Is the customer always right? Putting the power of brand communities to the test
Inside Retail
JUNE 19, 2024
In retail, it’s generally understood that “the customer is always right,” and businesses that can effectively tap into this advice, regardless of their product or service offering, are said to be best placed for success. Investing in customer service channels and technology can be a costly practice, but to quote another popular phrase, “You have to spend money to make money.
Let's personalize your content