Why Consumers Seek Experiential Retail Environments
Quarter 20
OCTOBER 16, 2017
Normal. 0. false. false. false. EN-US. X-NONE. X-NONE. Retail environments have changed rapidly over the past 10 years, and retail experiential design has taken hold as the way to remain competitive. Before launching a whole new retail experiential design for a store, it’s important to look at. why. consumers are motived by experiential retail. The main reasons fall into three categories: time, craving for personal touch, and valuing experiences over things.
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