Inside Retail

APRIL 4, 2024

The ability to purchase products and services from social media platforms is now essential, with 59 per cent of consumers likely to make online purchases from international merchants through social media platforms. Within social media, influencers are more influential than ever.

Social Media 130

Social Media Consumer Expansion Display 130

Inside Retail

JUNE 28, 2021

To this end, retail marketers are turning to established channels, such as websites, email and social media, and dynamically coordinating them with emerging channels, such as virtual assistants, augmented reality, and connected devices. You can download it here. Today, retailers have more data at their disposal than ever before.

Customer Retention 221

Customer Retention Engagement Advertising Consumer 221

Inside Retail

OCTOBER 26, 2023

Lightspeed is a single platform for point-of-sale, payment processing, inventory management and reporting which also includes tools for e-commerce and marketing. Liz Anderson, founder of the healthcare & beauty brand, White Earth, says Lightspeed’s inventory management feature saves her team time and stress in monitoring inventory. “I

Shopping 246

Shopping Engagement Consumer Gifts 246

Inside Retail

APRIL 28, 2021

The Chinese fast fashion giant may be one of the most downloaded fashion apps around the world, but it continues to maintain a low corporate profile. Yet, Shein was the most downloaded fashion shopping app on Apple’s app store in Australia at the end of March 2021. Chances are not many will point towards Chinese online brand Shein.

Fashion 162

Fashion Social Media Target Market Consumer 162

Inside Retail

OCTOBER 21, 2021

Australians’ shopping behaviour has evolved significantly over the past 14 months as Covid-related store closures and lockdowns accelerated the trend towards shopping across a broader range of channels, including apps and social media accounts, via smartphones, computers and tablets. .

Social Media 130

Social Media Gifts Shopping Consumer 130

Inside Retail

JANUARY 2, 2024

Jia Lee, senior content marketing manager at Klaviyo, says the company’s suite of tools – including email marketing , SMS marketing , mobile push, reviews, and customer data platform (CDP) – can help brands optimise their campaigns and engagement through memorable occasions during the year.

Strategy 130

Strategy Marketing Social Media Engagement 130

Inside Retail

JULY 18, 2024

If trained correctly by drawing on data from throughout the retail business and with external sources such as econometrics, search, and social media, AI-driven forecasts can deliver at speed and scale and are best when combined with judgemental forecasts where the business activates promotional or other demand-driving initiatives.

Planning 147

Planning Retail Sales Social Media Consumer 147

Inside Retail

JUNE 5, 2023

In fact, while internet search is the most common method of gathering information for an upcoming shop, catalogues are a close second, ahead of social media and more traditional forms of advertising. Watch the full webinar here. The post Decoding the journey from online research to in-store purchase appeared first on Inside Retail.

Social Media 130

Social Media Shopping Form Promotion 130

Inside Retail

OCTOBER 3, 2022

He spent the first two years managing the brand’s American and European operations before moving to Shanghai to handle its APAC business. They’re loud on social media, and it’s quite fun to see how they are enjoying our products,” he explained. The impact that campaign had on social media was amazing.

Social Media 130

Social Media Marketing Strategy Accessories 130

Design Week

JUNE 21, 2021

A selfie mirror for children allows kids to choose from a selection of masks in a frame – from sporting figures like John McEnroe to fantastical creatures like unicorns – and then download pictures of themselves and share them on social media. This is a natural crossover for the brand, according to Collier.

Light 133

Light Social Media Display Texture 133

Inside Retail

DECEMBER 20, 2023

Jia Lee, senior content marketing manager at Klaviyo, says CDPs are emerging as the technology of choice for marketing professionals. That might include an email management system, sales management tools, and website content management system (CMS) – or you may have contracted third-party marketing services.

Marketing 130

Marketing Social Media Management Engagement 130

Inside Retail

MARCH 22, 2023

With slim margins, complex supply chains and rapid changes in customer interest driven by changes in seasons or a viral hit on social media, retailers are constantly adapting to different market conditions. Done well, cyber-risk management can be a significant advantage for retailers. Download here.

Social Media 130

Social Media Line Engagement Management 130

Retail Focus

FEBRUARY 7, 2024

Multi-channel compatibility: Select a tool that aligns with your audience’s preferred communication channels, such as push notifications, SMS, email, or social media. The solution includes tools for efficient list management, segmentation, and personalization, empowering businesses to precisely target their messages.

