Inside Retail

MARCH 10, 2025

About 43 per cent of respondents say they are likely to download a retailers app to access better prices and deals, while 38 per cent cite it as the main reason they use these. Price remains the dominant factor in shopping decisions, with 54 per cent of consumers expecting prices to rise in the year ahead.

Consumer 130

Consumer Shopping Strategy 130

Inside Retail

NOVEMBER 1, 2022

Thank you to The General Store partner and CEO Matt Newell and partners and chief strategy officer Danny Lattouf, as well as Rosanna Iacono, managing partner at The Growth Activists, and Nicola Mansfield, chief thinker at The Design Thinkers. Download the Coolest Retailers in Australia 2021 report.

Fashion 246

Fashion Strategy Management Design 246

Inside Retail

JANUARY 6, 2025

Over the last year to seven years, however, these brands have launched impressive comeback strategies, bringing them back onto consumers radars. Since Dicksons debut at the company, however, Gap brands have adopted more focused and intentional strategies for assortment, discounting and pricing.

Strategy 130

Strategy Fashion Apparel Merchandising 130

Inside Retail

MARCH 19, 2025

If there was one event in 2024 that retail companies want to learn from to inform their cyber strategy, this is surely it. To avoid the potential damage of a cloud outage is to forgo the benefits of digital transformation that are now critical to any retailers sales strategy. You can download the full report here.

Strategy 130

Strategy Planning Management Balance 130

Inside Retail

MAY 13, 2024

Among smaller businesses surveyed (with under $1 million annual marketing budget), 85 per cent see email marketing strategies as the most important digital marketing strategy, while for companies with larger marketing spend, both search engine optimisation and email marketing were rated highest at 76 per cent.

Marketing 287

Marketing Customer Retention Strategy Social Media 287

Inside Retail

NOVEMBER 25, 2024

While the report is free to download, a ranking only tells you so much, so we reached out to the leaders behind the brands to understand the key drivers of their commercial success in FY24. The full report can be downloaded in the November issue of Inside Retail Australia magazine.

Beauty and Health 130

Beauty and Health Flow Management Expansion 130

Inside Retail

NOVEMBER 29, 2023

One of the strategies being deployed by many is introducing gamification into their loyalty solution. Thanks to the hyper-personalisation gamification offers, the number of mobile downloads increased by 147 per cent and the number of monthly active users doubled. What are the best practices in loyalty gamification?

Strategy 130

Strategy Engagement Customer Engagement Consumer 130

Inside Retail

MARCH 24, 2025

Retailers who understand the specific needs of each generation can tailor their marketing, product offerings and pricing strategies to match those preferences. One of the easiest ways that retailers can support customers with their delivery experience is by encouraging them to download the AusPost App.

Consumer 130

Consumer Target Market Shopping Pattern 130

Inside Retail

MARCH 15, 2023

Executing an omnichannel strategy is vital for gaining that competitive edge. The guide includes: Three key dimensions your new omnichannel strategy must address to cater for your diverse shoppers. Why avoiding assumptions is the first step to embracing an omnichannel strategy that will best cater to your shoppers.

Strategy 130

Strategy Shopping Line Consumer 130

Inside Retail

OCTOBER 13, 2021

We continue to leverage our content strategy to drive brand awareness and discovery, and we are reinvesting in the business to accelerate our growth trajectory within a large and growing $11 billion market,” O’Shannessy said.

Strategy 246

Strategy Marketing Space 246

Inside Retail

AUGUST 10, 2022

The foundations of our long-term growth strategy are now in place with our mobile app, loyalty program and first ‘owned brand’ all launched and scaling strongly in a market benefitting from the structural shift to e-commerce, which has seen us increase our active customer base by 90 per cent in two years.”.

Customer Engagement 263

Customer Engagement Expansion Engagement Strategy 263

Inside Retail

DECEMBER 2, 2024

Analysing the vast amounts of data from various sources informs strategies to predict trends, personalise content and optimise campaign delivery in real time. Learn more about how big data in advertising can help you succeed by downloading Circana’s AdVentures in Advertising Outlook Report. The post Big data. Big future.

