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Early, exclusive, engaging: How retailers can leverage their sale season data

Inside Retail

Opt-in opportunities : Allow customers to control how they engage with your brand by providing options for SMS, email, or web and app push notifications. Personalised messaging : Send targeted emails and on-site messages that appeal to individual preferences, increasing the likelihood of engagement.

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Influencer Overload? How to Navigate the World of Influencers in a £21 Billion Industry

Retail Focus

A decline in engagement, reputation, and inauthenticity, even towards future campaigns. Engagement That Goes Beyond Data High engagement doesn’t automatically equal high trust. Engage with Content: Read the comments and replies to an influencer’s posts. The consequence for brands? Ad or #Sponsored).

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Taylor Swift offers a masterclass in marketing. Here’s what retailers can learn

Inside Retail

Rather than investing in and delivering on their brand promise, they focus on other, often supplementary, marketing strategies such as launching engaging campaigns, brands may believe they can substitute competence with warmth. Swift’s brand promise has always centred on quality products.

Marketing 290
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red cantilevered volumes outline one house design’s shanghai techstorm exhibition hall

Design Boom

geometric elements and perforated surfaces create an engaging interplay of light and color. The post red cantilevered volumes outline one house design’s shanghai techstorm exhibition hall appeared first on designboom | architecture & design magazine.

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Loyalty 101: How To Turn Browsers Into Buyers For Lasting Engagement

Speaker: Shaunna Bruton, Danielle Wyllie, and Kailey Holmes

Customer loyalty isn’t just earned - it’s cultivated through meaningful engagement with the help of data. This webinar will take you behind the scenes of how top retailers turn customer data into personalized experiences that drive engagement and retention. 📅 September 18, 2024 at 11:00 am PT, 2:00 pm ET, 7:00 pm BST

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Future-proof your retail strategy for the holiday season and beyond

Inside Retail

Beyond the holidays: Relevance, measurement, and AI In addition to these five shifts, there are ongoing opportunities for retailers to engage with their consumers to ensure they engage them past the point of the holiday hustle and bustle. As e-commerce competition intensifies, early holiday shopping preparation becomes essential.

Strategy 278
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Small retailers expect upcoming holiday trading to be ‘more essential than ever’

Inside Retail

.” The survey also showed that 26 per cent of small retailers will take part in the Black Friday and Cyber Monday sales, with 26 per cent participating for the first time and 84 per cent having engaged in these events previously.

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A Blueprint for B2B Commerce

Learn to create engaging and well-crafted consumer shopping experiences with insights and tools from Orium’s report, A Blueprint to B2B Commerce. Take inspiration from B2C commerce strategies and adapt them for B2B digital interactions.

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eCommerce in 2025: How Customer Experience Drives Online Retail Success

Speaker: Jennifer Wright and Nick Barron

🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matter what’s coming next. Whether you’re refining your customer journey or exploring ways to personalize engagement, we’ll provide insights that help you create adaptable models that move as fast as the market does. .

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Product Discovery: Enabling Search Outside the Box

Go beyond the basics with Algolia and Orium to explore the elements of search-and-discover you can leverage to create an optimized brand experience that delivers the right products at the right time, engaging customers throughout their shopping journeys.

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The Future of Customer Loyalty: Rewards, Retention, Appreciation, and More

Speaker: Jennifer Hileman - Director, Retail Data & Technology at Orium, and Zach Ettelman - Solutions Partner Team in North America at Talon.One

The holidays are the perfect time to redefine and reimagine your retail strategy, as modern customers are being re-engaged through creative retention tactics. Mastering Loyalty in Modern Retail: Explore the art of loyalty and promotional strategies that engage today’s shoppers.

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Industry Shake-Up: 2023 Commerce Trends To Rock Your World

Speaker: Ashlee Aldridge - Reach Partners LLC | Bill Mirabito - Chameleon Collective | Ronak Shah - PSA Retail & CPG, Amazon Web Services | Wayne Teigen - Pivotree

Whether you're engaging with customers on their social media platforms or you're adopting a frictionless return policy, creating personalized experiences through an omnichannel e-commerce strategy is how to see growth in 2023 and beyond.