Sat.Jun 06, 2020 - Fri.Jun 12, 2020

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JKR “celebrates simple greatness” with masterbrand refresh of Heinz

Design Week

Food manufacturing company Heinz has been given a global masterbrand by international design consultancy Jones Knowles Ritchie (JKR). Established in the US in 1869 as a maker of horseradish, Heinz’s worldwide product portfolio now rests in the thousands. The masterbrand is the first of its kind for the 151-year-old company, and attempts to unify the brand’s ranges within one aesthetic family.

Balance 101
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How Data Security Can Boost Your Retail Profits in 2020

RetailMinded

Although we live in a world where concerns over data security are at an all-time high and countless billions of dollars are stolen in cyber-attacks, not all industries have responded appropriately. Many cybersecurity pundits have observed that the retail industry is one of the worst performers when it comes to digital security, often failing to get even the most basic best practices in place.

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Customers expect radical transparency

Callison RTKL

Every part of a brand is now on display. The brand identity is no longer a veneer applied to the front of the business – it’s everything the business does, and how it does it. Customers expect transparency into a brand’s operations and behavior– how it treats its employees, how it uses resources– to know that they align with their values and point of view.

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We need to sanitise the museum, not the experience – reopening experiences from overseas

Lumsden Design

The post We need to sanitise the museum, not the experience – reopening experiences from overseas appeared first on Lumsden Design.

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AI for Commerce: Foundations, Aspirations, and Hype

AI is rapidly transforming digital commerce, but how do you separate real opportunities from hype? Moderated by Orium, AI for Commerce: Foundations, Aspirations, and Hype , experts from Bloomreach , commercetools , Contentstack , and Fluent Commerce explores where AI is already delivering results and where its potential is still unfolding. This masterclass dives into proven AI applications, emerging innovations , and the gaps between promise and reality in commerce.

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London Design Festival 2020 to go ahead with extended deadlines

Design Week

2020’s London Design Festival will go ahead, its co-founders say, though in a revised format. The global COVID-19 pandemic has put many live events and festivals on hold, including many design mainstays such as Milan’s Salone del Mobile. Last month, the London Design Biennale was also cancelled. However, John Sorrell and Ben Evans say that LDF will go ahead.

Design 101
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Tipping Around the World: A Global Guide To Gratuities

RetailMinded

When it comes to showing your appreciation for good service and pleasant customer experience, offering a gratuity is viewed in different ways depending on where in the world you are. While it’s not only customary, but required by law in some countries, in others, it risks causing grievous offence. . This means that tipping can cause something of a conundrum for travelers.

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Benefits of Point-of-Sale Displays

Creative Displays Now

What tends to be two of the top concerns for retailers? Whether big or small, regardless of industry or product, no matter what price point you’re at, most retailers agree on the same two issues as being most pressing when it comes to retail success: . getting the most out of every square inch of space in your store. maximizing the potential in human buying behaviors.

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2021 Rugby League World Cup’s identity aims to celebrate “community”

Design Week

The brand consultancy Mammoth has created the brand identity for next year’s Rugby League World Cup (RLWC). The international tournament will be hosted in the UK in 2021, across 18 cities in England. It is the first time a major sporting world cup is hosting a men’s, women’s and wheelchair tournament at the same time. The RLWC was last held in 2017 in Australia; unlike other global tournaments, it is held sporadically.

Balance 101
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The Road to Recovery

Contra

by Roger Hill , Managing Director. 8th June 2020. We have seen a major increase in activity over the last 7-10 days. It is very encouraging that companies and people are regaining confidence and returning back to business. Being a global company it has been interesting to see how orders have returned in different countries and regions at different times.

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Customers expect the new convenience they’ve experienced to continue

Callison RTKL

During COVID, we’ve seen unprecedented digital adoption. People are getting used to being virtually connected to their doctors, attending classes, working out on home gym equipment with virtual trainers and working from home while collaborating with others. Customers have gotten used to the habit of convenience and they will continue to demand it. “We’re adapting rapidly to introducing formats and focusing on enhanced digital, pick-up locations.”.