Advertising 130

Advertising Consumer Planning Strategy 130

Inside Retail

JUNE 10, 2024

Forrester finds Shopify strongest for current offering and future strategy Last month, research and advisory firm, Forrester, released its Forrester Wave: Commerce Solutions for B2C for Q2 2024 naming Shopify the strongest platform in terms of current offering and future strategy. per cent of a brand’s GMV or $3.6

Strategy 264

Strategy Planning Management Other 264

Inside Retail

FEBRUARY 29, 2024

Centric’s e-book details five core strategies retailers can adopt to boost their private-label business. In summary: Strategy 1 – Optimise costing for high-profit margins: A crucial point in the highly competitive retail landscape, cost optimisation ensures profit margins and sustainable growth.

Strategy 130

Strategy Planning Merchandising Concept 130

Inside Retail

FEBRUARY 27, 2025

The right content strategy can keep them coming back, but different demographics respond to different types of content: Boomers (76 per cent) and Gen X (68 per cent) are most influenced by promotions and discounts. For a deeper look at whats driving Australian consumers in 2025, download Wunderkinds full report here.

Consumer 130

Consumer Engagement Shopping Promotion 130

Inside Retail

JANUARY 2, 2024

Klaviyo – an intelligent marketing automation platform – has created the ultimate calendar with more than 150 key e-commerce dates to consider when planning and executing your year-long marketing strategy. Download Klaviyo’s free e-commerce marketing calendar with 150+ key dates today!

Strategy 130

Strategy Marketing Social Media Engagement 130

Inside Retail

NOVEMBER 8, 2021

This powerful solution can help you ensure that your investment decisions are backed by data-driven and proven market strategies, that deliver sales uplift. Now is the perfect time to test your new strategies and measure them against your actual sales, using a reliable and proven method.

Planning 263

Planning Advertising Engagement Strategy 263

Inside Retail

JULY 31, 2024

Innovative, tech-driven e-commerce strategies can help optimise retail business models, and businesses that engage staff in this pursuit are best placed to improve theenhanced customer experience and simultaneously encourage talent retention. We went to Australian Post to develop downloadable express post labels.

Fashion 279

Fashion Engagement Strategy Consumer 279

Inside Retail

MARCH 3, 2024

Be sure to download the 2024 Australian Retail Outlook to discover more. Any loyalty strategy should consider different drivers of value across customer segments and the delivery of an overarching CX designed to eliminate points of friction and promote ease of shopping.

Marketing 290

Marketing Customer Retention Strategy Planning 290

Inside Retail

NOVEMBER 25, 2024

Equally, of the millions of people that have the Coles app downloaded on their phone, almost half of them have it set for in-store shopping, so they use it as a companion in-store to aid their shopping journey. Then, if we compare that to a week where we had no in-store retail media, it was an uplift of 76.8

Promotion 130

Promotion Marketing Target Market Shopping 130

Inside Retail

SEPTEMBER 13, 2021

million downloads in July 2021 across Android and iOS, according to data presented by OnlineCasinoMaxi.de. In fact, Shein’s combined downloads from the App Store and Google Play is more than double that of Amazon Shopping’s total downloads. Ma says Shein is very focused on the “everyday creator” strategy.

Social Media 242

Social Media Fashion Marketing Strategy 242

Inside Retail

JUNE 16, 2024

While most people agree on things like the security of your online checkout and the safe delivery of parcels, there are some interesting nuances between the generations – which you can use to help shape a delivery strategy that lives up to your customers’ expectations. And remember, for a deeper dive, you can download the full report.

Target Market 264

Target Market Tailored Other Strategy 264

Inside Retail

JANUARY 10, 2022

Adapting to this ‘new normal’ is crucial if you hope to maximise engagement with your customers, and like the ‘old normal,’ there are several strategies that you can deploy to stay top of mind. Here are some proven strategies for achieving versatility online: Integrate your offline and online shopping experiences.

