The Zara phenomenon: how fast fashion redefined the global retail industry
Retail Times
SEPTEMBER 18, 2024
Retail Times publishes international & UK retail news covering products, data, tech, packaging, people, research, comment and more besides! Zara is more than just a fashion brand; it’s a global retail phenomenon that has transformed the way the world consumes fashion. Since its humble beginnings in Spain, Zara has grown into a powerhouse that not only leads the fast fashion industry but also redefines the traditional norms of the retail market.
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