Sat.Apr 18, 2020 - Fri.Apr 24, 2020

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Rebranding a cryptocurrency marketplace for “humans”

Design Week

Alphabet has rebranded cryptocurrency platform Coindirect. The Manchester-based design studio has created the brand identity, strategy, digital interface and messaging for the digital currency service. Cryptocurrency is a digital asset, that works as a currency by using cryptography to ensure the security of financial transactions. It is distinct to traditional financial systems as it uses decentralised systems, as opposed to a central banking system.

Form 97
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Why So Many Promotions Fail to Have an Impact on Sales [Infographic]

RepslyBlog

Guaranteeing the success of product promotions is a top priority for high performing brands. Still, many struggle to meet their promotion execution goals. In the infographic below, we discuss why so many promotions fail to have an impact on sales, and introduce the idea of in-flight promotion optimization -- the concept leading brands are embracing to close the gaps in their promotion execution strategy.

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Haight Clothing Store / Entre Terras + Pablo Resende

Arch Daily

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10 Compelling Shoe Store Designs

Barber Design

Whilst the UK is on lockdown and most of our plans are on hold we thought it would be a good time to take you on a virtual tour of the world with a look at some of our favourite shoe store designs from across the globe. The importance of shoes can never be underestimated – they can make or break an outfit and the right pair can make you feel like a million dollars.

Design 52
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AI for Commerce: Foundations, Aspirations, and Hype

AI is rapidly transforming digital commerce, but how do you separate real opportunities from hype? Moderated by Orium, AI for Commerce: Foundations, Aspirations, and Hype , experts from Bloomreach , commercetools , Contentstack , and Fluent Commerce explores where AI is already delivering results and where its potential is still unfolding. This masterclass dives into proven AI applications, emerging innovations , and the gaps between promise and reality in commerce.

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Studio Dumbar rebrands Club Brugge’s women team as Club YLA

Design Week

Studio Dumbar has created a new identity, including name change, logotype and visual guidelines, for Club Brugge’s women’s team. The team is now called Club YLA, which is an acronym of Yvonne Lahousse. The late Lahousse was a pub owner and seen as the “one of the most ardent fans” of Club Brugge, according to the studio. Club Brugge is a Belgian football club, based in Bruges.

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Why Your Reps Only Spend 38% of Their Time Generating Revenue

RepslyBlog

Most managers wouldn’t be shocked to find out that their reps aren’t spending 100% of their workday on revenue-generating activities. While their main goal is to sell, much of their workday is spent on tasks that don’t directly lead to sales opportunities. But what if we told you that the amount of time spent generating revenue isn’t 90%, or 75%, or even 50%. it’s actually only 38%.

More Trending

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Keeping Energy Costs Down while Working Remotely

RetailMinded

Record numbers of people are working from home (even for retailers) , which is convenient for some and inconvenient for others. Keeping down the costs down while you working remotely will really help you save some money. It is important to keep your power usage down to work remotely without greatly increasing your bills. With the world moving online, energy bills are going up.

Light 52
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This olive oil brand identity “celebrates feminine individuality”

Design Week

Superunion has created an olive oil brand, including a visual identity and packaging, in conjunction with an Italian farm based in Puglia. The family-owned olive farm, Agricola Dargenio, has been running for two generations now. Last year, there was a change in management as the family’s granddaughter Emanuela took up the reins of the business.

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The Sustainability of Polyester Vs. Down & Feather

Down inc

In today’s ever-changing retail climate, both companies and consumers are finding it increasingly more important to improve their sustainability efforts; the marketplace in our society is hyper aware of the resources, traceability and materials consumed in the manufacturing process. We all know that environmental sustainability is important these days; from going green and paperless to […].

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Hande is a “playful take” on hand sanitiser

Design Week

IYA studio has created the identity for a new hand sanitiser brand, Hande. Hande is a joint collaboration between knitwear brand Country of Origin and IYA studio. It’s being manufactured in an industrial space in Peckham, South London. It is billed as a “premium organic product”, made with organic ethanol and adhering to a formula stipulated by the World Health Organisation (WHO). 30% of the product is being donated to organisations in need such as care homes and food banks.

Form 90
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Staying Ahead of UFLPA Enforcement: Best Practices for Retail Supply Chains

Speaker: Ethan Woolley, Director at Kharon

This webinar will explore how companies can proactively address compliance risks–rather than reactively responding to–UFLPA enforcement actions. Ethan Woolley will provide insights into the latest CBP enforcement trends, entity list updates, and industries under increased scrutiny, with a look at potential shifts under the Trump administration. Ethan will also explore how predictive data and strategic due diligence can help organizations stay ahead of regulatory challenges and strengthen complia

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A “radically simple” visual identity for sci-tech company Radix

Design Week

Landscape studio has created the brand identity for Radix, a sci-tech company. [link]. Radix is a software system that aims to help those working in biological labs by simplifying the process. According to its website, Radix can provide scientists 60% more time to design and analyse experiments by taking care of the more process-driven parts of the experimentation process such as scheduling and work prioritisation.