Engagement 243

Engagement Strategy Tailored Shopping 243

Inside Retail

FEBRUARY 28, 2024

You can download the full report here. A self-described “accidental digital native” Horn left a career in corporate law to join the early leadership teams at The Iconic and Uber Australia. Now at Country Road Group, he is one of the key leaders driving the company’s digital and technological transformation efforts.

Fashion 279

Fashion Strategy Management Marketing 279

Inside Retail

FEBRUARY 27, 2024

For the modern retailer, the key to implementing these strategies is knowing your customers and understanding their needs. You might already have a great brand name with millions of people hitting your website and downloading your apps,” explains Christopher Fennell, area VP at Braze. Simplify journeys by reducing friction.

Strategy 130

Strategy Customer Engagement Engagement Management 130

Inside Retail

JUNE 29, 2021

Here are some strategies to reach customers at the time of purchase: Adopt an agile approach. While this strategy may require more real-time data, it will allow retailers to more quickly adjust business offerings to meet consumer expectations. If there’s one thing businesses learned from last year, it’s that nothing is constant.

Strategy 246

Strategy Tailored Shopping Marketing 246

Inside Retail

APRIL 19, 2024

You can download it here. You need to know their preferences, behaviours, and the platforms they frequent, and tailor your content and engagement strategies accordingly. IR : Another major growth driver is the scarcity strategy that you implemented recently. Having a solid brand story is very important.

Social Media 246

Social Media Strategy Engagement Customer Engagement 246

Inside Retail

OCTOBER 26, 2021

Many thanks to Nicola Mansfield, chief thinker at The Design Thinkers; Rosanna Iacono, managing partner at The Growth Activists; and The General Store partner/chief strategy officer Danny Lattouf and partner/CEO Matt Newell. Download the Coolest Retailers in Australia 2020 report. Download the Coolest Retailers in Asia 2021 report.

Fashion 147

Fashion Strategy Management Design 147

Inside Retail

JULY 18, 2024

The statistics come from the newly released Shopify Australian Retail Report 2024 ( available for download free here ). But are retailers up to the task of responding to these new pressures, and how are they adapting to remain competitive?

Customer Retention 264

Customer Retention Consumer Shopping Advertising 264

Inside Retail

MARCH 3, 2025

Download the full report here. KPMG’S key insights Traditional discounting strategies dont appear to be delivering the same results or customer responses as they once did. This story is from our 2025 Australian Retail Outlook.

Social Media 130

Social Media Promotion Engagement Consumer 130

Inside Retail

JUNE 8, 2021

We chat with co-founder Rama Suparta about the brand’s omnichannel strategy and its new mobile app and try-on service. IR: How would you describe Saturdays’ omnichannel strategy? You can download the report here. Indonesian direct-to-consumer retailer Saturdays is on a mission to transform the eyewear retail experience.

Expansion 264

Expansion Shopping Planning Strategy 264

Inside Retail

JUNE 16, 2021

This highlights the importance for retailers of having an integrated multiple-channel advertising strategy for any sales event. Download the Retail Holiday Preparedness Report and learn how you can leverage these six tips to maximise sales revenue regardless of your company type or size. Tailor campaigns for each specific sales event.

Advertising 236

Advertising Tailored Engagement Strategy 236

Inside Retail

MARCH 7, 2024

You can download it here. A big win was playing matchmaker with orders and carriers, creating a multi-carrier strategy that’s as smart as it is flexible, ensuring every parcel finds its quickest or most efficient route home. Over the next few weeks, we’ll be sharing in-depth profiles of this year’s Top 10. DPN: Absolutely.

Management 249

Management Strategy Tailored Balance 249

Inside Retail

AUGUST 22, 2021

“I think it’s a realisation of the strength of e-commerce, which means that having to sort out an online-first strategy is the right business decision for most small to medium businesses. The report itself is also available for download free of charge. “I Download the report or sign up for a free 30-day trial.

Shopping 173

Shopping Social Media Strategy Consumer 173