Puma to launch compostable shoes after a two-year pilot project
Inside Retail
APRIL 23, 2024
After two years of testing, sports giant Puma is ready to launch its compostable shoes dubbed Re:suede 2.0. Puma will create 500 pairs of the commercial version of the sneaker, which went online available for purchase on puma.com/eu and Zalando Plus this week. The commercial version was created to reflect the experiment’s findings and the volunteers’ feedback.
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