Customer Engagement 130

Customer Engagement Engagement Marketing Flow 130

Trade Show Booth Companies - Trade Group

DECEMBER 9, 2022

Download our white paper "Demystifying Trade Show ROI". With the advent of social media, it’s no surprise people are placing more importance on experiences now that they can share their travels and doings with a wide audience. However, we do much more, including event management. FREE WHITE PAPER.

Outdoor 98

Outdoor Social Media Marketing Other 98

Trade Show Booth Companies - Trade Group

SEPTEMBER 5, 2023

For over 48 years, HMRSSS has granted complete access to the latest products and services for owners and managers of hotels, motels, and restaurants from the Southeastern USA and beyond. Across 100,800 square feet of show floor space, 2024 HMRSSS expects 400+ exhibitors with an expected attendance of 8,600-10,000 attendees.

Location 52

Location Social Media Customer Retention Target Market 52

Trade Show Booth Companies - Trade Group

NOVEMBER 3, 2023

Managing a startup is no easy task for anyone. FREE WHITE PAPER Download our white paper "Demystifying Trade Show ROI" However, it’s equally undeniable that exhibiting at the wrong shows is a tremendous waste of time and money. Run contests with the condition of sharing your booth on social media or tagging your startup.

Social Media 52

Social Media Display Strategy Engagement 52

Trade Show Booth Companies - Trade Group

JANUARY 24, 2023

FREE WHITE PAPER Download our white paper "Demystifying Trade Show ROI" 5 Ways to create engaging booth graphics Investing in booth graphics can seem like another cost a business has to eat. One of the questions they have on their survey is, “have you ever asked to talk to the manager?” The answer is an overwhelming “yes.”

Engagement 98

Engagement Display Social Media Color 98

Inside Retail

JUNE 17, 2021

WeChat has emerged as a social and commercial ecosystem within which consumers can manage their social and retail life: they can post, make calls, send messages, play games, pay bills, buy products and book taxis. As a result, social commerce is no longer considered a separate shopping channel. WeChat and chat.

Consumer 113

Consumer Specialty Retailers Social Media Shopping 113

Trade Show Booth Companies - Trade Group

MAY 20, 2022

You probably have a good sense of the trends in your marketplace, but if you’re new to the company or want to make sure everyone is aligned with the same goals, then interviewing internal sales, marketing and product management is a good idea. If you require an early move-in time, ask permission from show management.

Promotion 98

Promotion Gifts Light Form 98

Trade Show Booth Companies - Trade Group

OCTOBER 17, 2023

The Hospitality Show is entering an exciting new partnership between the American Hotel & Lodging Association (AHLA) and Hotel Management. Measuring Trade Show ROI Guide How to Secure the Best Trade Show Booth Location 11 Ways to Promote Your Booth on Social Media The Trade Group is a full-service trade show and event marketing company.

Social Media 52

Social Media Promotion Concept Marketing 52

Trade Show Booth Companies - Trade Group

OCTOBER 25, 2022

Download our white paper "Demystifying Trade Show ROI". Most managers assume that because their staff is in sales, they don’t need training. The rise of experiential marketing coincides with the rise of social media. FREE WHITE PAPER. Amazingly, 52% of companies admit to rarely or never training their staff.

Promotion 98

Promotion Social Media Marketing Engagement 98

Trade Show Booth Companies - Trade Group

SEPTEMBER 1, 2023

FREE WHITE PAPER Download our white paper "Demystifying Trade Show ROI" M-PACT provides exhibitors with the opportunity to present their products and services to an audience of serious buyers. The M-PACT Show gives you access to leading-edge, industry-specific information, and valuable new professional contacts.

Social Media 52

Social Media Expansion Promotion Space 52

Trade Show Booth Companies - Trade Group

FEBRUARY 2, 2023

Social media algorithms offer suggested content based on past searches and clicks. FREE WHITE PAPER Download our white paper "Demystifying Trade Show ROI" ABM vs Traditional B2B Marketing The underlying idea beneath ABM is that people buy from people they know. Buyers now expect personalization and relevance. It goes both ways.

Marketing 52

Marketing Social Media Engagement Strategy 52

Parcel Pending

JANUARY 24, 2024

High-speed broadband internet, on-site (or in-unit) laundry facilities, and package management solutions are now considered standard amenities. Secure Package Management is Key The value that residents place on secure, on-demand package management solutions – particularly lockers – cannot be understated.

Outdoor 52

Outdoor Management Circulation Space 52

Trade Group

APRIL 26, 2021

As live event bans ease and vaccinations become widespread, some event marketers may face resistance from management about returning to live events. If you hope to exhibit in the meantime, you’ll need to convince management that it’s worth investing in events with fewer attendees. Here’s how to make your case. Start planning now.