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Staying Ahead of UFLPA Enforcement: Best Practices for Retail Supply Chains

Speaker: Ethan Woolley, Director at Kharon

This webinar will explore how companies can proactively address compliance risks–rather than reactively responding to–UFLPA enforcement actions. Ethan Woolley will provide insights into the latest CBP enforcement trends, entity list updates, and industries under increased scrutiny, with a look at potential shifts under the Trump administration. Ethan will also explore how predictive data and strategic due diligence can help organizations stay ahead of regulatory challenges and strengthen complia

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The Art of Complex Cardboard Displays

Creative Displays Now

It can be easy to dismiss humble cardboard as nothing more than necessary packaging. To think of it as just something that gets the actual product to its intended destination. But an increasing number of retailers realize the right treatment is all it takes to transform cardboard into something significantly more powerful. We’re talking cardboard displays here.

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Black Lives Matter: the designers using social media to protest

Design Week

“We deserve more than black squares today,” Vanessa Newman wrote in the caption for an Instagram post announcing the launch of Design to Divest. The initiative is a “task force of designers” who create material for black organisers who are “building towards the divestment of capitalism and white supremacist structures” It was started as a lockdown initiative by the designer for other designers to come together, create, and share work.

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4 Ways Generic Tools Are Hurting Your Team

RepslyBlog

When a field team is born, more often than not it’s an experiment -- just a few hardworking go-getters without a ton of resources. In those early days, generic business tools like Google Docs, Excel, WhatsApp and Outlook reigned supreme. And why not? They’re cheap (if not free), and just about everyone already knows how to use them.

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Customers have become makers – and sellers – and collaborators

Callison RTKL

Customers have gotten used to a more DIY environment and we expect that this will stick around well after businesses open. Brands can meet this expectation by leveraging their expertise to support people as they participate in making– everything from their own dinner to their own furniture. “There was a restaurant that already had a farm to table service model, they ended up becoming like a small market– helping to promote the local farmers that they were already connected with.“.

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Future-Proofing Enterprise Commerce: Why Extensibility Wins with Shopify

Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón

Enterprise commerce is evolving fast, and brands relying on rigid, one-size-fits-all solutions risk losing agility. But modernization doesn’t have to mean disruption. In this webinar, we’ll explore how an extensible, modular approach empowers brands to integrate new capabilities, enhance performance, and scale efficiently—all while leveraging Shopify’s strengths.

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What Are Primary And Secondary Packaging?

Creative Displays Now

In the world of branding and packaging, there’s a stark and definite difference between primary and secondary packaging. Do you know what these differences are? Are you at the point where you need to start thinking about your packaging? Whether you’re launching a new product that’s almost ready to go to market, or you’re revamping and rebranding an old one, there’s no denying… packaging matters. .

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Exhibition Futures Challenge launches to bring “magic” of live events to digital space

Design Week

A new design competition has been launched in the UK to find ways of bringing the “magic” of live events into a digital space. The Exhibition Futures Challenge is a response to the widespread downturn experienced by the live events industry, caused by the global COVID-19 pandemic. It notes that, almost overnight in some cases, exhibitions, festivals and talks around the world were wiped from the 2020 calendar.

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Nicolas Roope’s new consultancy to tackle brand “purpose”

Design Week

“One thing COVID-19 and Black Lives Matter (BLM) has exposed is that a lot of brands aren’t fit for purpose,” says Nik Roope. “They don’t possess the clear, simple set of values and principles at their DNA level that makes it clear what brands should do. It’s why you end up with these misfires.” Roope last spoke to Design Week in August 2019 , as he was about to leave Poke, the design consultancy he co-founded, after 18 years.