Form 89
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Modern Heraldry: why designers still use centuries-old branding techniques

Design Week

Thought to have been adopted sometime in the 12 th century, the historic system of heraldry – coats of arms and other graphic armorial bearings – was designed so that individuals could identify themselves as belonging to a particular family, and showcase their heroic achievements. It was popularised on battlefields, so that those involved could identify their fellow soldiers.

Design 87
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Practical Action rebrands to show “how small actions can change the big picture”

Design Week

NB Studio has created a new identity for Practical Action, a UK development organisation. Practical Action was established in 1966 with the aim of creating appropriate technologies for developing regions of the world. It works primarily in Eastern and Southern Africa, South Asia and Latin America. It was founded by economist and philosopher Fritz Schumacher whose book, Small is Beautiful, champions the concept that small changes can empower people more than big ones.

Concept 86
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The suit that keeps homeless people warm and connects them with services

Design Week

When the father of one of Bas Timmer’s friends died from hypothermia on the streets of Enschede in the Netherlands it jolted the young fashion designer into taking action by using his skills to design an adaptable product which could provide clothing and shelter for homeless people. Timmer’s immediate reaction was to give away a hoodie he had already designed for the general market, which incorporated a scarf, but he knew it wasn’t fit for purpose so decided to innovate.

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Future-Proofing Enterprise Commerce: Why Extensibility Wins with Shopify

Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón

Enterprise commerce is evolving fast, and brands relying on rigid, one-size-fits-all solutions risk losing agility. But modernization doesn’t have to mean disruption. In this webinar, we’ll explore how an extensible, modular approach empowers brands to integrate new capabilities, enhance performance, and scale efficiently—all while leveraging Shopify’s strengths.

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Johnson Banks reveals branding for lockdown teaching resource

Design Week

Johnson Banks has created the branding for Oak National Academy, an online teaching resource. The London-based design studio has designed the brand identity and website for the platform, as well as creating templates for teaching. It’s been an unusually fast turnaround too; the project was completed in just a week. [link]. Coronavirus has resulted in the closure of nearly all UK schools, and when they might reopen is a contentious subject; a letter created by an NHS nurse urging government

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Designers across the world unite in support of climate action on Earth Day

Design Week

Designers from across the world have united to mark this year’s Earth Day (22 April) with a series of posters that highlight the need for urgent action against climate change. The initiative, Mate Act Now, is the invention of New Zealand-based designer Chris Flack and features 100 protest posters from the likes of Pentagram’s Lorenzo Fanton, brand consultancy 23red and graphic design magazine Grafik.

Design 74
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Letterbox deliveries are booming. How are designers meeting these new demands?

Design Week

From a distance you wouldn’t know that the Garçon wine bottle is different to any other. And that’s entirely the point, Santiago Navarro says. Garçon’s co-founder tells Design Week that when he updated the wine bottle – a design that has been around for centuries – he wanted to retain the “ceremony” of a wine bottle.

Design 69
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Designers across the world unite in support of climate action on Earth Day

Design Week

Designers from across the world have united to mark this year’s Earth Day (22 April) with a series of posters that highlight the need for urgent action against climate change. The initiative, Mate Act Now, is the invention of New Zealand-based designer Chris Flack and features 100 protest posters from the likes of Pentagram’s Lorenzo Fanton, brand consultancy 23red and graphic design magazine Grafik.

Design 69
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Secrets of a Successful Sale: Optimizing Your Checkout Process

Speaker: David Nisbet, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Everpress celebrates the beauty of collaboration with new collection

Design Week

Creator-led apparel company Everpress has launched a new collection which highlights the power of collaboration in design. In Collaboration features the work of creative pairs, and includes input from the likes of Studio Moross creative director Kate Moross, type foundry Pangram Pangram and graphic designer Anthony Burrill ( Me/We, by Anthony Burrill and Tom Baber pictured in page banner ).

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#StandUp4Retail Webinar Series Kicks Off From the Retail Group of Emerald Expositions

RetailMinded

SAN JUAN CAPISTRANO, California (April 21, 2020) – Emerald’s retail brands that include ASD Market Week, NY NOW, Outdoor Retailer and Surf Expo, today announced the launch of a 10-part webinar series titled “Stand Up 4 Retail.” The webinar series, which launched April 16th, was created to help online and offline retailers alike overcome the challenges that COVID-19 has brought to their businesses by providing resources and support.

Outdoor 52
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Chancellor announces £1.25 billion support for R&D businesses and start-ups

Design Week

The UK’s start-ups and research and development (R&D) firms are to benefit from a £1.25 billion financial support package in a bid to protect emerging businesses from the effects of the ongoing coronavirus pandemic. Announced yesterday by chancellor Rishi Sunak, the so-called “targeted and tailored” support for innovative businesses will be made up of the Future Fund, a £500 million loan scheme for start-ups, and a £750 million fund for SMEs across all indust