Light 52

Light Social Media Management Planning 52

Parcel Pending

MAY 23, 2024

However, campus mailrooms face a burgeoning challenge with the proliferation of online shopping, social media purchasing, and free overnight shipping. They must not only manage incoming mail and packages for faculty and staff but also cater to the student body’s needs.

Social Media 52

Social Media Layout Space Concept 52

RetailMinded

MARCH 29, 2024

Share: The last step is to download your videos and directly share them through your email, and social media channels. For roughly four years, Tony has managed to write more than 500 SEO-optimized articles and most of them have ranked #1 on Google. Contribute by Tony Ademi is a freelance SEO content and copywriter.

Retail Marketing 52

Retail Marketing Strategy Marketing Social Media 52

Trade Show Booth Companies - Trade Group

MARCH 10, 2023

FREE WHITE PAPER Download our white paper "Demystifying Trade Show ROI" Last year, big industry shows like SHOT, SEMA, and MRO Americas, either sold out floor plans or expanded into bigger venues. First, a lot of job opportunities are available, from production and sales to design and project management. Attendance skyrocketed.

Social Media 52

Social Media Planning Marketing Perspective 52

Retailing Insight

JANUARY 10, 2022

Store managers said we would need to create our own genre and so we did… or actually, we and many others did who were also exploring the same kind of peaceful music that we had discovered. Social media posting and promotions. In fact, when we first offered our music to record stores they didn’t know where to put it.

Artistic 52

Artistic Social Media Perspective Gifts 52

Design Wanted

AUGUST 23, 2021

The social media campaign by ANO TV-Novosti and RT Creative Lab from Russia uses visual art , interactive formats and 3D animations to build engaging narratives – some told from the first-hand experience. The Japanese company convinced the jurors with consistent brand management that is reflected in all of its communication elements.

Design 52

Design Social Media Art Brand Management 52

Trade Show Booth Companies - Trade Group

NOVEMBER 10, 2023

FREE WHITE PAPER Download our white paper "Demystifying Trade Show ROI" By understanding the importance of networking at your next trade show event is akin to unlocking the treasure trove of brand possibilities. FREE WHITE PAPER Download our white paper "Demystifying Trade Show ROI" 6. It’s a pretty impactful message.

Art 52

Art Strategy Perspective Concept 52

Trade Show Booth Companies - Trade Group

APRIL 10, 2023

Managing a successful trade show strategy has to be in the bid for the top three. You can go to the event’s website and download its prospectus (usually under the “Why Exhibit” tab in the navigation bar) for more information. But what’s the greatest test of a marketer?

Design 52

Design Engagement Marketing Display 52

Parcel Pending

OCTOBER 26, 2023

Target’s app, for instance, incorporates a store directory to help shoppers quickly locate items, allows the download of instant coupons, offers easy scanning of their wallet’s barcode at checkout, keeps a shopping list as well as a list of favorites, and even connects them with their local store for faster curbside pick-up!

Customer Retention 52

Customer Retention Consumer Social Media Marketing 52

Trade Show Booth Companies - Trade Group

APRIL 7, 2022

Odds are you already have a good sense of the trends in your marketplace, but if you’re new to the company, a necessary task to align yourself with the company’s products and goals is to interview internals sales, marketing and product management. It’s understandable to be nervous to interview management and sales. Analyze and decide!

Marketing 52

Marketing Target Market Location Management 52

Inside Retail

DECEMBER 15, 2021

Affiliate marketing offers a lot more product diversity and is about someone recommending a product on their website, blog or social-media platform. It takes less than five minutes for anyone in Australia to open an affiliate e-tailer store on BuyersCircle simply by downloading an app via Google Play or the Apple Store.

Marketing 264

Marketing Concept Social Media Apparel 264

Inside Retail

MAY 31, 2023

The company’s reportedly $14 million ad investment paid off, as downloads surged by 45 per cent and daily active users increased by 20 per cent on the day of the Super Bowl, and Temu surpassed Amazon and Walmart as the most downloaded app with sustained growth afterwards.

Social Media 130

Social Media Consumer Fashion Shopping 130

Inside Retail

AUGUST 1, 2023

You don’t want to have team members spending their time downloading and uploading files between systems. Examples of overlap could be separate call centre and online chat teams; teams that are split by product or service category that all manage their own content, paid, and social media, and so on.

Social Media 246

Social Media Department Stores Promotion Marketing 246