The future of beauty packaging: sustainable, high-tech and customised
Inside Retail
AUGUST 1, 2024
Fact: I unashamedly judge a book by its cover. It’s a thing. This is why I jumped at the chance to interview Juan Campderá Lozano, the founding partner and CEO of Aktiva Brand Experience Design; a leading European creative agency in branding, packaging, and communication for the premium sector. Lozano is a regular commentator on packaging design specific to the beauty industry.
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