UK consumers believe AI-powered pricing and promotions add the most value to their buying journeys, research by Intellias reveals
Retail Focus
DECEMBER 21, 2023
Top 5 areas where AI delivers the most value to UK consumers:- 1 – Pricing and promotions – 28% 2 – Loyalty – real-time personalised rewards – 18% 3 – Product discovery when searching online – 17% – Product information (i.e.
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