How two sisters created Francesca Jewellery from a Tasmanian market stall
Inside Retail
FEBRUARY 18, 2024
A beading class in the rural town of Hawksnest, NSW, was the catalyst for sisters Rachel Vasieck and Hanna Vasieck to launch their on-trend designer jewellery label Francesca Jewellery in 2011. The Tasmanian brand opened its first store in Hobart in 2013, followed by a flagship store three years later at Melbourne Central. Rachel Vasieck, who, as a teenager, was an apprentice to her older sister, making hand-beaded jewellery, spoke to Inside Retail about her career journey since turning down a l
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