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Creative team behind Glastonbury?s Shangri-La unveil new VR festival

Design Week

When the government announced national lockdown measures in the face of the coronavirus pandemic, members of the UK’s festival scene had to come to terms with a complete cancellation of the 2020 season. Events were postponed and plans scrapped, and as Glastonbury’s Shangri-La creative director Kaye Dunnings tells Design Week: “We had a week or two where we just cracked on with lockdown projects like DIY and planting vegetable gardens, knowing that our summer work had all been l

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Secrets of a Successful Sale: Optimizing Your Checkout Process

Speaker: David Nisbet, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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BrandOpus inspired by “the road less travelled” in Aspall rebrand

Design Week

Cider producer Aspall has been given a new visual identity by international brand consultancy BrandOpus. The new look for the cider brand comes less than two years after it was acquired by alcoholic drinks company Molson Coors. Molson Coors is a longstanding client of BrandOpus, and challenged the team with “elevating” the Aspall brand. Conducted over a period of 12 months, the new look for the cider producer comes complete with a bespoke typeface, redrawn wordmark, updated packaging

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Design Museum briefs designers to create work from home table

Design Week

The Design Museum has challenged nine designers to come up with a table and seating component, which are adapted to new working practices. The London museum’s new project aims to showcase changing working practices among designers amid the COVID-19 outbreak. It is a collaboration between the American Hardwood Export Council (AHEC) and Benchmark Furniture, a UK-based furniture company founded by Terence Conran and Sean Sutcliffe.

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Museum of London looking for exhibition designer for £2m project

Design Week

The Museum of London has launched a call for designers that can develop an exhibition space in its future West Smithfield home. Currently located on London Wall in the east of the capital, plans to move the museum to a new site within the historic Smithfield Market building in the City of London have been in motion since 2016. Plans for uprooting began with an international call for architects for the new building, with London-based firms Stanton Williams and Asif Khan eventually chosen for the

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D&AD announce first round of winners for updated 2020 awards format

Design Week

The first round of winners for this year’s D&AD Awards has been announced, with 129 Pencils awarded across the competition’s Impact, Side Hustle, Next and Craft categories. This limited set of winners represents the first instalment of the organisation’s rethought awards scheme in the face of the coronavirus pandemic. Earlier this year, D&AD confirmed it would be switching to an all-digital programme of events in lieu of its usual week of celebrations, which traditional

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🚀Future-Proof Your Salesforce B2C Commerce: Modernization Strategies Inside!

Outdated platforms are costing you sales. Legacy platforms like Salesforce SiteGenesis and SFRA can slow innovation, increase maintenance costs, and frustrate customers. This playbook provides a strategic roadmap to modernizing your Salesforce B2C Commerce platform using a composable approach to transition to faster, scalable, and flexible e-commerce solutions —without disrupting your business.

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Customers expect everything to be close to home

Callison RTKL

Extensive travel through cities is clearly on the decline. People will expect to work/play/live closer to home. They expect this because it’s safer, but they have also gotten used to the experience. “I’m feeling drawn away from mainstream retail and attracted to smaller stores. Those stores give the feeling like it’s more of a public space: it’s about knowing the shop owner, that heightened sense of community interaction.”.

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Potent Pairings: Sidekick and Endcap Displays

Creative Displays Now

Increasing sales is an ongoing goal for any retailer, and some of the most effective methods are often the simplest ones. One great (and easy!) example of this concept is placing a featured item on an endcap display with a companion item on the adjoining sidekick. . Don’t think you have products this will work for? We bet we can find some! Almost any retailer has some peanut butter to a jelly at least somewhere in their space. .

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Design Week Awards 2020 ? the shortlist in full

Design Week

Brand Campaigns. Britain Get Talking, By Uncommon Creative, for ITV. Visit #ScottishTwitter, by Flying Object, for Twitter UK. NSPCC Kids in Real Life Campaign, by Open, for NSPCC. McDelivery Night, by Turner Duckworth, for McDonalds. Laundry Against Landfill, by Uncommon Creative, for Ecover. Brand Strategy. Hope Is Power, by Uncommon Creative for The Guardian.

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From “cinematic” to “ominous”: the possibilities of online editorial design

Design Week

When The New York Times (NYT) originally ran an opinion piece exploring the murder of four people in California, it was a text-only story. Jessia Ma, a digital art director at the NYT, says that it was not as popular as expected. It was then re-formatted, and supplemented with graphics and animations. The piece, published in 2018, subsequently soared in popularity.

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an