2028.

Marketing 264